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Personal Information
Organization / Workplace
Brisbane, Australia Australia
Occupation
Owner BCM Partnership
Industry
Advertising / Marketing / PR
About
Highly Experienced advertising and marketing executive with a passion for the business. A genuine interest in helping clients achieve success and building their brand. I think the best communication solutions are developed when the consumer is at the centre of the planning process. What do they want? What do we know about them? Where does the brand, or our offer fit in their lives? How do they view our brand? What perceptions do they have of us and why? i think understanding these and other crucial issues are the first steps in developing effective, enduring and relevant communication. Specialties: Brand management and strategy Social marketing Food marketing Through the line media advi...
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