John Loken is Executive Vice President, Marketing for Live Nation Entertainment's ticketing segment, driving customer acquisition strategy, marketing operations, and brand communication across Ticketmaster's digital and mobile sales channels in North America.
A conservatory-trained pianist and composer, Loken pivoted after graduation to pursue a career as a record executive, progressing through a series of global marketing and operations roles with Warner Bros. Records, Motown Records, China Records and Ultimatum Music (a joint venture co-founded by the William Morris Agency). Over the course of fifteen years he orchestrated international album promotions for Madonna, Prince and Stevie...