Focused, adaptable and results driven marketing professional with 15 years experience. Demonstrated success in facilitating, executing and analyzing multichannel marketing programs that deliver high quality client experiences.
• Provide strategic direction and management throughout the lifecycle of the marketing campaigns, including scope, schedule, budget, human resources, analysis and insight, governance, and ongoing optimization.
• Implement relevant digital disciplines - including creative and technical development, user experience, email marketing, social media marketing, social CRM, SEO, SEM, mobile marketing, banner advertising and analytics - all aligned to central H&PS and Acce...