Personal Information
Organization / Workplace
San Francisco Bay Area United States
Occupation
Vice President, Digital + Measurement
Industry
Advertising / Marketing / PR
Website
About
Kriselle leads digital/social media engagement, audience listening and research, and measurement efforts for Zeno Group's west coast offices, with an emphasis on B2C, B2B and technology. Her award-winning work includes a past and current client list of Aspect Software, El Pollo Loco, FreshBooks, Jabra, Intel Security, Kia, Leeo, Micron, Monster Products, TiVo and Yahoo!. Kriselle also serves as part of the global digital leadership team for the agency.
With an emphasis placed on converging PR with social engagement and digital marketing, Kriselle works to develop quantifiable programs to optimize brand visibility and impact for clients. Teams led by Kriselle don't fall into the silos no...
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