Greater New York City Area, New York United States
Occupation
Content Strategy Manager, Facebook
Industry
Advertising / Marketing / PR
Website
About
I work at the intersection of digital strategy, communications planning and content strategy. With over 8 years experience in digital, I鈥檝e helped some of the world鈥檚 most valuable brands create meaningful communications plans across web, mobile, email, social & out of home. In 2008, I founded the content strategy group at HUGE.
On teams, I sit as a hybrid player crossing digital marketing, user experience, analytics, technology & account leadership. I offer:
-Digital Planning: defining communications ecosystem, audience targeting, brand voice & market positioning
-Content Strategy: production, operations & publishing technology
-Insight & Optimization: using consumer behavior data to
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