Is government ready to embrace what social media
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This document discusses how government can better embrace social media to communicate with the public. It notes that people, especially younger generations, increasingly use mobile apps and social networks to communicate. However, government still relies primarily on one-way communication methods like websites and email lists. The document suggests that government should communicate through multiple social channels simultaneously and be responsive to public feedback in order to better serve citizens in the modern era of technology. It provides examples of how government agencies can use social games and crowd-sourced crisis maps to engage the public and receive authoritative data.
Is government ready to embrace what social media
- 1. Is Government Ready to Embrace What Social Media Offers?Learon DalbyGIS Program Manager,Arkansas Geographic Information Office
- 2. If you cant explain it simply, you dont understand it well enough.- Albert Einstein
- 3. Insanity: doing the same thing over and over again and expecting different results.- Albert Einstein
- 4. Any intelligent fool can make things bigger and more complex... It takes a touch of genius - and a lot of courage to move in the opposite direction. - Albert Einstein
- 5. How many of you have a personal social media accountBuzzFacebookLinkedInMyspaceTwitterWaveYouTube
- 6. How do you think people in various age groups communicate?10-2030-4040-5050-6070-8090-100
- 7. Tools
- 18. Where am I?Where are you?Smoke Signals Celestial Navigation Homing Pigeons Magnetic Compass Radio Triangulation Satellite GPS Automotive GPS GPS enabled smart phones Location Based Apps, Games, Social NetworksCredit to @shanesnow for Mashablehttp://mashable.com/
- 19. How do they communicate?How will they communicate?
- 20. Q1. If you use fax do you want to start using a telegraph?Q2. If you use email do you want to start using a fax?Q3. If you use a cell phone do you want to start using pay phones?
- 21. Would you dare pick one channel to watch?
- 22. Communicate the way people communicate
- 23. Yes! That may mean in multiple ways
- 24. Why does government operate the same way it always has?Generally slow, unresponsive, and one-way communicationWill that be enough in the future?Is that enough now?How does government respond to?MobileWebsites
- 26. AGIO CommunicationEmail list serveTwitterFacebookYouTubeBlogTraditional WebsiteSame Message communicated on all channels. All channels are monitored so communication happens bi-directional
- 27. How does government respond to?MobileWebsites
- 28. CommunicationPeople reallycareCan we do more with less?Authoritative Data Sources1-x Gov employee10 people saying the same thing100 people saying the same thing1,000 people saying the same thing10,000 people saying the same thing100,000 people saying the same thing1,000,000 people saying the same thing10,000,000 people saying the same thing
- 29. Authoritative DataAt the St. Vincent HospitalAt the St. Vincent HospitalAt the St. Vincent HospitalAt the St. Vincent HospitalAt the St. Vincent HospitalAt the St. Vincent HospitalAt the St. Vincent HospitalAt the St. Vincent HospitalAt the St. Vincent Hospital
- 30. Authoritative DataAt the St. Vincent HospitalAt the St. Vincent HospitalAt the St. Vincent HospitalAt the St. Vincent HospitalAt the St. Vincent HospitalAt the St. Vincent HospitalAt the St. Vincent HospitalAt the St. Vincent HospitalAt the St. Vincent HospitalWhat critical mass makes this:A hospitalSt. Vincent HospitalWhat if the legal name is Doctors Hospital
- 31. DisasterIt is only a disaster if it directly impacts you Emotionally Financially Socially
- 32. People generally communicate when moved Emotionally Financially Socially
- 33. People generally communicate when moved Emotionally Financially SociallyAre we listening?Are we responding?
- 34. People moved to do somethingEach of these are demonstrating peoplecare.http://vimeo.com/9182869
- 37. An open source project which allows users to crowd-source crisis information to be sent via mobile.
- 38. Loud Explosion in Portland March 28, 2010
- 39. General Services
- 44. AGIO Decal Gamehttp://bit.ly/d0KbpsBegan on 3/05/2010
- 45. AGIO Decal GameGoal- Picture of the AGIO decal in all 50 statesRules- Take picture and send to ushttp://bit.ly/d0KbpsBegan on 3/05/2010
- 46. AGIO Decal Game
- 47. AGIO Decal Game
- 48. AGIO Decal Game
- 50. #AGIOdecal Resource PageOver 145 photos
- 53. #AGIOdecal Lessons LearnedIt's not about you, it's about the gameMake it easyLogisticsCost, leverage online platformsBe flexibleSuccess is measured a number of ways. @cageyjames Tweeted "Arkansas hasn't got this much play since Clinton was president!" we believe that is success.
- 54. Apply Lessons LearnedReporting Potholes Communicating FixesReporting Holidays - Communicating Trash ScheduleReporting Crimes - Communicating Crime Reports / FixesReporting School Issues Communicating FixesCitizen - Government
- 55. Will government work for them?