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Mark Lester
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Organization / Workplace
New York United States
Occupation
Communications Planner
Industry
Advertising / Marketing / PR
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About
I'm in the business of trying to apply the principles of strategic planning to the selection and use of channels, often referred to as engagement or communications planning. You can reach me at lestermarky@googlemail.com.
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Awareness fallacy
Awareness fallacy
Mark Lester
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