Data is not supposed to be overwhelming. I'm a story-telling insights professional who turns complex information into easy-to-understand and actionable content. With a collaborative bridge-building style, I help businesses grow by creating and communicating lucrative insights.
• Multi-category experience: mortgage, B2B, CPG, restaurants, healthcare, advertising
• Customer experience measurement • Journey mapping • Drivers analysis
• Segmentation • Persona development
• Focus groups • Ethnography • Interviewing
• Brand development • Innovation