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Castelfranco Emilia, Modena Italy

Presidente

Technology / Software / Internet

The main impulse for Kim’s work is the understanding of the friction between human behavior and motivation, and the question about how to affect, satisfy and facilitate people through the digital online platforms. As a digital media generalist Kim supports public bodies, NGOs, corporates and smaller companies designing optimization strategies through the management of their Digital Appearance. The main focus is on the design of digital strategies in the areas of value and relationship-based communication applied to activities like sales, advertising, marketing, branding, value positioning, corporate communication, strategic communication and public relations. Specialties: Online Stra...