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Bulgaria Bulgaria
Occupation
Knowledge is Power. Arm yourself
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Education
About
I believe that marketing decisions depend upon the degree of knowledge we have about the outcome of marketing actions. My research interests are in various marketing areas - marcom, marketing strategies, consumer behavior.
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Presentations(4)Ìý

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Fundamentals of sales_promotions
Fundamentals of sales_promotionsFundamentals of sales_promotions
Fundamentals of sales_promotions
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Methods for baseline estimation
Methods for baseline estimationMethods for baseline estimation
Methods for baseline estimation
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Analyzing the impact of sales promotion
Analyzing the impact of sales promotionAnalyzing the impact of sales promotion
Analyzing the impact of sales promotion
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