I am a digital marketing generalist with a strong passion for technology and innovation in media and advertising.
I've spent most of my career working within the following areas:
- Digital and team operations
- P&L and commercial management
- Proposition, product and new business development
- Paid,owned and earned media strategy, tactics and activation
- International eCommerce
- Brand, direct response / performance activity
- Biddable / programmatic space
- Digital technology: general tech stack, adservers, DMPs, DSPs, DCOs, SSPs/PMP, paid search platforms, paid social platforms
- Measurement and attribution
Clients I've worked on include some of the biggest and most renowned wi...