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Milan Area, Italy Italy

Marketing Manager

Retail

Marketing promotional plan development Special and short promotion development CRM and loyalty projects management ATL and BTL communication Media planning: radio, newspaper, tv, web, social network - Corporate Social Responsability projects Customer lifecycle management: prospecting, developing, reactivation Customer database marketing with the aim to find value/ebit inside customers database and customer behavioural pattern New product/label marketing plan Geomarketing Specialties: Crm process management Generate business ideas out of data Temworking, leadership and team building