Proficient marketing professional with successful track record in multiple B2B environments. Focus on engagement and relevant content creation to enable deep mutual understanding and beneficial dialog between businesses.
I combine strategic vision, market research, customer needs, creativity, and tactical expertise to plan, execute, analyze, and enhance campaigns, programs and processes.
Product line focus on positioning, go-to-market strategies, launches, and collateral development. Brand focus on interactive online client engagement social media, and website usability.
Specialties: Product management, product positioning, online marketing, SEM and SEO, integrated marketing communi...