Over the past 15 years I've worked both agency & client-side. Starting my career client-side, I worked at Ella Bache & Australian Geographic, sparking my passion & enthusiasm for retail-based marketing & not for profit work.
In 2000 I then ventured over to agency-life, where I've been fortunate enough to work on some of Australia's biggest & well known brands. My category experience includes FMCG, pharmacy, liquor, banking, telcos & consumer electronics working with businesses such as Kimberly-Clark, SONY, Commonwealth Bank, Canon, Telstra, Pernod Ricard & Nestle / Purina.
My experience spans many disciplines including consumer & trade promotions, shopper marketing, experiential mark...