Personal Information
Organization / Workplace
San Francisco Bay Area United States
Occupation
Sr. Director of Demand Generation & Digital Marketing
Industry
Advertising / Marketing / PR
About
Versatile software marketing executive with a unique mastery of creative and analytical skills: crafting storylines and driving demand generation (Marketo, Pardot, HubSpot, Salesforce) marketing programs built around engaging, thought-leadership content; designing customer-facing, traffic-generating website experiences; and managing cross-functional performance marketing operations and content development teams for both startup and Fortune 500 companies. Deep and broad track record of results supported by marketing analytics on campaign ROI, pipeline and revenue influence utilizing all major industry platforms.
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