HYBRID THINKER + DOER: Michael leverages nearly 20 years of engineering, design, and product experience to help organizations—ranging from early-stage startups to Fortune 500 companies to not-for-profit organizations—identify underserved customer needs, define the value proposition, and deliver delightful digital customer experiences that align with business goals.
As a product manager, Michael identifies the right customers to serve (along with insights into their unmet needs) through various qualitative and quantitative research. He translates customer pain-points into feature set candidates, and decomposes them into MVP tests/prototypes for quick, iterative, and continuous validation...