A golf industry and golf club marketing expert. The author of the world's #1 B2B golf business blog, the Golf Business Monitor: www.golfbusinessmonitor.com.
I am providing advisory services to owners and developers of golf properties and golf equipment manufacturers.
I am an official media partner of the PGAs of Europe and the European Golf Course Owners Association (EGCOA).
My main topics are:
- golf club management and marketing,
- golf tourism,
- golf equipment.
Since the foundation, some of the leading golf industry players recognized my blog, among them Troon, IMG, Billy Casper Golf, Callaway Golf, HSBC, EZLinks.com, 59Club, Club Car, KPMG, IAGTO, Syngenta.
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customer experiencegolf club membership retentiongolf clubcustomer journeygolf coursegolf club membershipgolf club marketinggolf businesscustomer relationship managementsocial customerscustomer referral valuegolf industryprivate golf clubmembership retentionnpsclvexperiencecustomer journey mappinggolf business monitor
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