Instead of focusing on positioning new media against traditional media and working in silos, we should focus on the basics, how to be interesting and meaningful to our audiences. We have the means to tell an intriguing story, now more than ever. As professionals in marketing we can do things that have never been done before.
"We are no longer storytellers. We are storymakers."
Specialties: Integrated Marketing Communication, Transmedia Storytelling, Digital Marketing, Social Media, Art Direction and Graphic Design.