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Personal Information
Organization / Workplace
Antwerp Area, Belgium Belgium
Occupation
Online retail marketeer
Industry
Apparel / Fashion
Website
nope
About
As a retail marketeer at VF Lee Wrangler I was responsible for: - The marcom calendar of 13 European stores which supported the sales plan by maximizing the promotional impact, without losing track of the margin. - Building the CRM database, which has grown over 300% in 2 years time thanks to smart actionplans. - Controling the budget, while ensuring the quality of all assets. - Development of all instore POS. - The briefing to suppliers for the development of fixtures and the follow up on the process. - Direct communication line between HQ and outlet shopping center managements.
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