Personal Information
Organization / Workplace
Hawaiian Islands United States
Occupation
Director, Global Digital Marketing at Roche Molecular Systems
Industry
Advertising / Marketing / PR
Website
http://molecular.roche.comAbout
Digital Marketing executive with over 14 years’ experience developing and executing digital marketing strategies including content marketing, web and social media management, web promotions and advertising and e-commerce strategies for global and regional brands among them HSBC, Wells Fargo, Lexus, BMW, Ford, Time Warner, NASCAR, Knight Ridder Digital and AOL. Miriam is a seasoned marketing executive with over 20 years of experience.
As a performance-based brand marketer, she’s excelled at developing demand generation and customer acquisition programs leveraging multi-channel tactics: organic and inbound, content marketing, email, SEO, SEM and social media communities for health, au...
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