I am a branding and communication consultant. I have been in this domain for the past 30 years, handling market research, advertising, marketing strategy, communication strategy, media planning, social media strategy, web development, events, PR, and innovative BTL activities. I do categorize my work in three blocks – Pure Strategy, Innovative Design and Ideas that Work. have always interacted closely with senior management and business heads and always strived to deliver the right media to achieve the optimum results. With a keen aptitude to understand communication and marketing needs I feel I do have the ability to translate objectives into positive results.