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The Metropolitan Museum of Art

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Nathan Blake

The Metropolitan Museum of Art utilizes various social media platforms like Twitter, YouTube, Facebook, Pinterest, and Instagram to engage digital audiences and share content from its collection. It runs campaigns on these channels like #DeathBecomesHer trending on Twitter, scavenger hunts, interactive contests, and apps/games to provide new experiences for interacting with the museum online.

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The Metropolitan Museum of Art
#MetMuseum Twitter (Traditional)
Linked to The Mets core site
Interactions with respected peers (Apollo Magazine)
From Twitter to YouTube
Trending #DeathBecomesHer
#MetMuseum Twitter (Hacked)
Museum Hack #Content
The Met on Facebook
The Met on Pinterest
The Met on Instagram
The Met on Tumblr
Met Blogs
Scavenger Hunts
Get Closer Interactive Contest
Met Media see the museum in new ways
Apps & Games

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The Metropolitan Museum of Art