More than 12 years digital consulting experience across Europe & Asia-Pacific, combined with client-side experience establishing and leading a User Experience practice has given me:
- A global perspective on how to design and execute successful digital programs
- An understanding of what works & what doesn't - allowing me to achieve better results, faster
With expertise in Digital Strategy, Customer Experience (Customer Insight, User-Centred Design & Content) and Conversion Rate Optimisation, plus ‘back-end’ experience managing website delivery programs, I have a holistic appreciation for / demonstrable experience in digital transformation.