Cleveland/Akron, Ohio Area United States
Corporate Communications/Marketing at Federal Machinery and Equipment Company
Advertising / Marketing / PR
As a communications professional with more than twenty years of experience in business-to-business marketing, I have worked both agency-side and client-side and understand the unique challenges presented on both sides of that table.
Strategic Skills:
• Managing Staff
• Managing Agencies (budget and project)
• Evaluating and Establishing Goals and Metrics for Measuring Communications
• Trade-Show Management
• Analytics
• Media Buying
• Managing Budgets
• Localization (digital and print)
Tactical Skills:
• Writing
• Production Design
• Web Design (html/CSS, and various content management systems)
Software skills include: (It is kind of silly to list these as a