Seasoned integrated marketing communications and content marketing professional with over 15 years of global industry experience across media, agency and in-house roles.
Results-oriented leader
- Experienced leading internal and agency partner teams, with a focus on simplifying workflows, increasing collaboration and empowering team members to meet clearly defined demand generation objectives
Content marketing strategy
- Strong track record of devising targeted content marketing strategies to meet business objectives, encompassing industry intelligence gathering, audience analysis, message development, funnel stage mapping and other key considerations
Understanding of complementary ...