Personal Information
Organization / Workplace
Hook, Hants GB
Occupation
Director
Industry
Technology / Software / Internet
About
As Dell's head of commercial marketing for the UK, I am responsible for providing leadership & direction around commercial vertical lead gen activities, optimizing cost models and business execution across multiple vehicles.
I am tasked with driving collaborative (deep breath!) omni-channel, omni-segment & omni-LOB Go-To-Market strategy with our commercial sales organization & Dell channel partners.
In addition I am developing a strategy for innovative C-Suite engagement across Dell’s commercial business, delivering stronger sense of thought leadership and community to business leaders.
As an advocate of B2B social media, I drive Dell's strategy in this space as well assisting wit...
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