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Personal Information
Organization / Workplace
Greater Boston Area, MA United States
Occupation
Marketing Strategy and Thought Leadership
Industry
Advertising / Marketing / PR
Website
About
Innovative marketing strategist and communications expert with a primary emphasis on helping IT and professional services firms stand out from the crowd. Extensive experience with market and brand strategy, thought leadership, account-based marketing, solutions marketing, executive relationship marketing, digital marketing, business development, and media/social media relations. Currently, Senior Vice President at ITSMA, a global community and advisory firm bringing together senior technology and professional services marketing leaders to advance the knowledge and practice of strategic B2B marketing. Previous positions include: Director of Thought Leadership at PTC Global Services, the...
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Presentations(4)Ìý

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Thought Leadership Development at PTC Global Services
Thought Leadership Development at PTC Global ServicesThought Leadership Development at PTC Global Services
Thought Leadership Development at PTC Global Services
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Marketing's Role in Driving Growth with Key Accounts
Marketing's Role in Driving Growth with Key AccountsMarketing's Role in Driving Growth with Key Accounts
Marketing's Role in Driving Growth with Key Accounts
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Beyond Random Content: Four Steps to Thought Leadership Success
Beyond Random Content: Four Steps to Thought Leadership SuccessBeyond Random Content: Four Steps to Thought Leadership Success
Beyond Random Content: Four Steps to Thought Leadership Success
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Documents(4)Ìý

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Socializing B2B Marketing: Lessons from Industry Leaders
Socializing B2B Marketing: Lessons from Industry LeadersSocializing B2B Marketing: Lessons from Industry Leaders
Socializing B2B Marketing: Lessons from Industry Leaders
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Socializing B2B Thought Leadership: Using Social Media to Demonstrate Industry Expertise
Socializing B2B Thought Leadership: Using Social Media to Demonstrate Industry ExpertiseSocializing B2B Thought Leadership: Using Social Media to Demonstrate Industry Expertise
Socializing B2B Thought Leadership: Using Social Media to Demonstrate Industry Expertise
Ìý
Socializing Solutions: Tapping Social Media for Solutions Success
Socializing Solutions: Tapping Social Media for Solutions SuccessSocializing Solutions: Tapping Social Media for Solutions Success
Socializing Solutions: Tapping Social Media for Solutions Success
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