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Personal Information
Organization / Workplace
Taiwan, student Taiwan
Occupation
Brand Manager
Industry
Apparel / Fashion
About
● Managed all branding projects assigned, including market research, brand audit, brand creation, brand strategy and management, brand communications (corporate affairs, public affairs, PR & Media Relations, Event Management, Advertising, Website development & design, store planning and design and other communication tactics). ● Creating and developing brand positioning and core value for several successful local, regional and national brands, including fashion brand Subalpino in Shanghai, Coca Cola, OOZE, Livegreen Cold Pressed, Newton’s in food industry, Strelka, CUB, Jetwell in technology industry, among others. ● Facilitate the completion of highly efficient design project ...
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