ºÝºÝߣshows by User: AdriaanBrits / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: AdriaanBrits / Thu, 08 Feb 2024 10:49:44 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: AdriaanBrits Online PR Strategic Content Marketing Guide /slideshow/online-pr-strategic-content-marketing-guide/266215690 onlineprstrategiccontentmarketingguide-240208104944-241f9189
The content marketing and PR/SEO Guide prepared by Adriaan Brits and heralded by the Chamber of Commerce as the top pick for PR in 2023/24, serves as an essential playbook for SMEs looking to scale their public relations efforts effectively in the digital age. With over a decade of rigorous testing and collaboration with leading CMOs, Sitetrail has developed innovative systems like NEWSPASS to tackle the challenges and seize the opportunities within digital ecosystems, including Google Search and news feeds like Google, Apple, and Bing News. The guide emphasizes the importance of creating genuine, authentic, and educational editorial content that is non-promotional in nature. It advises against the duplication of content across multiple sites, recommending instead the production of unique versions for each outlet and the strategic placement of links to enhance credibility and appeal to Google's algorithms. The success plan outlined suggests a 12-month strategy with quarterly reviews and a diversified approach to distributing news content across high-quality sites. Sitetrail advocates for the use of its system alongside existing PR platforms to avoid content duplication and ensure a healthy mix of channels. The guide covers a comprehensive agenda, including an introduction to online PR for SMEs, the value of referral traffic, crafting a content calendar, mastering newsjacking with examples, diverse content strategies, geographical targeting, intercepting competitor traffic, keyword research, leveraging Sitetrail's solutions, integrating social media, SEO best practices for news articles, measuring success, crisis management, and future trends in online PR. This strategic content marketing guide is a call to action for businesses to adapt the shared strategies, channels, and tactics to their unique cases, encouraging teamwork and innovative thinking to fully leverage the potential of online PR. It underscores online PR as a game-changer for SMEs, offering a more affordable and impactful alternative to traditional marketing channels and pay-per-click advertising, provided they adhere to the crucial link and style guidance provided for success in pleasing Google and editors.]]>
The content marketing and PR/SEO Guide prepared by Adriaan Brits and heralded by the Chamber of Commerce as the top pick for PR in 2023/24, serves as an essential playbook for SMEs looking to scale their public relations efforts effectively in the digital age. With over a decade of rigorous testing and collaboration with leading CMOs, Sitetrail has developed innovative systems like NEWSPASS to tackle the challenges and seize the opportunities within digital ecosystems, including Google Search and news feeds like Google, Apple, and Bing News. The guide emphasizes the importance of creating genuine, authentic, and educational editorial content that is non-promotional in nature. It advises against the duplication of content across multiple sites, recommending instead the production of unique versions for each outlet and the strategic placement of links to enhance credibility and appeal to Google's algorithms. The success plan outlined suggests a 12-month strategy with quarterly reviews and a diversified approach to distributing news content across high-quality sites. Sitetrail advocates for the use of its system alongside existing PR platforms to avoid content duplication and ensure a healthy mix of channels. The guide covers a comprehensive agenda, including an introduction to online PR for SMEs, the value of referral traffic, crafting a content calendar, mastering newsjacking with examples, diverse content strategies, geographical targeting, intercepting competitor traffic, keyword research, leveraging Sitetrail's solutions, integrating social media, SEO best practices for news articles, measuring success, crisis management, and future trends in online PR. This strategic content marketing guide is a call to action for businesses to adapt the shared strategies, channels, and tactics to their unique cases, encouraging teamwork and innovative thinking to fully leverage the potential of online PR. It underscores online PR as a game-changer for SMEs, offering a more affordable and impactful alternative to traditional marketing channels and pay-per-click advertising, provided they adhere to the crucial link and style guidance provided for success in pleasing Google and editors.]]> Thu, 08 Feb 2024 10:49:44 GMT /slideshow/online-pr-strategic-content-marketing-guide/266215690 AdriaanBrits@slideshare.net(AdriaanBrits) Online PR Strategic Content Marketing Guide AdriaanBrits The content marketing and PR/SEO Guide prepared by Adriaan Brits and heralded by the Chamber of Commerce as the top pick for PR in 2023/24, serves as an essential playbook for SMEs looking to scale their public relations efforts effectively in the digital age. With over a decade of rigorous testing and collaboration with leading CMOs, Sitetrail has developed innovative systems like NEWSPASS to tackle the challenges and seize the opportunities within digital ecosystems, including Google Search and news feeds like Google, Apple, and Bing News. The guide emphasizes the importance of creating genuine, authentic, and educational editorial content that is non-promotional in nature. It advises against the duplication of content across multiple sites, recommending instead the production of unique versions for each outlet and the strategic placement of links to enhance credibility and appeal to Google's algorithms. The success plan outlined suggests a 12-month strategy with quarterly reviews and a diversified approach to distributing news content across high-quality sites. Sitetrail advocates for the use of its system alongside existing PR platforms to avoid content duplication and ensure a healthy mix of channels. The guide covers a comprehensive agenda, including an introduction to online PR for SMEs, the value of referral traffic, crafting a content calendar, mastering newsjacking with examples, diverse content strategies, geographical targeting, intercepting competitor traffic, keyword research, leveraging Sitetrail's solutions, integrating social media, SEO best practices for news articles, measuring success, crisis management, and future trends in online PR. This strategic content marketing guide is a call to action for businesses to adapt the shared strategies, channels, and tactics to their unique cases, encouraging teamwork and innovative thinking to fully leverage the potential of online PR. It underscores online PR as a game-changer for SMEs, offering a more affordable and impactful alternative to traditional marketing channels and pay-per-click advertising, provided they adhere to the crucial link and style guidance provided for success in pleasing Google and editors. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/onlineprstrategiccontentmarketingguide-240208104944-241f9189-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The content marketing and PR/SEO Guide prepared by Adriaan Brits and heralded by the Chamber of Commerce as the top pick for PR in 2023/24, serves as an essential playbook for SMEs looking to scale their public relations efforts effectively in the digital age. With over a decade of rigorous testing and collaboration with leading CMOs, Sitetrail has developed innovative systems like NEWSPASS to tackle the challenges and seize the opportunities within digital ecosystems, including Google Search and news feeds like Google, Apple, and Bing News. The guide emphasizes the importance of creating genuine, authentic, and educational editorial content that is non-promotional in nature. It advises against the duplication of content across multiple sites, recommending instead the production of unique versions for each outlet and the strategic placement of links to enhance credibility and appeal to Google&#39;s algorithms. The success plan outlined suggests a 12-month strategy with quarterly reviews and a diversified approach to distributing news content across high-quality sites. Sitetrail advocates for the use of its system alongside existing PR platforms to avoid content duplication and ensure a healthy mix of channels. The guide covers a comprehensive agenda, including an introduction to online PR for SMEs, the value of referral traffic, crafting a content calendar, mastering newsjacking with examples, diverse content strategies, geographical targeting, intercepting competitor traffic, keyword research, leveraging Sitetrail&#39;s solutions, integrating social media, SEO best practices for news articles, measuring success, crisis management, and future trends in online PR. This strategic content marketing guide is a call to action for businesses to adapt the shared strategies, channels, and tactics to their unique cases, encouraging teamwork and innovative thinking to fully leverage the potential of online PR. It underscores online PR as a game-changer for SMEs, offering a more affordable and impactful alternative to traditional marketing channels and pay-per-click advertising, provided they adhere to the crucial link and style guidance provided for success in pleasing Google and editors.
Online PR Strategic Content Marketing Guide from Adriaan Brits
]]> 50 0 https://cdn.slidesharecdn.com/ss_thumbnails/onlineprstrategiccontentmarketingguide-240208104944-241f9189-thumbnail.jpg?width=120&height=120&fit=bounds document Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 5 Steps To Build Referral Traffic /AdriaanBrits/5-steps-to-build-referral-traffic 5-steps-to-build-referral-traffic-infographic-221127143736-52b0933b
Discover just how profitable referral traffic can be and how it compliments organic search. ]]>
Discover just how profitable referral traffic can be and how it compliments organic search. ]]> Sun, 27 Nov 2022 14:37:36 GMT /AdriaanBrits/5-steps-to-build-referral-traffic AdriaanBrits@slideshare.net(AdriaanBrits) 5 Steps To Build Referral Traffic AdriaanBrits Discover just how profitable referral traffic can be and how it compliments organic search. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/5-steps-to-build-referral-traffic-infographic-221127143736-52b0933b-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Discover just how profitable referral traffic can be and how it compliments organic search.
5 Steps To Build Referral Traffic from Adriaan Brits
]]> 3 0 https://cdn.slidesharecdn.com/ss_thumbnails/5-steps-to-build-referral-traffic-infographic-221127143736-52b0933b-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Instagram Verification Guide /slideshow/instagram-verification-guide/253675085 instagramverificationguide1-221018104006-9344f5f3
Short Instagram Verification Guide infographic. Read more here: https://www.sitetrail.com/product/instagram-verification-service/]]>
Short Instagram Verification Guide infographic. Read more here: https://www.sitetrail.com/product/instagram-verification-service/]]> Tue, 18 Oct 2022 10:40:06 GMT /slideshow/instagram-verification-guide/253675085 AdriaanBrits@slideshare.net(AdriaanBrits) Instagram Verification Guide AdriaanBrits Short Instagram Verification Guide infographic. Read more here: https://www.sitetrail.com/product/instagram-verification-service/ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/instagramverificationguide1-221018104006-9344f5f3-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Short Instagram Verification Guide infographic. Read more here: https://www.sitetrail.com/product/instagram-verification-service/
Instagram Verification Guide from Adriaan Brits
]]> 11 0 https://cdn.slidesharecdn.com/ss_thumbnails/instagramverificationguide1-221018104006-9344f5f3-thumbnail.jpg?width=120&height=120&fit=bounds infographic Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Marketing Campaign Management: PPC /slideshow/marketing-campaign-management-ppc/70445717 campaignmanagementvideo-161226130055
The process we follow across BingAds, Google Adwords, Facebook & Linkedin]]>
The process we follow across BingAds, Google Adwords, Facebook & Linkedin]]> Mon, 26 Dec 2016 13:00:54 GMT /slideshow/marketing-campaign-management-ppc/70445717 AdriaanBrits@slideshare.net(AdriaanBrits) Marketing Campaign Management: PPC AdriaanBrits The process we follow across BingAds, Google Adwords, Facebook & Linkedin <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/campaignmanagementvideo-161226130055-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The process we follow across BingAds, Google Adwords, Facebook &amp; Linkedin
Marketing Campaign Management: PPC from Adriaan Brits
]]> 386 2 https://cdn.slidesharecdn.com/ss_thumbnails/campaignmanagementvideo-161226130055-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-AdriaanBrits-48x48.jpg?cb=1707389352 Performance based marketing consultant: As a trusted business adviser, my role is to improve the condition of your business. With vast marketing, sales and business development experience – and influence in a strong network of relevant professionals, I am well positioned to make a measurable, positive impact on the growth of your business. Having owned several companies myself, I understand the issues that keep a business owner awake at night – but more importantly, I also know what actions we need to take to help you enjoy peace of mind. Board appointments: Held titles ranging from sales / marketing director to CEO for UK based education companies. I have an international client bas www.adriaanbrits.com https://cdn.slidesharecdn.com/ss_thumbnails/onlineprstrategiccontentmarketingguide-240208104944-241f9189-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/online-pr-strategic-content-marketing-guide/266215690 Online PR Strategic Co... https://cdn.slidesharecdn.com/ss_thumbnails/5-steps-to-build-referral-traffic-infographic-221127143736-52b0933b-thumbnail.jpg?width=320&height=320&fit=bounds AdriaanBrits/5-steps-to-build-referral-traffic 5 Steps To Build Refer... https://cdn.slidesharecdn.com/ss_thumbnails/instagramverificationguide1-221018104006-9344f5f3-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/instagram-verification-guide/253675085 Instagram Verification...