ºÝºÝߣshows by User: AlbericMaillet / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: AlbericMaillet / Thu, 13 Sep 2018 21:30:55 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: AlbericMaillet Enliven campaign brief /slideshow/enliven-campaign-brief/114328831 enlivencampaignbrief-180913213055
Communication strategy for new product launch. Mandate: execute a campaign that uses Vice media O & O channels to promote the new product, reach adults between 25-44 years old and establish
 a strong positioning. ]]>
Communication strategy for new product launch. Mandate: execute a campaign that uses Vice media O & O channels to promote the new product, reach adults between 25-44 years old and establish
 a strong positioning. ]]> Thu, 13 Sep 2018 21:30:55 GMT /slideshow/enliven-campaign-brief/114328831 AlbericMaillet@slideshare.net(AlbericMaillet) Enliven campaign brief AlbericMaillet Communication strategy for new product launch. Mandate: execute a campaign that uses Vice media O & O channels to promote the new product, reach adults between 25-44 years old and establish
 a strong positioning. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/enlivencampaignbrief-180913213055-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Communication strategy for new product launch. Mandate: execute a campaign that uses Vice media O &amp; O channels to promote the new product, reach adults between 25-44 years old and establish
 a strong positioning.
Enliven campaign brief from Alberic Maillet
]]> 404 4 https://cdn.slidesharecdn.com/ss_thumbnails/enlivencampaignbrief-180913213055-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Highlights @ Sxsw2017 - Lunch & Learn BBR /slideshow/highlights-sxsw2017-lunch-learn-bbr/77086694 sxsw-lunchlearn2017-170619220817
A short overview of trends at SXSW 2017 edition, from a brand planner perspective.]]>
A short overview of trends at SXSW 2017 edition, from a brand planner perspective.]]> Mon, 19 Jun 2017 22:08:17 GMT /slideshow/highlights-sxsw2017-lunch-learn-bbr/77086694 AlbericMaillet@slideshare.net(AlbericMaillet) Highlights @ Sxsw2017 - Lunch & Learn BBR AlbericMaillet A short overview of trends at SXSW 2017 edition, from a brand planner perspective. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/sxsw-lunchlearn2017-170619220817-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A short overview of trends at SXSW 2017 edition, from a brand planner perspective.
Highlights @ Sxsw2017 - Lunch & Learn BBR from Alberic Maillet
]]> 341 2 https://cdn.slidesharecdn.com/ss_thumbnails/sxsw-lunchlearn2017-170619220817-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Ideou - Insights for innovation (final project) /slideshow/ideou-insights-for-innovation-final-project/61021271 ideou-insightsforinnovationfinalproject-160417231747
My final project for the Ideo University class, Insight for Innovation (January 2016). Project challenge: How might we gather insights and inspiration to design product and services for the modern 70 years old? #designthinking #innovation #research]]>
My final project for the Ideo University class, Insight for Innovation (January 2016). Project challenge: How might we gather insights and inspiration to design product and services for the modern 70 years old? #designthinking #innovation #research]]> Sun, 17 Apr 2016 23:17:47 GMT /slideshow/ideou-insights-for-innovation-final-project/61021271 AlbericMaillet@slideshare.net(AlbericMaillet) Ideou - Insights for innovation (final project) AlbericMaillet My final project for the Ideo University class, Insight for Innovation (January 2016). Project challenge: How might we gather insights and inspiration to design product and services for the modern 70 years old? #designthinking #innovation #research <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ideou-insightsforinnovationfinalproject-160417231747-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> My final project for the Ideo University class, Insight for Innovation (January 2016). Project challenge: How might we gather insights and inspiration to design product and services for the modern 70 years old? #designthinking #innovation #research
Ideou - Insights for innovation (final project) from Alberic Maillet
]]> 690 7 https://cdn.slidesharecdn.com/ss_thumbnails/ideou-insightsforinnovationfinalproject-160417231747-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 The Usefulness of brands /slideshow/the-usefulness-of-brands/50951716 18d609cf-4c3f-475a-969f-eec4db632f72-150727024615-lva1-app6892
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]]> Mon, 27 Jul 2015 02:46:15 GMT /slideshow/the-usefulness-of-brands/50951716 AlbericMaillet@slideshare.net(AlbericMaillet) The Usefulness of brands AlbericMaillet <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/18d609cf-4c3f-475a-969f-eec4db632f72-150727024615-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
The Usefulness of brands from Alberic Maillet
]]> 419 6 https://cdn.slidesharecdn.com/ss_thumbnails/18d609cf-4c3f-475a-969f-eec4db632f72-150727024615-lva1-app6892-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-AlbericMaillet-48x48.jpg?cb=1641503568 People want every moment of their lives to count for something. My core responsibility as a brand strategist is to support brands taking their cues from this wish to help them retain relevance and create value in the 21st century. Curiosity spotter, attentive listener and chameleon-like person, I help brands and companies to empathize with their audience and to state their problems by looking at the big picture with a fresh perspective. From a marketing background with a strong interest in behavioural economics, design thinking and consumer psychology, I consider no stone has to be left unturned when it comes to uncover compelling insights and to have a positive impact in peoples' live... https://cdn.slidesharecdn.com/ss_thumbnails/enlivencampaignbrief-180913213055-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/enliven-campaign-brief/114328831 Enliven campaign brief https://cdn.slidesharecdn.com/ss_thumbnails/sxsw-lunchlearn2017-170619220817-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/highlights-sxsw2017-lunch-learn-bbr/77086694 Highlights @ Sxsw2017 ... https://cdn.slidesharecdn.com/ss_thumbnails/ideou-insightsforinnovationfinalproject-160417231747-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/ideou-insights-for-innovation-final-project/61021271 Ideou - Insights for i...