際際滷shows by User: AnalysysMason / http://www.slideshare.net/images/logo.gif 際際滷shows by User: AnalysysMason / Wed, 27 Jul 2011 03:04:46 GMT 際際滷Share feed for 際際滷shows by User: AnalysysMason IAMAI - AML Mobile VAS Report - 際際滷s - 2011-07 /slideshow/iamai-aml-mobile-vas-report-slides-201107/8700196 iamai-amlmobilevasreport-slides-2011-07-110727030448-phpapp01
This document is a distilled version of the much larger report that Analysys Mason and IAMAI have prepared. The detailed report is available for purchase on IAMAIs website www.iamai.in and is an in-depth guide to each of the specific sub-segments within the mobile value added services ecosystem. This summarised version of the report covers the following areas: The Indian mobile VAS opportunity, policy and market enablers, key trends in the mobile VAS industry in India, key growth areas in services and applications and mobile VAS industry growth forecasts The key takeaways from this report summary are as follows: The Indian non-voice market is at an inflexion point, and the growth opportunity remains significant Similar to other mobile-first markets, mobile internet (handset plus dongles / CCDs) will drive growth in non-voice revenues while traditional services stabilize However, various market and policy enablers are required in on-deck VAS, off-deck VAS and SMS channels to realize this growth opportunity From a market perspective, a self-regulating body for settling issues between market participants can be an effective way to address on-deck challenges From a policy perspective, we believe that following a model of market determined revenue share with no special VAS license is the best route We recommend establishing an agency under the direction of TRAI to help address off-deck adoption issues and facilitate the allocation and management of a central short code registry system It is also recommended that a common standard for local language characters should be mandated on all handsets sold in India to facilitate growth in SMS Resolution of above issues also becomes imperative for maintaining market efficiency and balance of power in the evolving VAS value chain Among the emerging services, we believe that mobile commerce and utility services will have a significant social impact Finally, we believe that mobile internet adoption will result in a proliferation of data enabled services and applications around video, advertising, community, entertainment and enterprise mobility ]]>
This document is a distilled version of the much larger report that Analysys Mason and IAMAI have prepared. The detailed report is available for purchase on IAMAIs website www.iamai.in and is an in-depth guide to each of the specific sub-segments within the mobile value added services ecosystem. This summarised version of the report covers the following areas: The Indian mobile VAS opportunity, policy and market enablers, key trends in the mobile VAS industry in India, key growth areas in services and applications and mobile VAS industry growth forecasts The key takeaways from this report summary are as follows: The Indian non-voice market is at an inflexion point, and the growth opportunity remains significant Similar to other mobile-first markets, mobile internet (handset plus dongles / CCDs) will drive growth in non-voice revenues while traditional services stabilize However, various market and policy enablers are required in on-deck VAS, off-deck VAS and SMS channels to realize this growth opportunity From a market perspective, a self-regulating body for settling issues between market participants can be an effective way to address on-deck challenges From a policy perspective, we believe that following a model of market determined revenue share with no special VAS license is the best route We recommend establishing an agency under the direction of TRAI to help address off-deck adoption issues and facilitate the allocation and management of a central short code registry system It is also recommended that a common standard for local language characters should be mandated on all handsets sold in India to facilitate growth in SMS Resolution of above issues also becomes imperative for maintaining market efficiency and balance of power in the evolving VAS value chain Among the emerging services, we believe that mobile commerce and utility services will have a significant social impact Finally, we believe that mobile internet adoption will result in a proliferation of data enabled services and applications around video, advertising, community, entertainment and enterprise mobility ]]> Wed, 27 Jul 2011 03:04:46 GMT /slideshow/iamai-aml-mobile-vas-report-slides-201107/8700196 AnalysysMason@slideshare.net(AnalysysMason) IAMAI - AML Mobile VAS Report - 際際滷s - 2011-07 AnalysysMason This document is a distilled version of the much larger report that Analysys Mason and IAMAI have prepared. The detailed report is available for purchase on IAMAIs website www.iamai.in and is an in-depth guide to each of the specific sub-segments within the mobile value added services ecosystem. This summarised version of the report covers the following areas: The Indian mobile VAS opportunity, policy and market enablers, key trends in the mobile VAS industry in India, key growth areas in services and applications and mobile VAS industry growth forecasts The key takeaways from this report summary are as follows: The Indian non-voice market is at an inflexion point, and the growth opportunity remains significant Similar to other mobile-first markets, mobile internet (handset plus dongles / CCDs) will drive growth in non-voice revenues while traditional services stabilize However, various market and policy enablers are required in on-deck VAS, off-deck VAS and SMS channels to realize this growth opportunity From a market perspective, a self-regulating body for settling issues between market participants can be an effective way to address on-deck challenges From a policy perspective, we believe that following a model of market determined revenue share with no special VAS license is the best route We recommend establishing an agency under the direction of TRAI to help address off-deck adoption issues and facilitate the allocation and management of a central short code registry system It is also recommended that a common standard for local language characters should be mandated on all handsets sold in India to facilitate growth in SMS Resolution of above issues also becomes imperative for maintaining market efficiency and balance of power in the evolving VAS value chain Among the emerging services, we believe that mobile commerce and utility services will have a significant social impact Finally, we believe that mobile internet adoption will result in a proliferation of data enabled services and applications around video, advertising, community, entertainment and enterprise mobility <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/iamai-amlmobilevasreport-slides-2011-07-110727030448-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This document is a distilled version of the much larger report that Analysys Mason and IAMAI have prepared. The detailed report is available for purchase on IAMAIs website www.iamai.in and is an in-depth guide to each of the specific sub-segments within the mobile value added services ecosystem. This summarised version of the report covers the following areas: The Indian mobile VAS opportunity, policy and market enablers, key trends in the mobile VAS industry in India, key growth areas in services and applications and mobile VAS industry growth forecasts The key takeaways from this report summary are as follows: The Indian non-voice market is at an inflexion point, and the growth opportunity remains significant Similar to other mobile-first markets, mobile internet (handset plus dongles / CCDs) will drive growth in non-voice revenues while traditional services stabilize However, various market and policy enablers are required in on-deck VAS, off-deck VAS and SMS channels to realize this growth opportunity From a market perspective, a self-regulating body for settling issues between market participants can be an effective way to address on-deck challenges From a policy perspective, we believe that following a model of market determined revenue share with no special VAS license is the best route We recommend establishing an agency under the direction of TRAI to help address off-deck adoption issues and facilitate the allocation and management of a central short code registry system It is also recommended that a common standard for local language characters should be mandated on all handsets sold in India to facilitate growth in SMS Resolution of above issues also becomes imperative for maintaining market efficiency and balance of power in the evolving VAS value chain Among the emerging services, we believe that mobile commerce and utility services will have a significant social impact Finally, we believe that mobile internet adoption will result in a proliferation of data enabled services and applications around video, advertising, community, entertainment and enterprise mobility
IAMAI - AML Mobile VAS Report - 際際滷s - 2011-07 from Analysys Mason & IAMAI
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This summary report document is a word document format of the much larger report that Analysys Mason and IAMAI have prepared. The detailed report is available for purchase on IAMAIs website www.iamai.in and is an in-depth guide to each of the specific sub-segments within the mobile value added services ecosystem. Dr. Subho Ray, President IAMAI stated, " This is the first ever study in India which charts the evolution of the mobile value added services industry, maps the future growth potential and makes practical suggestions on what needs to be done by various stakeholders set this industry on a take off mode. We are confident that this will become the industry's guide for the next 10 years" This report has focused on the following: The Indian Mobile VAS Opportunity Policy and Market Enablers Key Trends in the Mobile VAS industry in India Key Growth Areas in Services and Applications Mobile VAS Industry Growth Forecasts Profiles of the report sponsors are also included at the end of the report, along with profiles of 40 leading players in the Mobile VAS value chain. The key findings of the report are as follows: Carriers are increasingly focusing on non-voice services to drive revenue growth as voice services become commoditized. During the next five years, VAS ARPU will increase by 48%, which will compensate for the 14% decline in voice ARPU. As a result, overall ARPU will stabilize and decline by only 4.5% between 2011 and 2015. Mobile data will emerge as the next killer application, accounting for 32% of total incremental wireless revenue primarily driven by the latent demand for connectivity, which wireline broadband has been unable to address because of availability issues. Mobile commerce will represent an INR20 billion revenue opportunity by 2015. Utility services that can provide a scalable, technology-enabled solution to issues around access to information, opportunity and infrastructure (for example, healthcare, education and agricultural/husbandry advice) can add significant value and, as a result, enhance the value proposition for users particularly those in rural areas. Mobile video has been promoted as the key differentiator on 3G networks, but the limited amount of allocated spectrum (5MHz) and associated capacity constraints will limit video-based services in specific segments and geographies. ]]>
This summary report document is a word document format of the much larger report that Analysys Mason and IAMAI have prepared. The detailed report is available for purchase on IAMAIs website www.iamai.in and is an in-depth guide to each of the specific sub-segments within the mobile value added services ecosystem. Dr. Subho Ray, President IAMAI stated, " This is the first ever study in India which charts the evolution of the mobile value added services industry, maps the future growth potential and makes practical suggestions on what needs to be done by various stakeholders set this industry on a take off mode. We are confident that this will become the industry's guide for the next 10 years" This report has focused on the following: The Indian Mobile VAS Opportunity Policy and Market Enablers Key Trends in the Mobile VAS industry in India Key Growth Areas in Services and Applications Mobile VAS Industry Growth Forecasts Profiles of the report sponsors are also included at the end of the report, along with profiles of 40 leading players in the Mobile VAS value chain. The key findings of the report are as follows: Carriers are increasingly focusing on non-voice services to drive revenue growth as voice services become commoditized. During the next five years, VAS ARPU will increase by 48%, which will compensate for the 14% decline in voice ARPU. As a result, overall ARPU will stabilize and decline by only 4.5% between 2011 and 2015. Mobile data will emerge as the next killer application, accounting for 32% of total incremental wireless revenue primarily driven by the latent demand for connectivity, which wireline broadband has been unable to address because of availability issues. Mobile commerce will represent an INR20 billion revenue opportunity by 2015. Utility services that can provide a scalable, technology-enabled solution to issues around access to information, opportunity and infrastructure (for example, healthcare, education and agricultural/husbandry advice) can add significant value and, as a result, enhance the value proposition for users particularly those in rural areas. Mobile video has been promoted as the key differentiator on 3G networks, but the limited amount of allocated spectrum (5MHz) and associated capacity constraints will limit video-based services in specific segments and geographies. ]]> Wed, 27 Jul 2011 03:01:57 GMT /slideshow/aml-iamai-report-on-evolution-of-mobile-vas-in-india-201107/8700170 AnalysysMason@slideshare.net(AnalysysMason) AML - IAMAI Report on Evolution of Mobile VAS in India 2011-07 AnalysysMason This summary report document is a word document format of the much larger report that Analysys Mason and IAMAI have prepared. The detailed report is available for purchase on IAMAIs website www.iamai.in and is an in-depth guide to each of the specific sub-segments within the mobile value added services ecosystem. Dr. Subho Ray, President IAMAI stated, " This is the first ever study in India which charts the evolution of the mobile value added services industry, maps the future growth potential and makes practical suggestions on what needs to be done by various stakeholders set this industry on a take off mode. We are confident that this will become the industry's guide for the next 10 years" This report has focused on the following: The Indian Mobile VAS Opportunity Policy and Market Enablers Key Trends in the Mobile VAS industry in India Key Growth Areas in Services and Applications Mobile VAS Industry Growth Forecasts Profiles of the report sponsors are also included at the end of the report, along with profiles of 40 leading players in the Mobile VAS value chain. The key findings of the report are as follows: Carriers are increasingly focusing on non-voice services to drive revenue growth as voice services become commoditized. During the next five years, VAS ARPU will increase by 48%, which will compensate for the 14% decline in voice ARPU. As a result, overall ARPU will stabilize and decline by only 4.5% between 2011 and 2015. Mobile data will emerge as the next killer application, accounting for 32% of total incremental wireless revenue primarily driven by the latent demand for connectivity, which wireline broadband has been unable to address because of availability issues. Mobile commerce will represent an INR20 billion revenue opportunity by 2015. Utility services that can provide a scalable, technology-enabled solution to issues around access to information, opportunity and infrastructure (for example, healthcare, education and agricultural/husbandry advice) can add significant value and, as a result, enhance the value proposition for users particularly those in rural areas. Mobile video has been promoted as the key differentiator on 3G networks, but the limited amount of allocated spectrum (5MHz) and associated capacity constraints will limit video-based services in specific segments and geographies. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/aml-iamaireportonevolutionofmobilevasinindia2011-07-110727030200-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This summary report document is a word document format of the much larger report that Analysys Mason and IAMAI have prepared. The detailed report is available for purchase on IAMAIs website www.iamai.in and is an in-depth guide to each of the specific sub-segments within the mobile value added services ecosystem. Dr. Subho Ray, President IAMAI stated, &quot; This is the first ever study in India which charts the evolution of the mobile value added services industry, maps the future growth potential and makes practical suggestions on what needs to be done by various stakeholders set this industry on a take off mode. We are confident that this will become the industry&#39;s guide for the next 10 years&quot; This report has focused on the following: The Indian Mobile VAS Opportunity Policy and Market Enablers Key Trends in the Mobile VAS industry in India Key Growth Areas in Services and Applications Mobile VAS Industry Growth Forecasts Profiles of the report sponsors are also included at the end of the report, along with profiles of 40 leading players in the Mobile VAS value chain. The key findings of the report are as follows: Carriers are increasingly focusing on non-voice services to drive revenue growth as voice services become commoditized. During the next five years, VAS ARPU will increase by 48%, which will compensate for the 14% decline in voice ARPU. As a result, overall ARPU will stabilize and decline by only 4.5% between 2011 and 2015. Mobile data will emerge as the next killer application, accounting for 32% of total incremental wireless revenue primarily driven by the latent demand for connectivity, which wireline broadband has been unable to address because of availability issues. Mobile commerce will represent an INR20 billion revenue opportunity by 2015. Utility services that can provide a scalable, technology-enabled solution to issues around access to information, opportunity and infrastructure (for example, healthcare, education and agricultural/husbandry advice) can add significant value and, as a result, enhance the value proposition for users particularly those in rural areas. Mobile video has been promoted as the key differentiator on 3G networks, but the limited amount of allocated spectrum (5MHz) and associated capacity constraints will limit video-based services in specific segments and geographies.
AML - IAMAI Report on Evolution of Mobile VAS in India 2011-07 from Analysys Mason & IAMAI
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Linkedin ]]>
Linkedin ]]> Tue, 26 Jul 2011 15:45:16 GMT /slideshow/linked-in-8696696/8696696 AnalysysMason@slideshare.net(AnalysysMason) Linked in AnalysysMason Linkedin <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/linkedin-110726154519-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Linkedin
Linked in from Analysys Mason & IAMAI
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Join us on Facebo]]>
Join us on Facebo]]> Tue, 26 Jul 2011 15:42:10 GMT /slideshow/facebook-8696668/8696668 AnalysysMason@slideshare.net(AnalysysMason) Facebook AnalysysMason Join us on Facebo <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/facebook-110726154213-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Join us on Facebo
Facebook from Analysys Mason & IAMAI
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Link to Live Webcast]]>
Link to Live Webcast]]> Tue, 26 Jul 2011 14:57:43 GMT /slideshow/evwebcast/8696317 AnalysysMason@slideshare.net(AnalysysMason) Live Webcast AnalysysMason Link to Live Webcast <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/webcast-110726145746-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Link to Live Webcast
Live Webcast from Analysys Mason & IAMAI
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IMImobile from Analysys Mason & IAMAI
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One97 from Analysys Mason & IAMAI
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]]> Tue, 26 Jul 2011 13:41:57 GMT /slideshow/qualcomm-8695850/8695850 AnalysysMason@slideshare.net(AnalysysMason) Qualcomm AnalysysMason <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/qualcomm-110726134200-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Qualcomm from Analysys Mason & IAMAI
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http://www.smsgupshup.com/]]>
http://www.smsgupshup.com/]]> Tue, 26 Jul 2011 13:41:01 GMT /slideshow/sms-gupshup/8695841 AnalysysMason@slideshare.net(AnalysysMason) SMS GupShup AnalysysMason http://www.smsgupshup.com/ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/smsgupshup-110726134104-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> http://www.smsgupshup.com/
SMS GupShup from Analysys Mason & IAMAI
]]> 671 2 https://cdn.slidesharecdn.com/ss_thumbnails/smsgupshup-110726134104-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 1 https://cdn.slidesharecdn.com/profile-photo-AnalysysMason-48x48.jpg?cb=1523112850 Analysys Mason in collaboration with IAMAI has developed a Vision Document on Mobile VAS industry in India, titled Evolution of Mobile VAS in India. This report has been developed after detailed discussions with over 50 players across the telecommunications industry in India, including the leading operators, technology platforms, OEMs and VAS players. www.analysysmason.com | www.iamai.in https://cdn.slidesharecdn.com/ss_thumbnails/iamai-amlmobilevasreport-slides-2011-07-110727030448-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/iamai-aml-mobile-vas-report-slides-201107/8700196 IAMAI - AML Mobile VAS... https://cdn.slidesharecdn.com/ss_thumbnails/aml-iamaireportonevolutionofmobilevasinindia2011-07-110727030200-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/aml-iamai-report-on-evolution-of-mobile-vas-in-india-201107/8700170 AML - IAMAI Report on ... https://cdn.slidesharecdn.com/ss_thumbnails/linkedin-110726154519-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/linked-in-8696696/8696696 Linked in