�ݺ�ߣshows by User: BabcockJenkins

�ݺ�ߣshows by User: BabcockJenkins / http://www.slideshare.net/images/logo.gif �ݺ�ߣshows by User: BabcockJenkins / Thu, 31 Oct 2013 13:10:00 GMT �ݺ�ߣShare feed for �ݺ�ߣshows by User: BabcockJenkins B2B vs. B2C: 10 Marketing Experts Have Their Say (�ݺ�ߣShare) /slideshow/b2-bvsb2c/27785791 b2bvsb2c-131031131000-phpapp02
In B2B marketing we've got funnels and waterfalls, channels and verticals. But none of that matters until you hook someone with a big idea. So is B2B is the same as B2C? It depends on who you ask. See what 10 leading B2B experts say.]]>
In B2B marketing we've got funnels and waterfalls, channels and verticals. But none of that matters until you hook someone with a big idea. So is B2B is the same as B2C? It depends on who you ask. See what 10 leading B2B experts say.]]> Thu, 31 Oct 2013 13:10:00 GMT /slideshow/b2-bvsb2c/27785791 BabcockJenkins@slideshare.net(BabcockJenkins) B2B vs. B2C: 10 Marketing Experts Have Their Say (�ݺ�ߣShare) BabcockJenkins In B2B marketing we've got funnels and waterfalls, channels and verticals. But none of that matters until you hook someone with a big idea. So is B2B is the same as B2C? It depends on who you ask. See what 10 leading B2B experts say. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/b2bvsb2c-131031131000-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> In B2B marketing we've got funnels and waterfalls, channels and verticals. But none of that matters until you hook someone with a big idea. So is B2B is the same as B2C? It depends on who you ask. See what 10 leading B2B experts say.

B2B vs. B2C: 10 Marketing Experts Have Their Say (�ݺ�ߣShare) from Babcock Jenkins

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1 Marketing That Matters Is Mobile First /slideshow/mobile-first-slideshare/27746401 mobilefirstslideshare-131030125340-phpapp02
The first impression a B2B buyer has of your brand is likely to be on their smartphone or tablet. And it’s not enough to squeeze your full-size experience onto a smaller screen. A mobile-first mindset is now mandatory.]]>
The first impression a B2B buyer has of your brand is likely to be on their smartphone or tablet. And it’s not enough to squeeze your full-size experience onto a smaller screen. A mobile-first mindset is now mandatory.]]> Wed, 30 Oct 2013 12:53:40 GMT /slideshow/mobile-first-slideshare/27746401 BabcockJenkins@slideshare.net(BabcockJenkins) Marketing That Matters Is Mobile First BabcockJenkins The first impression a B2B buyer has of your brand is likely to be on their smartphone or tablet. And it’s not enough to squeeze your full-size experience onto a smaller screen. A mobile-first mindset is now mandatory. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/mobilefirstslideshare-131030125340-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> The first impression a B2B buyer has of your brand is likely to be on their smartphone or tablet. And it’s not enough to squeeze your full-size experience onto a smaller screen. A mobile-first mindset is now mandatory.

Marketing That Matters Is Mobile First from Babcock Jenkins

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1 2013 Content Marketing Awards: Agency of the Year Entry /slideshow/orange-crush-for-slide-share/24995221 orangecrush-forslideshare-130806123059-phpapp02
Here's a look at Babcock & Jenkins' content marketing practice, including our approach, our work, our people and our vision for the future. Check it out! And visit http://orangecrush.bnj.com to see more...]]>
Here's a look at Babcock & Jenkins' content marketing practice, including our approach, our work, our people and our vision for the future. Check it out! And visit http://orangecrush.bnj.com to see more...]]> Tue, 06 Aug 2013 12:30:59 GMT /slideshow/orange-crush-for-slide-share/24995221 BabcockJenkins@slideshare.net(BabcockJenkins) 2013 Content Marketing Awards: Agency of the Year Entry BabcockJenkins Here's a look at Babcock & Jenkins' content marketing practice, including our approach, our work, our people and our vision for the future. Check it out! And visit http://orangecrush.bnj.com to see more... <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/orangecrush-forslideshare-130806123059-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Here's a look at Babcock & Jenkins' content marketing practice, including our approach, our work, our people and our vision for the future. Check it out! And visit http://orangecrush.bnj.com to see more...

2013 Content Marketing Awards: Agency of the Year Entry from Babcock Jenkins

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1 Babcock & Jenkins: CMI 2012 Orange Awards Entry /slideshow/cmi-awards-orange-crush-13586488/13586488 cmiawards-orangecrush-120709131820-phpapp01
We love getting inside the heads of B2B buyers and finding cool, interesting ways to satisfy their curiosity, make them smarter—or persuade them to buy from our clients instead of a competitor. We love the challenge of a big, hairy spreadsheet just waiting to be filled with insight. And, yes, we love to measure everything—so we don't just deliver great content, but also great results. This is part of our entry for the CMI 2012 Orange Awards. See why we think BNJ should win at http://orangecrush.bnj.com.]]>
We love getting inside the heads of B2B buyers and finding cool, interesting ways to satisfy their curiosity, make them smarter—or persuade them to buy from our clients instead of a competitor. We love the challenge of a big, hairy spreadsheet just waiting to be filled with insight. And, yes, we love to measure everything—so we don't just deliver great content, but also great results. This is part of our entry for the CMI 2012 Orange Awards. See why we think BNJ should win at http://orangecrush.bnj.com.]]> Mon, 09 Jul 2012 13:18:19 GMT /slideshow/cmi-awards-orange-crush-13586488/13586488 BabcockJenkins@slideshare.net(BabcockJenkins) Babcock & Jenkins: CMI 2012 Orange Awards Entry BabcockJenkins We love getting inside the heads of B2B buyers and finding cool, interesting ways to satisfy their curiosity, make them smarter—or persuade them to buy from our clients instead of a competitor. We love the challenge of a big, hairy spreadsheet just waiting to be filled with insight. And, yes, we love to measure everything—so we don't just deliver great content, but also great results. This is part of our entry for the CMI 2012 Orange Awards. See why we think BNJ should win at http://orangecrush.bnj.com. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/cmiawards-orangecrush-120709131820-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> We love getting inside the heads of B2B buyers and finding cool, interesting ways to satisfy their curiosity, make them smarter—or persuade them to buy from our clients instead of a competitor. We love the challenge of a big, hairy spreadsheet just waiting to be filled with insight. And, yes, we love to measure everything—so we don't just deliver great content, but also great results. This is part of our entry for the CMI 2012 Orange Awards. See why we think BNJ should win at http://orangecrush.bnj.com.

Babcock & Jenkins: CMI 2012 Orange Awards Entry from Babcock Jenkins

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1 Ignite the Pipeline with Personalized Integrated Campaigns /slideshow/ignite-the-pipeline-with-personalized-integrated-campaigns/11484761 goldstein-ignitethepipelinewithpersonalizedintegratedcampaignsfinal-120208110832-phpapp02
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]]> Wed, 08 Feb 2012 11:08:30 GMT /slideshow/ignite-the-pipeline-with-personalized-integrated-campaigns/11484761 BabcockJenkins@slideshare.net(BabcockJenkins) Ignite the Pipeline with Personalized Integrated Campaigns BabcockJenkins <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/goldstein-ignitethepipelinewithpersonalizedintegratedcampaignsfinal-120208110832-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" />

Ignite the Pipeline with Personalized Integrated Campaigns from Babcock Jenkins

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1 The Value of Social Media in B2B /slideshow/the-value-of-social-media-in-b2b-marketing/9661888 webinarvalueofsocialmediaslideshare-111012113955-phpapp01
Social media is a vital element in the B2B marketing toolbox—especially considering the need to nurture prospects over long, complex sales cycles. Learn how you can develop meaningful relationships through social media—and ultimately convert followers to loyal customers. ]]>
Social media is a vital element in the B2B marketing toolbox—especially considering the need to nurture prospects over long, complex sales cycles. Learn how you can develop meaningful relationships through social media—and ultimately convert followers to loyal customers. ]]> Wed, 12 Oct 2011 11:39:50 GMT /slideshow/the-value-of-social-media-in-b2b-marketing/9661888 BabcockJenkins@slideshare.net(BabcockJenkins) The Value of Social Media in B2B BabcockJenkins Social media is a vital element in the B2B marketing toolbox—especially considering the need to nurture prospects over long, complex sales cycles. Learn how you can develop meaningful relationships through social media—and ultimately convert followers to loyal customers. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/webinarvalueofsocialmediaslideshare-111012113955-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Social media is a vital element in the B2B marketing toolbox—especially considering the need to nurture prospects over long, complex sales cycles. Learn how you can develop meaningful relationships through social media—and ultimately convert followers to loyal customers.

The Value of Social Media in B2B from Babcock Jenkins

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1 https://cdn.slidesharecdn.com/profile-photo-BabcockJenkins-48x48.jpg?cb=1523142220 Babcock Jenkins is a B2B marketing agency with offices in Portland, Oregon and London. www.bnj.com https://cdn.slidesharecdn.com/ss_thumbnails/b2bvsb2c-131031131000-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/b2-bvsb2c/27785791 B2B vs. B2C: 10 Market... https://cdn.slidesharecdn.com/ss_thumbnails/mobilefirstslideshare-131030125340-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/mobile-first-slideshare/27746401 Marketing That Matters... https://cdn.slidesharecdn.com/ss_thumbnails/orangecrush-forslideshare-130806123059-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/orange-crush-for-slide-share/24995221 2013 Content Marketing...