ºÝºÝߣshows by User: Bommiemarketing / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: Bommiemarketing / Tue, 10 May 2016 19:51:59 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: Bommiemarketing Bombora - Intent data - The secret to smarter sales prospecting? - April 2016 /slideshow/bombora-intent-data-the-secret-to-smarter-sales-prospecting-april-2016/61877675 bombora-thesecrettosmartersales-april2016-160510195159
With increasing sophistication of marketing, flow of leads is not the problem – rather understanding which leads are worth following up is now the challenge for sales teams. Intent data can help marketing and sales teams to easily determine which leads are ‘worthy’. This presentation was from a recent webinar, presented by Charles Crnoevich, Sales Director at Bombora. Charles discussed what intent data is and how it can be applied for smarter sales prospecting (in particular outbound calling). The presentation also covers best practice case studies of how B2B companies are using intent data to optimise their lead-gen processes. ]]>

With increasing sophistication of marketing, flow of leads is not the problem – rather understanding which leads are worth following up is now the challenge for sales teams. Intent data can help marketing and sales teams to easily determine which leads are ‘worthy’. This presentation was from a recent webinar, presented by Charles Crnoevich, Sales Director at Bombora. Charles discussed what intent data is and how it can be applied for smarter sales prospecting (in particular outbound calling). The presentation also covers best practice case studies of how B2B companies are using intent data to optimise their lead-gen processes. ]]>
Tue, 10 May 2016 19:51:59 GMT /slideshow/bombora-intent-data-the-secret-to-smarter-sales-prospecting-april-2016/61877675 Bommiemarketing@slideshare.net(Bommiemarketing) Bombora - Intent data - The secret to smarter sales prospecting? - April 2016 Bommiemarketing With increasing sophistication of marketing, flow of leads is not the problem – rather understanding which leads are worth following up is now the challenge for sales teams. Intent data can help marketing and sales teams to easily determine which leads are ‘worthy’. This presentation was from a recent webinar, presented by Charles Crnoevich, Sales Director at Bombora. Charles discussed what intent data is and how it can be applied for smarter sales prospecting (in particular outbound calling). The presentation also covers best practice case studies of how B2B companies are using intent data to optimise their lead-gen processes. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/bombora-thesecrettosmartersales-april2016-160510195159-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> With increasing sophistication of marketing, flow of leads is not the problem – rather understanding which leads are worth following up is now the challenge for sales teams. Intent data can help marketing and sales teams to easily determine which leads are ‘worthy’. This presentation was from a recent webinar, presented by Charles Crnoevich, Sales Director at Bombora. Charles discussed what intent data is and how it can be applied for smarter sales prospecting (in particular outbound calling). The presentation also covers best practice case studies of how B2B companies are using intent data to optimise their lead-gen processes.
Bombora - Intent data - The secret to smarter sales prospecting? - April 2016 from Bombora
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https://cdn.slidesharecdn.com/profile-photo-Bommiemarketing-48x48.jpg?cb=1531334306 Bombora is the leading provider of demographic and intent data for the B2B industry. Bombora’s intent data aligns marketing and sales teams, enabling them to base their actions on the knowledge of what companies are in market for which products. The source of this data is the first cooperative of premium B2B companies. Members contribute content consumption and behavioral data about their audiences. www.bombora.com