ºÝºÝߣshows by User: BrittaUllrich / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: BrittaUllrich / Sat, 29 Jul 2017 11:11:38 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: BrittaUllrich At the Core it's about Needs - uxcamphh /slideshow/at-the-core-its-about-needs-uxcamphh-78367121/78367121 2017-07-29uxcamphh-170729111139
Do you want to understand the needs of your users? Personas won’t cut it when it comes to products with more than a few facets, meaning that another, less one-dimensional approach is needed. We present Core Needs as a flexible framework to describe what users want, even if their needs change over time. We share our experience of implementing Core Needs throughout the company for product development and as a joint language for UX, marketing and product. We show how you can identify your users’ Core Needs, analyze them qualitatively, quantify their frequency and find approaches to implement them in your product.]]>
Do you want to understand the needs of your users? Personas won’t cut it when it comes to products with more than a few facets, meaning that another, less one-dimensional approach is needed. We present Core Needs as a flexible framework to describe what users want, even if their needs change over time. We share our experience of implementing Core Needs throughout the company for product development and as a joint language for UX, marketing and product. We show how you can identify your users’ Core Needs, analyze them qualitatively, quantify their frequency and find approaches to implement them in your product.]]> Sat, 29 Jul 2017 11:11:38 GMT /slideshow/at-the-core-its-about-needs-uxcamphh-78367121/78367121 BrittaUllrich@slideshare.net(BrittaUllrich) At the Core it's about Needs - uxcamphh BrittaUllrich Do you want to understand the needs of your users? Personas won’t cut it when it comes to products with more than a few facets, meaning that another, less one-dimensional approach is needed. We present Core Needs as a flexible framework to describe what users want, even if their needs change over time. We share our experience of implementing Core Needs throughout the company for product development and as a joint language for UX, marketing and product. We show how you can identify your users’ Core Needs, analyze them qualitatively, quantify their frequency and find approaches to implement them in your product. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/2017-07-29uxcamphh-170729111139-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Do you want to understand the needs of your users? Personas won’t cut it when it comes to products with more than a few facets, meaning that another, less one-dimensional approach is needed. We present Core Needs as a flexible framework to describe what users want, even if their needs change over time. We share our experience of implementing Core Needs throughout the company for product development and as a joint language for UX, marketing and product. We show how you can identify your users’ Core Needs, analyze them qualitatively, quantify their frequency and find approaches to implement them in your product.
At the Core it's about Needs - uxcamphh from Britta Ullrich
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