/ http://www.slideshare.net/images/logo.gif / ºÝºÝߣShare feed for ºÝºÝߣshows by User: CarolynTait https://public.slidesharecdn.com/v2/images/profile-picture.png Financial services needs strong marketing leadership to add shareholder value in the current economic climate. Here's what I bring to the table: â–º 20+ years of senior marketing leadership experience specific to financial services with some of Australia’s pre-eminent financial brands â–º proven ability to drive improved retention, return-on-marketing-investment and business growth across different economic cycles â–º experience in leveraging big data for both B2B and B2C marketing and developing content that generates quality leads and high-rate conversions across multiple customer channels – institutional, high net worth, intermediary and retail â–º digital marketing capability confident...