ºÝºÝߣshows by User: ClearSaleing / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: ClearSaleing / Thu, 14 Oct 2010 09:00:57 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: ClearSaleing Let's Hear It For The Brand: Attribution Management /slideshow/lets-hear-it-for-the-brand-attribution-management/5443386 rangeclearsaleingwebinar-101014090111-phpapp02
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]]> Thu, 14 Oct 2010 09:00:57 GMT /slideshow/lets-hear-it-for-the-brand-attribution-management/5443386 ClearSaleing@slideshare.net(ClearSaleing) Let's Hear It For The Brand: Attribution Management ClearSaleing <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/rangeclearsaleingwebinar-101014090111-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Let's Hear It For The Brand: Attribution Management from ClearSaleing
]]> 1124 2 https://cdn.slidesharecdn.com/ss_thumbnails/rangeclearsaleingwebinar-101014090111-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Attribution's Other Actionable Benefits /slideshow/attributions-other-actionable-benefits/5435240 amf8final-101013122359-phpapp01
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]]> Wed, 13 Oct 2010 12:23:32 GMT /slideshow/attributions-other-actionable-benefits/5435240 ClearSaleing@slideshare.net(ClearSaleing) Attribution's Other Actionable Benefits ClearSaleing <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/amf8final-101013122359-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Attribution's Other Actionable Benefits from ClearSaleing
]]> 691 2 https://cdn.slidesharecdn.com/ss_thumbnails/amf8final-101013122359-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Attribution Management: Common Myths & Misconceptions /slideshow/attribution-management-common-myths-misconceptions/4377450 amf7v4-100601083230-phpapp02
The latest webinar in the Attribution Management Forum series is now available. Attribution Management: Common Myths & Misconceptions provides an overview of the 12 most commonly held beliefs about the concept of attribution management. Other topics discussed in the webinar include: * How to analyze your current attribution management status (or lack of it); * Are there any good tools available? * Which ads and sources should get credit? * Is path analysis a waste of time? * Will attribution pull dollars away from search? * And much more]]>
The latest webinar in the Attribution Management Forum series is now available. Attribution Management: Common Myths & Misconceptions provides an overview of the 12 most commonly held beliefs about the concept of attribution management. Other topics discussed in the webinar include: * How to analyze your current attribution management status (or lack of it); * Are there any good tools available? * Which ads and sources should get credit? * Is path analysis a waste of time? * Will attribution pull dollars away from search? * And much more]]> Tue, 01 Jun 2010 08:32:16 GMT /slideshow/attribution-management-common-myths-misconceptions/4377450 ClearSaleing@slideshare.net(ClearSaleing) Attribution Management: Common Myths & Misconceptions ClearSaleing The latest webinar in the Attribution Management Forum series is now available. Attribution Management: Common Myths & Misconceptions provides an overview of the 12 most commonly held beliefs about the concept of attribution management. Other topics discussed in the webinar include: * How to analyze your current attribution management status (or lack of it); * Are there any good tools available? * Which ads and sources should get credit? * Is path analysis a waste of time? * Will attribution pull dollars away from search? * And much more <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/amf7v4-100601083230-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The latest webinar in the Attribution Management Forum series is now available. Attribution Management: Common Myths &amp; Misconceptions provides an overview of the 12 most commonly held beliefs about the concept of attribution management. Other topics discussed in the webinar include: * How to analyze your current attribution management status (or lack of it); * Are there any good tools available? * Which ads and sources should get credit? * Is path analysis a waste of time? * Will attribution pull dollars away from search? * And much more
Attribution Management: Common Myths & Misconceptions from ClearSaleing
]]> 616 3 https://cdn.slidesharecdn.com/ss_thumbnails/amf7v4-100601083230-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 The American Attribution Index: Using Attribution Management to Improve Media Mix Allocation /slideshow/the-american-attribution-index-using-attribution-management-to-improve-media-mix-allocation/2131024 101finalpres-091005093639-phpapp01
Recently, ClearSaleing Inc and Vetra Analytics announced the publication of the first-ever attribution management index. The American Attribution Index (AAI) measures the relative effectiveness of each online advertising source and influence factor on consumer purchases and conversions. Other topics covered in this informative and groundbrekaing webinar include: * How to discover the relative importance of online media sources in influencing purchase decisions. * How you can benchmark against your competitors using the vertical attribution indices. * How you can use an attribution index customized for your company to improve the allocation of your online advertising investments. To watch the on-demand version of the live webinar, please visit: AttributionManagement.com or www.searchmarketingnow.com/on-demand]]>
Recently, ClearSaleing Inc and Vetra Analytics announced the publication of the first-ever attribution management index. The American Attribution Index (AAI) measures the relative effectiveness of each online advertising source and influence factor on consumer purchases and conversions. Other topics covered in this informative and groundbrekaing webinar include: * How to discover the relative importance of online media sources in influencing purchase decisions. * How you can benchmark against your competitors using the vertical attribution indices. * How you can use an attribution index customized for your company to improve the allocation of your online advertising investments. To watch the on-demand version of the live webinar, please visit: AttributionManagement.com or www.searchmarketingnow.com/on-demand]]> Mon, 05 Oct 2009 09:36:34 GMT /slideshow/the-american-attribution-index-using-attribution-management-to-improve-media-mix-allocation/2131024 ClearSaleing@slideshare.net(ClearSaleing) The American Attribution Index: Using Attribution Management to Improve Media Mix Allocation ClearSaleing Recently, ClearSaleing Inc and Vetra Analytics announced the publication of the first-ever attribution management index. The American Attribution Index (AAI) measures the relative effectiveness of each online advertising source and influence factor on consumer purchases and conversions. Other topics covered in this informative and groundbrekaing webinar include: * How to discover the relative importance of online media sources in influencing purchase decisions. * How you can benchmark against your competitors using the vertical attribution indices. * How you can use an attribution index customized for your company to improve the allocation of your online advertising investments. To watch the on-demand version of the live webinar, please visit: AttributionManagement.com or www.searchmarketingnow.com/on-demand <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/101finalpres-091005093639-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Recently, ClearSaleing Inc and Vetra Analytics announced the publication of the first-ever attribution management index. The American Attribution Index (AAI) measures the relative effectiveness of each online advertising source and influence factor on consumer purchases and conversions. Other topics covered in this informative and groundbrekaing webinar include: * How to discover the relative importance of online media sources in influencing purchase decisions. * How you can benchmark against your competitors using the vertical attribution indices. * How you can use an attribution index customized for your company to improve the allocation of your online advertising investments. To watch the on-demand version of the live webinar, please visit: AttributionManagement.com or www.searchmarketingnow.com/on-demand
The American Attribution Index: Using Attribution Management to Improve Media Mix Allocation from ClearSaleing
]]> 477 3 https://cdn.slidesharecdn.com/ss_thumbnails/101finalpres-091005093639-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 6 Tactics to Better Manage Your Comparison Shopping Engines /slideshow/6-tactics-to-better-manage-your-comparison-shopping-engines-presentation/892202 cse-webinar-102407-1231191305698632-2
This webinar is a must to see in today’s fast pace online shopping environment. Comparison Shopping Engines are increasing in popularity as people do their holiday shopping online. Businesses with heavy Q4 sales especially cannot avoid this sales channel. Enjoy our Chief Revenue Officer and ex Google insider Adam Goldberg as he presents on the latest industry tactics.]]>
This webinar is a must to see in today’s fast pace online shopping environment. Comparison Shopping Engines are increasing in popularity as people do their holiday shopping online. Businesses with heavy Q4 sales especially cannot avoid this sales channel. Enjoy our Chief Revenue Officer and ex Google insider Adam Goldberg as he presents on the latest industry tactics.]]> Mon, 05 Jan 2009 13:49:18 GMT /slideshow/6-tactics-to-better-manage-your-comparison-shopping-engines-presentation/892202 ClearSaleing@slideshare.net(ClearSaleing) 6 Tactics to Better Manage Your Comparison Shopping Engines ClearSaleing This webinar is a must to see in today’s fast pace online shopping environment. Comparison Shopping Engines are increasing in popularity as people do their holiday shopping online. Businesses with heavy Q4 sales especially cannot avoid this sales channel. Enjoy our Chief Revenue Officer and ex Google insider Adam Goldberg as he presents on the latest industry tactics. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/cse-webinar-102407-1231191305698632-2-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This webinar is a must to see in today’s fast pace online shopping environment. Comparison Shopping Engines are increasing in popularity as people do their holiday shopping online. Businesses with heavy Q4 sales especially cannot avoid this sales channel. Enjoy our Chief Revenue Officer and ex Google insider Adam Goldberg as he presents on the latest industry tactics.
6 Tactics to Better Manage Your Comparison Shopping Engines from ClearSaleing
]]> 732 2 https://cdn.slidesharecdn.com/ss_thumbnails/cse-webinar-102407-1231191305698632-2-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 The Method: Do You Have a Continuous Improvement Process for Your Online Ad Investments? /slideshow/the-method-do-you-have-a-continuous-improvement-process-for-your-online-ad-investments-presentation/891618 the-method-1231180257444511-2
Part 3 in a 3 part series: The Metric, The Measure, and The Method.]]>
Part 3 in a 3 part series: The Metric, The Measure, and The Method.]]> Mon, 05 Jan 2009 10:36:05 GMT /slideshow/the-method-do-you-have-a-continuous-improvement-process-for-your-online-ad-investments-presentation/891618 ClearSaleing@slideshare.net(ClearSaleing) The Method: Do You Have a Continuous Improvement Process for Your Online Ad Investments? ClearSaleing Part 3 in a 3 part series: The Metric, The Measure, and The Method. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/the-method-1231180257444511-2-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Part 3 in a 3 part series: The Metric, The Measure, and The Method.
The Method: Do You Have a Continuous Improvement Process for Your Online Ad Investments? from ClearSaleing
]]> 368 3 https://cdn.slidesharecdn.com/ss_thumbnails/the-method-1231180257444511-2-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 The Measure: Are You Properly Crediting All of the Ads in Your Customers’ Purchase Paths? /slideshow/the-measure-are-you-properly-crediting-all-of-the-ads-in-your-customers-purchase-paths-presentation/891594 the-measure-webinar-1231179143016179-1
Presented by ClearSaleing co-founder and former Google insider Adam Goldberg, this webinar covers an array of topics explaining how search engine marketers (SEMs) improperly asses the true effectiveness of the entire series of online ads. This webinar contains several examples as to how crucial understanding your customer’s Purchase Path(TM) is and can lead search engine marketers down a dangerous path that can greatly impact their online advertising budgets and goals. In order to optimize online advertising sources (Pay-Per-Click, Comparison Shopping Engines, Banner ads, etc.), Search Engine Marketers need the appropriate online advertising analytics.]]>
Presented by ClearSaleing co-founder and former Google insider Adam Goldberg, this webinar covers an array of topics explaining how search engine marketers (SEMs) improperly asses the true effectiveness of the entire series of online ads. This webinar contains several examples as to how crucial understanding your customer’s Purchase Path(TM) is and can lead search engine marketers down a dangerous path that can greatly impact their online advertising budgets and goals. In order to optimize online advertising sources (Pay-Per-Click, Comparison Shopping Engines, Banner ads, etc.), Search Engine Marketers need the appropriate online advertising analytics.]]> Mon, 05 Jan 2009 10:23:38 GMT /slideshow/the-measure-are-you-properly-crediting-all-of-the-ads-in-your-customers-purchase-paths-presentation/891594 ClearSaleing@slideshare.net(ClearSaleing) The Measure: Are You Properly Crediting All of the Ads in Your Customers’ Purchase Paths? ClearSaleing Presented by ClearSaleing co-founder and former Google insider Adam Goldberg, this webinar covers an array of topics explaining how search engine marketers (SEMs) improperly asses the true effectiveness of the entire series of online ads. This webinar contains several examples as to how crucial understanding your customer’s Purchase Path(TM) is and can lead search engine marketers down a dangerous path that can greatly impact their online advertising budgets and goals. In order to optimize online advertising sources (Pay-Per-Click, Comparison Shopping Engines, Banner ads, etc.), Search Engine Marketers need the appropriate online advertising analytics. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/the-measure-webinar-1231179143016179-1-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Presented by ClearSaleing co-founder and former Google insider Adam Goldberg, this webinar covers an array of topics explaining how search engine marketers (SEMs) improperly asses the true effectiveness of the entire series of online ads. This webinar contains several examples as to how crucial understanding your customer’s Purchase Path(TM) is and can lead search engine marketers down a dangerous path that can greatly impact their online advertising budgets and goals. In order to optimize online advertising sources (Pay-Per-Click, Comparison Shopping Engines, Banner ads, etc.), Search Engine Marketers need the appropriate online advertising analytics.
The Measure: Are You Properly Crediting All of the Ads in Your Customers’ Purchase Paths? from ClearSaleing
]]> 303 2 https://cdn.slidesharecdn.com/ss_thumbnails/the-measure-webinar-1231179143016179-1-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 The Metric: Are You Using the Right Metric to Measure Your Online Advertising? /ClearSaleing/the-metric-are-you-using-the-right-metric-to-measure-your-online-advertising-presentation the-metric-webinar-5108-1231177969344062-1
Presented by ClearSaleing co-founder and former Google insider Adam Goldberg, this webinar covers an array of topics explaining how misguided search engine marketers (SEMs) can be based on many industry-standard metrics that lead to false conclusions. This webinar contains several examples as to how these online advertising metrics can lead search engine marketers down a dangerous path that can greatly impact their online advertising budgets and goals. In order to optimize online advertising sources (Pay-Per-Click, Comparison Shopping Engines, Banner ads, etc.), Search Engine Marketers need the appropriate online advertising analytics. This is part 1 of a 3 part series called Optimize Your Online Ad Investment: The Metric, The Measure and The Method.]]>
Presented by ClearSaleing co-founder and former Google insider Adam Goldberg, this webinar covers an array of topics explaining how misguided search engine marketers (SEMs) can be based on many industry-standard metrics that lead to false conclusions. This webinar contains several examples as to how these online advertising metrics can lead search engine marketers down a dangerous path that can greatly impact their online advertising budgets and goals. In order to optimize online advertising sources (Pay-Per-Click, Comparison Shopping Engines, Banner ads, etc.), Search Engine Marketers need the appropriate online advertising analytics. This is part 1 of a 3 part series called Optimize Your Online Ad Investment: The Metric, The Measure and The Method.]]> Mon, 05 Jan 2009 10:11:44 GMT /ClearSaleing/the-metric-are-you-using-the-right-metric-to-measure-your-online-advertising-presentation ClearSaleing@slideshare.net(ClearSaleing) The Metric: Are You Using the Right Metric to Measure Your Online Advertising? ClearSaleing Presented by ClearSaleing co-founder and former Google insider Adam Goldberg, this webinar covers an array of topics explaining how misguided search engine marketers (SEMs) can be based on many industry-standard metrics that lead to false conclusions. This webinar contains several examples as to how these online advertising metrics can lead search engine marketers down a dangerous path that can greatly impact their online advertising budgets and goals. In order to optimize online advertising sources (Pay-Per-Click, Comparison Shopping Engines, Banner ads, etc.), Search Engine Marketers need the appropriate online advertising analytics. This is part 1 of a 3 part series called Optimize Your Online Ad Investment: The Metric, The Measure and The Method. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/the-metric-webinar-5108-1231177969344062-1-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Presented by ClearSaleing co-founder and former Google insider Adam Goldberg, this webinar covers an array of topics explaining how misguided search engine marketers (SEMs) can be based on many industry-standard metrics that lead to false conclusions. This webinar contains several examples as to how these online advertising metrics can lead search engine marketers down a dangerous path that can greatly impact their online advertising budgets and goals. In order to optimize online advertising sources (Pay-Per-Click, Comparison Shopping Engines, Banner ads, etc.), Search Engine Marketers need the appropriate online advertising analytics. This is part 1 of a 3 part series called Optimize Your Online Ad Investment: The Metric, The Measure and The Method.
The Metric: Are You Using the Right Metric to Measure Your Online Advertising? from ClearSaleing
]]> 590 4 https://cdn.slidesharecdn.com/ss_thumbnails/the-metric-webinar-5108-1231177969344062-1-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-ClearSaleing-48x48.jpg?cb=1522810592 ClearSaleing is a leading technology provider to the online advertising market. ClearSaleing's patent-pending Purchase Path technology accurately attributes profit (ROI) across the multiple ads that contribute to and influence the ultimate purchase. www.ClearSaleing.com https://cdn.slidesharecdn.com/ss_thumbnails/rangeclearsaleingwebinar-101014090111-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/lets-hear-it-for-the-brand-attribution-management/5443386 Let&#39;s Hear It For The ... https://cdn.slidesharecdn.com/ss_thumbnails/amf8final-101013122359-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/attributions-other-actionable-benefits/5435240 Attribution&#39;s Other Ac... https://cdn.slidesharecdn.com/ss_thumbnails/amf7v4-100601083230-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/attribution-management-common-myths-misconceptions/4377450 Attribution Management...