際際滷shows by User: DanielMcKean / http://www.slideshare.net/images/logo.gif 際際滷shows by User: DanielMcKean / Sun, 10 Mar 2024 21:25:25 GMT 際際滷Share feed for 際際滷shows by User: DanielMcKean Data Framework Design: A Practical Guide /slideshow/data-framework-design-a-practical-guide/266719058 dataframeworkdesign-240310212525-e82d8d2e
Designing a Data Framework]]>

Designing a Data Framework]]>
Sun, 10 Mar 2024 21:25:25 GMT /slideshow/data-framework-design-a-practical-guide/266719058 DanielMcKean@slideshare.net(DanielMcKean) Data Framework Design: A Practical Guide DanielMcKean Designing a Data Framework <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/dataframeworkdesign-240310212525-e82d8d2e-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Designing a Data Framework
Data Framework Design: A Practical Guide from Daniel McKean
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MASTERING DIGITAL TRANSFORMATION IN THE NEW BUSINESS ERA /slideshow/mastering-digital-transformation-in-the-new-business-era/266464723 digitaltransformmaster2-240223231232-0dbe901b
Digital Transformation. It's not just about getting the latest tech; it's about a deep, meaningful shift in how businesses operate and connect with their customers.]]>

Digital Transformation. It's not just about getting the latest tech; it's about a deep, meaningful shift in how businesses operate and connect with their customers.]]>
Fri, 23 Feb 2024 23:12:32 GMT /slideshow/mastering-digital-transformation-in-the-new-business-era/266464723 DanielMcKean@slideshare.net(DanielMcKean) MASTERING DIGITAL TRANSFORMATION IN THE NEW BUSINESS ERA DanielMcKean Digital Transformation. It's not just about getting the latest tech; it's about a deep, meaningful shift in how businesses operate and connect with their customers. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/digitaltransformmaster2-240223231232-0dbe901b-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Digital Transformation. It&#39;s not just about getting the latest tech; it&#39;s about a deep, meaningful shift in how businesses operate and connect with their customers.
MASTERING DIGITAL TRANSFORMATION IN THE NEW BUSINESS ERA from Daniel McKean
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Go-To Market Strategy Framework /slideshow/goto-market-strategy-framework/266153863 go-tomarketstrategysample-240205221540-51839863
Before an advance formal Discovery Session for which planners will gather relevant business, market, and product insights, the FIRST ACTIONABLE strategic step in the strategic planning process is to develop an initial Go-To-Market framework. ]]>

Before an advance formal Discovery Session for which planners will gather relevant business, market, and product insights, the FIRST ACTIONABLE strategic step in the strategic planning process is to develop an initial Go-To-Market framework. ]]>
Mon, 05 Feb 2024 22:15:40 GMT /slideshow/goto-market-strategy-framework/266153863 DanielMcKean@slideshare.net(DanielMcKean) Go-To Market Strategy Framework DanielMcKean Before an advance formal Discovery Session for which planners will gather relevant business, market, and product insights, the FIRST ACTIONABLE strategic step in the strategic planning process is to develop an initial Go-To-Market framework. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/go-tomarketstrategysample-240205221540-51839863-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Before an advance formal Discovery Session for which planners will gather relevant business, market, and product insights, the FIRST ACTIONABLE strategic step in the strategic planning process is to develop an initial Go-To-Market framework.
Go-To Market Strategy Framework from Daniel McKean
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Harnessing the Power of Predictive Models for Marketing Campaign Optimization.pdf /slideshow/harnessing-the-power-of-predictive-models-for-marketing-campaign-optimizationpdf/266016724 harnessingthepowerofpredictivemodelsformarketingcampaignoptimization-240131194218-cea818b1
In the fast-paced world of digital marketing, making data-driven decisions is not just an advantage; it's a necessity. Among the plethora of tools and techniques at the disposal of marketers and data analysts, predictive models stand out for their ability to transform complex marketing challenges into opportunities for strategic optimization. ]]>

In the fast-paced world of digital marketing, making data-driven decisions is not just an advantage; it's a necessity. Among the plethora of tools and techniques at the disposal of marketers and data analysts, predictive models stand out for their ability to transform complex marketing challenges into opportunities for strategic optimization. ]]>
Wed, 31 Jan 2024 19:42:17 GMT /slideshow/harnessing-the-power-of-predictive-models-for-marketing-campaign-optimizationpdf/266016724 DanielMcKean@slideshare.net(DanielMcKean) Harnessing the Power of Predictive Models for Marketing Campaign Optimization.pdf DanielMcKean In the fast-paced world of digital marketing, making data-driven decisions is not just an advantage; it's a necessity. Among the plethora of tools and techniques at the disposal of marketers and data analysts, predictive models stand out for their ability to transform complex marketing challenges into opportunities for strategic optimization. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/harnessingthepowerofpredictivemodelsformarketingcampaignoptimization-240131194218-cea818b1-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> In the fast-paced world of digital marketing, making data-driven decisions is not just an advantage; it&#39;s a necessity. Among the plethora of tools and techniques at the disposal of marketers and data analysts, predictive models stand out for their ability to transform complex marketing challenges into opportunities for strategic optimization.
Harnessing the Power of Predictive Models for Marketing Campaign Optimization.pdf from Daniel McKean
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Unlocking Growth: Full-Funnel Marketing /slideshow/unlocking-growth-fullfunnel-marketing/262900642 unlockinggrowth-231030225112-802aa98c
Its becoming unavoidable. Business ROI and profit margins are continually being squeezed for many organizations and companies. ]]>

Its becoming unavoidable. Business ROI and profit margins are continually being squeezed for many organizations and companies. ]]>
Mon, 30 Oct 2023 22:51:12 GMT /slideshow/unlocking-growth-fullfunnel-marketing/262900642 DanielMcKean@slideshare.net(DanielMcKean) Unlocking Growth: Full-Funnel Marketing DanielMcKean Its becoming unavoidable. Business ROI and profit margins are continually being squeezed for many organizations and companies. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/unlockinggrowth-231030225112-802aa98c-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Its becoming unavoidable. Business ROI and profit margins are continually being squeezed for many organizations and companies.
Unlocking Growth: Full-Funnel Marketing from Daniel McKean
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Maximizing Business ROI /slideshow/maximizing-business-roi/262899692 maximizingbusinessroi-231030214642-4aa0ea45
In today's fast-paced digital landscape, businesses are constantly seeking ways to make their paid media campaigns more efficient and effective. ]]>

In today's fast-paced digital landscape, businesses are constantly seeking ways to make their paid media campaigns more efficient and effective. ]]>
Mon, 30 Oct 2023 21:46:42 GMT /slideshow/maximizing-business-roi/262899692 DanielMcKean@slideshare.net(DanielMcKean) Maximizing Business ROI DanielMcKean In today's fast-paced digital landscape, businesses are constantly seeking ways to make their paid media campaigns more efficient and effective. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/maximizingbusinessroi-231030214642-4aa0ea45-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> In today&#39;s fast-paced digital landscape, businesses are constantly seeking ways to make their paid media campaigns more efficient and effective.
Maximizing Business ROI from Daniel McKean
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Paid Media Analysis /slideshow/paid-media-analysis-260862115/260862115 paidmediaanalysis-230912213830-61128cb1
Representation of simple storytelling executive stakeholder campaign reporting.]]>

Representation of simple storytelling executive stakeholder campaign reporting.]]>
Tue, 12 Sep 2023 21:38:30 GMT /slideshow/paid-media-analysis-260862115/260862115 DanielMcKean@slideshare.net(DanielMcKean) Paid Media Analysis DanielMcKean Representation of simple storytelling executive stakeholder campaign reporting. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/paidmediaanalysis-230912213830-61128cb1-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Representation of simple storytelling executive stakeholder campaign reporting.
Paid Media Analysis from Daniel McKean
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Attribution Analysis /slideshow/attribution-analysis-260380201/260380201 gajourneyslidesamples-230823220706-4f5fd8a41-230831221938-d158b3a0
Representation for analyzing conversion attribution by associated metric views.]]>

Representation for analyzing conversion attribution by associated metric views.]]>
Thu, 31 Aug 2023 22:19:37 GMT /slideshow/attribution-analysis-260380201/260380201 DanielMcKean@slideshare.net(DanielMcKean) Attribution Analysis DanielMcKean Representation for analyzing conversion attribution by associated metric views. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/gajourneyslidesamples-230823220706-4f5fd8a41-230831221938-d158b3a0-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Representation for analyzing conversion attribution by associated metric views.
Attribution Analysis from Daniel McKean
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Data Model Architecture /slideshow/data-model-architecture/260379802 model2-230831211212-9d70d75f
Representation of building a predictive model to optimize the funnel for conversions.]]>

Representation of building a predictive model to optimize the funnel for conversions.]]>
Thu, 31 Aug 2023 21:12:11 GMT /slideshow/data-model-architecture/260379802 DanielMcKean@slideshare.net(DanielMcKean) Data Model Architecture DanielMcKean Representation of building a predictive model to optimize the funnel for conversions. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/model2-230831211212-9d70d75f-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Representation of building a predictive model to optimize the funnel for conversions.
Data Model Architecture from Daniel McKean
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Media Campaign Reporting /slideshow/media-campaign-reporting/260378394 pittcampaignanalysismasterfinaldec4-230816195540-0aadc39b-230831191559-6aa18b8f
Representation for paid media campaign performance impact on goal conversions.]]>

Representation for paid media campaign performance impact on goal conversions.]]>
Thu, 31 Aug 2023 19:15:59 GMT /slideshow/media-campaign-reporting/260378394 DanielMcKean@slideshare.net(DanielMcKean) Media Campaign Reporting DanielMcKean Representation for paid media campaign performance impact on goal conversions. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/pittcampaignanalysismasterfinaldec4-230816195540-0aadc39b-230831191559-6aa18b8f-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Representation for paid media campaign performance impact on goal conversions.
Media Campaign Reporting from Daniel McKean
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Website Journey Flow Analysis /slideshow/website-journey-flow-analysis/260342114 journey-230830224618-c2f309b7
Representation for analyzing conversion attribution by associated metric views.]]>

Representation for analyzing conversion attribution by associated metric views.]]>
Wed, 30 Aug 2023 22:46:18 GMT /slideshow/website-journey-flow-analysis/260342114 DanielMcKean@slideshare.net(DanielMcKean) Website Journey Flow Analysis DanielMcKean Representation for analyzing conversion attribution by associated metric views. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/journey-230830224618-c2f309b7-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Representation for analyzing conversion attribution by associated metric views.
Website Journey Flow Analysis from Daniel McKean
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Brand Intel Audit /slideshow/brand-intel-audit/260184586 jtiauditreportmasteroverview-230825204342-e9455078
Representation for conducting a digital audit for a controversial societal product.]]>

Representation for conducting a digital audit for a controversial societal product.]]>
Fri, 25 Aug 2023 20:43:42 GMT /slideshow/brand-intel-audit/260184586 DanielMcKean@slideshare.net(DanielMcKean) Brand Intel Audit DanielMcKean Representation for conducting a digital audit for a controversial societal product. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/jtiauditreportmasteroverview-230825204342-e9455078-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Representation for conducting a digital audit for a controversial societal product.
Brand Intel Audit from Daniel McKean
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Community Activation /slideshow/community-activation/260184548 fivbcampaign-230825203346-4d08e4b9
Representation for framing a digital strategy to activate and engage communities.]]>

Representation for framing a digital strategy to activate and engage communities.]]>
Fri, 25 Aug 2023 20:33:46 GMT /slideshow/community-activation/260184548 DanielMcKean@slideshare.net(DanielMcKean) Community Activation DanielMcKean Representation for framing a digital strategy to activate and engage communities. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/fivbcampaign-230825203346-4d08e4b9-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Representation for framing a digital strategy to activate and engage communities.
Community Activation from Daniel McKean
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Value-Added Services /slideshow/valueadded-services-260184503/260184503 111010labcassocialmediaauditenlow-230825202645-78b2b8f1
Representation for providing value-added strategic services and expertise for european agencies and clients.]]>

Representation for providing value-added strategic services and expertise for european agencies and clients.]]>
Fri, 25 Aug 2023 20:26:45 GMT /slideshow/valueadded-services-260184503/260184503 DanielMcKean@slideshare.net(DanielMcKean) Value-Added Services DanielMcKean Representation for providing value-added strategic services and expertise for european agencies and clients. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/111010labcassocialmediaauditenlow-230825202645-78b2b8f1-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Representation for providing value-added strategic services and expertise for european agencies and clients.
Value-Added Services from Daniel McKean
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Business ROI Impact /DanielMcKean/business-roi-impact alwaysonanalysis-230825202000-f5bc8d3e
Business ROI Impact Representation for analyzing campaign performance for business ROI and Impact.]]>

Business ROI Impact Representation for analyzing campaign performance for business ROI and Impact.]]>
Fri, 25 Aug 2023 20:20:00 GMT /DanielMcKean/business-roi-impact DanielMcKean@slideshare.net(DanielMcKean) Business ROI Impact DanielMcKean Business ROI Impact Representation for analyzing campaign performance for business ROI and Impact. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/alwaysonanalysis-230825202000-f5bc8d3e-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Business ROI Impact Representation for analyzing campaign performance for business ROI and Impact.
Business ROI Impact from Daniel McKean
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Topic + Influencer Research /slideshow/topic-influencer-research/260184305 unauditprelimdeck-2-230825195034-78c7dbfe
Representation for conducting topic research for community engagement.]]>

Representation for conducting topic research for community engagement.]]>
Fri, 25 Aug 2023 19:50:34 GMT /slideshow/topic-influencer-research/260184305 DanielMcKean@slideshare.net(DanielMcKean) Topic + Influencer Research DanielMcKean Representation for conducting topic research for community engagement. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/unauditprelimdeck-2-230825195034-78c7dbfe-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Representation for conducting topic research for community engagement.
Topic + Influencer Research from Daniel McKean
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Performance Metrics Reporting /slideshow/performance-metrics-reporting/260182261 peakdecmonthlyreportingformat01222013-230825181321-75d17a94
Representation for monthly campaign performance metrics reporting.]]>

Representation for monthly campaign performance metrics reporting.]]>
Fri, 25 Aug 2023 18:13:20 GMT /slideshow/performance-metrics-reporting/260182261 DanielMcKean@slideshare.net(DanielMcKean) Performance Metrics Reporting DanielMcKean Representation for monthly campaign performance metrics reporting. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/peakdecmonthlyreportingformat01222013-230825181321-75d17a94-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Representation for monthly campaign performance metrics reporting.
Performance Metrics Reporting from Daniel McKean
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Target Audience Research /slideshow/target-audience-research-260182191/260182191 beqomauditreport24march20141-230825180959-1d30a1c0
Representation for conducting primary research to define target audiences for a professional software services corporation.]]>

Representation for conducting primary research to define target audiences for a professional software services corporation.]]>
Fri, 25 Aug 2023 18:09:59 GMT /slideshow/target-audience-research-260182191/260182191 DanielMcKean@slideshare.net(DanielMcKean) Target Audience Research DanielMcKean Representation for conducting primary research to define target audiences for a professional software services corporation. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/beqomauditreport24march20141-230825180959-1d30a1c0-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Representation for conducting primary research to define target audiences for a professional software services corporation.
Target Audience Research from Daniel McKean
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Content Marketing Plan /slideshow/content-marketing-plan-260181996/260181996 beqom2015contentmarketingplan-jan2014x-230825180320-a515ed1b
Representation for a corporate digital strategy and content marketing plan with roadmap for activation.]]>

Representation for a corporate digital strategy and content marketing plan with roadmap for activation.]]>
Fri, 25 Aug 2023 18:03:20 GMT /slideshow/content-marketing-plan-260181996/260181996 DanielMcKean@slideshare.net(DanielMcKean) Content Marketing Plan DanielMcKean Representation for a corporate digital strategy and content marketing plan with roadmap for activation. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/beqom2015contentmarketingplan-jan2014x-230825180320-a515ed1b-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Representation for a corporate digital strategy and content marketing plan with roadmap for activation.
Content Marketing Plan from Daniel McKean
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Audit Scope and Process /slideshow/audit-scope-and-process/260155761 verifyauditscopeandprocessx-230824234349-3f81410b
Representation for process and methodology for conducting an online audit.]]>

Representation for process and methodology for conducting an online audit.]]>
Thu, 24 Aug 2023 23:43:48 GMT /slideshow/audit-scope-and-process/260155761 DanielMcKean@slideshare.net(DanielMcKean) Audit Scope and Process DanielMcKean Representation for process and methodology for conducting an online audit. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/verifyauditscopeandprocessx-230824234349-3f81410b-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Representation for process and methodology for conducting an online audit.
Audit Scope and Process from Daniel McKean
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https://cdn.slidesharecdn.com/profile-photo-DanielMcKean-48x48.jpg?cb=1728507430 諮告駒稲 巨駒諮乞介, 艶腫介, 稲巨諮基 基介諮. An experienced communications professional applying expertise to digital strategies and marketing analytics with a focus on helping companies align digital ecosystems and campaign marketing to business best practices and increased ROI. www.linkedin.com/in/danielmckean https://cdn.slidesharecdn.com/ss_thumbnails/dataframeworkdesign-240310212525-e82d8d2e-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/data-framework-design-a-practical-guide/266719058 Data Framework Design:... https://cdn.slidesharecdn.com/ss_thumbnails/digitaltransformmaster2-240223231232-0dbe901b-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/mastering-digital-transformation-in-the-new-business-era/266464723 MASTERING DIGITAL TRAN... https://cdn.slidesharecdn.com/ss_thumbnails/go-tomarketstrategysample-240205221540-51839863-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/goto-market-strategy-framework/266153863 Go-To Market Strategy ...