/ http://www.slideshare.net/images/logo.gif / ºÝºÝߣShare feed for ºÝºÝߣshows by User: DavidDufour2 https://cdn.slidesharecdn.com/profile-photo-DavidDufour2-48x48.jpg?cb=1525332929 • Define Consumer Marcom strategies across business groups (Surface, Lumia, Office, Windows...) • Plan and execute integrated global and local campaigns to drive awareness, excitement, purchase intent for MS consumer products and brands and drive traffic to Retail stores and Mobile Operators. • Drive multi-million multi-screen campaigns (traditional media, social, digital, experiential…) • Manage MS Consumer Marcom team and multiple advertising agencies