際際滷shows by User: DuaneHolland1 / http://www.slideshare.net/images/logo.gif 際際滷shows by User: DuaneHolland1 / Fri, 02 Feb 2018 15:26:20 GMT 際際滷Share feed for 際際滷shows by User: DuaneHolland1 #ABC18 /slideshow/abc18/87122770 abc18dhrdraft30-180202152620
Alphabet of innovations, academic concepts and emerging movements shaping DH READY's thinking in 2018]]>
Alphabet of innovations, academic concepts and emerging movements shaping DH READY's thinking in 2018]]> Fri, 02 Feb 2018 15:26:20 GMT /slideshow/abc18/87122770 DuaneHolland1@slideshare.net(DuaneHolland1) #ABC18 DuaneHolland1 Alphabet of innovations, academic concepts and emerging movements shaping DH READY's thinking in 2018 <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/abc18dhrdraft30-180202152620-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Alphabet of innovations, academic concepts and emerging movements shaping DH READY&#39;s thinking in 2018
#ABC18 from Duane Holland
]]> 285 1 https://cdn.slidesharecdn.com/ss_thumbnails/abc18dhrdraft30-180202152620-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 #ABC17 : Alphabet of Innovations, Academic Concepts and Emerging Movements /slideshow/abc17-alphabet-of-innovations-academic-concepts-and-emerging-movements/71624510 abc17dhrfinalv2-170201084941
In a post-truth world, pushing brand messages is no longer enough. Today, brands need to pull genuine interest by underpinning creative ideas with creative intelligence about human behaviour, cultural shifts and cutting-edge innovation. Here is our run down of themes that are on our radar which may inspire thinking to take a different path. Hold tight.]]>
In a post-truth world, pushing brand messages is no longer enough. Today, brands need to pull genuine interest by underpinning creative ideas with creative intelligence about human behaviour, cultural shifts and cutting-edge innovation. Here is our run down of themes that are on our radar which may inspire thinking to take a different path. Hold tight.]]> Wed, 01 Feb 2017 08:49:41 GMT /slideshow/abc17-alphabet-of-innovations-academic-concepts-and-emerging-movements/71624510 DuaneHolland1@slideshare.net(DuaneHolland1) #ABC17 : Alphabet of Innovations, Academic Concepts and Emerging Movements DuaneHolland1 In a post-truth world, pushing brand messages is no longer enough. Today, brands need to pull genuine interest by underpinning creative ideas with creative intelligence about human behaviour, cultural shifts and cutting-edge innovation. Here is our run down of themes that are on our radar which may inspire thinking to take a different path. Hold tight. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/abc17dhrfinalv2-170201084941-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> In a post-truth world, pushing brand messages is no longer enough. Today, brands need to pull genuine interest by underpinning creative ideas with creative intelligence about human behaviour, cultural shifts and cutting-edge innovation. Here is our run down of themes that are on our radar which may inspire thinking to take a different path. Hold tight.
#ABC17 : Alphabet of Innovations, Academic Concepts and Emerging Movements from Duane Holland
]]> 400 6 https://cdn.slidesharecdn.com/ss_thumbnails/abc17dhrfinalv2-170201084941-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-DuaneHolland1-48x48.jpg?cb=1572965328 // MY PERSPECTIVE // ' BRANDS LIKE YOU & ME' Brand culture has changed. In today's transparency economy, it's even more important for brands to add a unique value to the world in which they exist. My theory is that brands need to become more humanised. Whether it's reliability (brand promise), spontaneity (real-time marketing), listening (buzz monitoring) or even loyalty (CRM), whatever channel or tool you adopt as part of your comms arsenal, the only way brands will really build long-term affinity is by becoming like you and me. Let's talk. Duane https://cdn.slidesharecdn.com/ss_thumbnails/abc18dhrdraft30-180202152620-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/abc18/87122770 #ABC18 https://cdn.slidesharecdn.com/ss_thumbnails/abc17dhrfinalv2-170201084941-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/abc17-alphabet-of-innovations-academic-concepts-and-emerging-movements/71624510 #ABC17 : Alphabet of I...