ºÝºÝߣshows by User: FifthStory / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: FifthStory / Thu, 05 May 2016 18:12:43 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: FifthStory Influencer Marketing Explained /slideshow/influencer-marketing-explained-61718295/61718295 fifthstory-influencermarketing-160505181243
Influencer marketing is not a new concept, but it has become an increasingly popular method for reaching highly engaged audiences. Influence marketing is the practice of identifying and building relationships with individuals who have influence over a target audience.]]>
Influencer marketing is not a new concept, but it has become an increasingly popular method for reaching highly engaged audiences. Influence marketing is the practice of identifying and building relationships with individuals who have influence over a target audience.]]> Thu, 05 May 2016 18:12:43 GMT /slideshow/influencer-marketing-explained-61718295/61718295 FifthStory@slideshare.net(FifthStory) Influencer Marketing Explained FifthStory Influencer marketing is not a new concept, but it has become an increasingly popular method for reaching highly engaged audiences. Influence marketing is the practice of identifying and building relationships with individuals who have influence over a target audience. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/fifthstory-influencermarketing-160505181243-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Influencer marketing is not a new concept, but it has become an increasingly popular method for reaching highly engaged audiences. Influence marketing is the practice of identifying and building relationships with individuals who have influence over a target audience.
Influencer Marketing Explained from Fifth Story
]]> 949 5 https://cdn.slidesharecdn.com/ss_thumbnails/fifthstory-influencermarketing-160505181243-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Content Marketing – How to get more from your content through repurposing /slideshow/content-marketing-how-to-get-more-from-your-content-through-repurposing/49468332 20150616fifthstoryrepurposingcontentslideshare-150616171510-lva1-app6892
Content marketers know that developing effective and engaging content requires both time and money. So, why not get the most mileage out of your hard work by repurposing content you have already created? When we talk about repurposing content, we mean changing the content into a different form from the original to serve a separate audience or the same audience in another way. There are numerous ways to take one piece of content and repurpose it – for example, turning an earned media/PR article into a blog post, a radio segment and/or a video. In this presentation, you will find great, actionable content repurposing tips to help you extend your campaign’s reach while serving to lower your marketing costs.]]>
Content marketers know that developing effective and engaging content requires both time and money. So, why not get the most mileage out of your hard work by repurposing content you have already created? When we talk about repurposing content, we mean changing the content into a different form from the original to serve a separate audience or the same audience in another way. There are numerous ways to take one piece of content and repurpose it – for example, turning an earned media/PR article into a blog post, a radio segment and/or a video. In this presentation, you will find great, actionable content repurposing tips to help you extend your campaign’s reach while serving to lower your marketing costs.]]> Tue, 16 Jun 2015 17:15:10 GMT /slideshow/content-marketing-how-to-get-more-from-your-content-through-repurposing/49468332 FifthStory@slideshare.net(FifthStory) Content Marketing – How to get more from your content through repurposing FifthStory Content marketers know that developing effective and engaging content requires both time and money. So, why not get the most mileage out of your hard work by repurposing content you have already created? When we talk about repurposing content, we mean changing the content into a different form from the original to serve a separate audience or the same audience in another way. There are numerous ways to take one piece of content and repurpose it – for example, turning an earned media/PR article into a blog post, a radio segment and/or a video. In this presentation, you will find great, actionable content repurposing tips to help you extend your campaign’s reach while serving to lower your marketing costs. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/20150616fifthstoryrepurposingcontentslideshare-150616171510-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Content marketers know that developing effective and engaging content requires both time and money. So, why not get the most mileage out of your hard work by repurposing content you have already created? When we talk about repurposing content, we mean changing the content into a different form from the original to serve a separate audience or the same audience in another way. There are numerous ways to take one piece of content and repurpose it – for example, turning an earned media/PR article into a blog post, a radio segment and/or a video. In this presentation, you will find great, actionable content repurposing tips to help you extend your campaign’s reach while serving to lower your marketing costs.
Content Marketing – How to get more from your content through repurposing from Fifth Story
]]> 1244 1 https://cdn.slidesharecdn.com/ss_thumbnails/20150616fifthstoryrepurposingcontentslideshare-150616171510-lva1-app6892-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Timely Content Marketing – How to gain greater earned media coverage with timely content /slideshow/timely-content-marketing-how-to-gain-greater-earned-media-coverage-with-timely-content/49176013 fifthstorytimelycontentmarketing-150609142531-lva1-app6892
The media are looking for seasonal content year round. According to Fifth Story's 2014 print and online media survey, timeliness/seasonality is one of the most important factors determining usage of content by the media. Tailoring some of your content to upcoming events, holidays or seasons will help you maximize the reach of your campaigns.]]>
The media are looking for seasonal content year round. According to Fifth Story's 2014 print and online media survey, timeliness/seasonality is one of the most important factors determining usage of content by the media. Tailoring some of your content to upcoming events, holidays or seasons will help you maximize the reach of your campaigns.]]> Tue, 09 Jun 2015 14:25:31 GMT /slideshow/timely-content-marketing-how-to-gain-greater-earned-media-coverage-with-timely-content/49176013 FifthStory@slideshare.net(FifthStory) Timely Content Marketing – How to gain greater earned media coverage with timely content FifthStory The media are looking for seasonal content year round. According to Fifth Story's 2014 print and online media survey, timeliness/seasonality is one of the most important factors determining usage of content by the media. Tailoring some of your content to upcoming events, holidays or seasons will help you maximize the reach of your campaigns. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/fifthstorytimelycontentmarketing-150609142531-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The media are looking for seasonal content year round. According to Fifth Story&#39;s 2014 print and online media survey, timeliness/seasonality is one of the most important factors determining usage of content by the media. Tailoring some of your content to upcoming events, holidays or seasons will help you maximize the reach of your campaigns.
Timely Content Marketing – How to gain greater earned media coverage with timely content from Fifth Story
]]> 1002 3 https://cdn.slidesharecdn.com/ss_thumbnails/fifthstorytimelycontentmarketing-150609142531-lva1-app6892-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Radio Content Marketing – How to gain greater earned media coverage on radio /slideshow/20150526-fifth-storyradiocontentmarketing/48610356 20150526fifthstoryradiocontentmarketing-150526141113-lva1-app6891
As one of content marketing’s most traditional avenues, radio has held steadfast as a go-to for short and simple content that can reach both a broad or niche audience. Considering that 72% of radio broadcasters use content provider services, understanding their needs is vital to producing and marketing successful on-air content.]]>
As one of content marketing’s most traditional avenues, radio has held steadfast as a go-to for short and simple content that can reach both a broad or niche audience. Considering that 72% of radio broadcasters use content provider services, understanding their needs is vital to producing and marketing successful on-air content.]]> Tue, 26 May 2015 14:11:13 GMT /slideshow/20150526-fifth-storyradiocontentmarketing/48610356 FifthStory@slideshare.net(FifthStory) Radio Content Marketing – How to gain greater earned media coverage on radio FifthStory As one of content marketing’s most traditional avenues, radio has held steadfast as a go-to for short and simple content that can reach both a broad or niche audience. Considering that 72% of radio broadcasters use content provider services, understanding their needs is vital to producing and marketing successful on-air content. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/20150526fifthstoryradiocontentmarketing-150526141113-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> As one of content marketing’s most traditional avenues, radio has held steadfast as a go-to for short and simple content that can reach both a broad or niche audience. Considering that 72% of radio broadcasters use content provider services, understanding their needs is vital to producing and marketing successful on-air content.
Radio Content Marketing – How to gain greater earned media coverage on radio from Fifth Story
]]> 883 2 https://cdn.slidesharecdn.com/ss_thumbnails/20150526fifthstoryradiocontentmarketing-150526141113-lva1-app6891-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-FifthStory-48x48.jpg?cb=1637081937 Fifth Story, a News Canada company, has over 30 years of experience in storytelling, and specializes in the five key elements of content marketing – insights, production, distribution, measurement and analysis. Our 30+ years in the communications industry have given us valuable insights on how to create successful content marketing strategies that drive brand awareness and engage target audiences. Believing in an integrated approach to communications, we help marketing and communications professionals engage their audience through compelling, multi-platform content, and amplify their message through paid, earned and owned channels. Discover our work and solutions at fifthstory. fifthstory.com https://cdn.slidesharecdn.com/ss_thumbnails/fifthstory-influencermarketing-160505181243-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/influencer-marketing-explained-61718295/61718295 Influencer Marketing E... https://cdn.slidesharecdn.com/ss_thumbnails/20150616fifthstoryrepurposingcontentslideshare-150616171510-lva1-app6892-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/content-marketing-how-to-get-more-from-your-content-through-repurposing/49468332 Content Marketing – Ho... https://cdn.slidesharecdn.com/ss_thumbnails/fifthstorytimelycontentmarketing-150609142531-lva1-app6892-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/timely-content-marketing-how-to-gain-greater-earned-media-coverage-with-timely-content/49176013 Timely Content Marketi...