際際滷shows by User: HeatherRead2 / http://www.slideshare.net/images/logo.gif 際際滷shows by User: HeatherRead2 / Thu, 26 Mar 2020 00:39:19 GMT 際際滷Share feed for 際際滷shows by User: HeatherRead2 History of content analysis infographic final /slideshow/history-of-content-analysis-infographic-final/230867934 historyofcontentanalysisinfographicfinal-200326003919
Content analysis is a method of qualitative research that has risen in popularity since the 1950s, when it began as a post-WW2 technique to analyze propaganda and mass media. This method works by translating components of text, or other forms of content, into data variables that can be placed on ordinal, nominal and interval scales for statistical analysis. But its origins actually stem all the back to Greek antiquity and the development of the field of hermeneutics that studied early scripture. Our analysis here will take a look both at the history leading up to the start of popularity in computer-based text analysis.]]>
Content analysis is a method of qualitative research that has risen in popularity since the 1950s, when it began as a post-WW2 technique to analyze propaganda and mass media. This method works by translating components of text, or other forms of content, into data variables that can be placed on ordinal, nominal and interval scales for statistical analysis. But its origins actually stem all the back to Greek antiquity and the development of the field of hermeneutics that studied early scripture. Our analysis here will take a look both at the history leading up to the start of popularity in computer-based text analysis.]]> Thu, 26 Mar 2020 00:39:19 GMT /slideshow/history-of-content-analysis-infographic-final/230867934 HeatherRead2@slideshare.net(HeatherRead2) History of content analysis infographic final HeatherRead2 Content analysis is a method of qualitative research that has risen in popularity since the 1950s, when it began as a post-WW2 technique to analyze propaganda and mass media. This method works by translating components of text, or other forms of content, into data variables that can be placed on ordinal, nominal and interval scales for statistical analysis. But its origins actually stem all the back to Greek antiquity and the development of the field of hermeneutics that studied early scripture. Our analysis here will take a look both at the history leading up to the start of popularity in computer-based text analysis. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/historyofcontentanalysisinfographicfinal-200326003919-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Content analysis is a method of qualitative research that has risen in popularity since the 1950s, when it began as a post-WW2 technique to analyze propaganda and mass media. This method works by translating components of text, or other forms of content, into data variables that can be placed on ordinal, nominal and interval scales for statistical analysis. But its origins actually stem all the back to Greek antiquity and the development of the field of hermeneutics that studied early scripture. Our analysis here will take a look both at the history leading up to the start of popularity in computer-based text analysis.
History of content analysis infographic final from Heather Read
]]> 221 0 https://cdn.slidesharecdn.com/ss_thumbnails/historyofcontentanalysisinfographicfinal-200326003919-thumbnail.jpg?width=120&height=120&fit=bounds document Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Content analysis types /slideshow/content-analysis-types/230867010 contentanalysistypes-200326002618
Content analysis is a method of qualitative research that has risen in popularity since the 1950s, when it began as a post-WW2 technique to analyze propaganda and mass media. This method works by translating components of text, or other forms of content, into data variables that can be placed on ordinal, nominal and interval scales for statistical analysis. This infographic, designed by my co-author Karen Lynden, reviews the specifics of what types of content can be analyzed.]]>
Content analysis is a method of qualitative research that has risen in popularity since the 1950s, when it began as a post-WW2 technique to analyze propaganda and mass media. This method works by translating components of text, or other forms of content, into data variables that can be placed on ordinal, nominal and interval scales for statistical analysis. This infographic, designed by my co-author Karen Lynden, reviews the specifics of what types of content can be analyzed.]]> Thu, 26 Mar 2020 00:26:18 GMT /slideshow/content-analysis-types/230867010 HeatherRead2@slideshare.net(HeatherRead2) Content analysis types HeatherRead2 Content analysis is a method of qualitative research that has risen in popularity since the 1950s, when it began as a post-WW2 technique to analyze propaganda and mass media. This method works by translating components of text, or other forms of content, into data variables that can be placed on ordinal, nominal and interval scales for statistical analysis. This infographic, designed by my co-author Karen Lynden, reviews the specifics of what types of content can be analyzed. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/contentanalysistypes-200326002618-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Content analysis is a method of qualitative research that has risen in popularity since the 1950s, when it began as a post-WW2 technique to analyze propaganda and mass media. This method works by translating components of text, or other forms of content, into data variables that can be placed on ordinal, nominal and interval scales for statistical analysis. This infographic, designed by my co-author Karen Lynden, reviews the specifics of what types of content can be analyzed.
Content analysis types from Heather Read
]]> 113 0 https://cdn.slidesharecdn.com/ss_thumbnails/contentanalysistypes-200326002618-thumbnail.jpg?width=120&height=120&fit=bounds document Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Social Media Content Management /slideshow/h-read-contentmgtsprinklr-ppt82013/25730226 hreadcontentmgtsprinklrppt82013-130829150215-phpapp02
At Sprinklr's #SocialatScale Summit on August 20, 2013, Heather Read of DuPont's social media team provided 3 simple steps of to design and build interesting and engaging social media content. ]]>
At Sprinklr's #SocialatScale Summit on August 20, 2013, Heather Read of DuPont's social media team provided 3 simple steps of to design and build interesting and engaging social media content. ]]> Thu, 29 Aug 2013 15:02:14 GMT /slideshow/h-read-contentmgtsprinklr-ppt82013/25730226 HeatherRead2@slideshare.net(HeatherRead2) Social Media Content Management HeatherRead2 At Sprinklr's #SocialatScale Summit on August 20, 2013, Heather Read of DuPont's social media team provided 3 simple steps of to design and build interesting and engaging social media content. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/hreadcontentmgtsprinklrppt82013-130829150215-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> At Sprinklr&#39;s #SocialatScale Summit on August 20, 2013, Heather Read of DuPont&#39;s social media team provided 3 simple steps of to design and build interesting and engaging social media content.
Social Media Content Management from Heather Read
]]> 4803 9 https://cdn.slidesharecdn.com/ss_thumbnails/hreadcontentmgtsprinklrppt82013-130829150215-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Go Global: 7 steps to integrating digital & social for a live event /slideshow/go-global-7-steps-to-a-live-event/23616384 goglobal7stepstoaliveeventleavebehind-130628074016-phpapp02
Have you wondered how to integrate your digital web properties and assets with your social media program to support a live event? Take a look at this case study from DuPont on the launch of the Global Food Security Index.]]>
Have you wondered how to integrate your digital web properties and assets with your social media program to support a live event? Take a look at this case study from DuPont on the launch of the Global Food Security Index.]]> Fri, 28 Jun 2013 07:40:16 GMT /slideshow/go-global-7-steps-to-a-live-event/23616384 HeatherRead2@slideshare.net(HeatherRead2) Go Global: 7 steps to integrating digital & social for a live event HeatherRead2 Have you wondered how to integrate your digital web properties and assets with your social media program to support a live event? Take a look at this case study from DuPont on the launch of the Global Food Security Index. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/goglobal7stepstoaliveeventleavebehind-130628074016-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Have you wondered how to integrate your digital web properties and assets with your social media program to support a live event? Take a look at this case study from DuPont on the launch of the Global Food Security Index.
Go Global: 7 steps to integrating digital & social for a live event from Heather Read
]]> 661 2 https://cdn.slidesharecdn.com/ss_thumbnails/goglobal7stepstoaliveeventleavebehind-130628074016-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Social Media Crisis Management | MIT Short Course 2012 /slideshow/du-pont-social-crisis-mgt-mit/19971783 dupontsocialcrisismgtmit-130425121609-phpapp02
How does social media impact a crisis? How do you develop an action plan to respond? Get a practical guide from Heather Read, Program Manager of Social Media @ DuPont. ]]>
How does social media impact a crisis? How do you develop an action plan to respond? Get a practical guide from Heather Read, Program Manager of Social Media @ DuPont. ]]> Thu, 25 Apr 2013 12:16:09 GMT /slideshow/du-pont-social-crisis-mgt-mit/19971783 HeatherRead2@slideshare.net(HeatherRead2) Social Media Crisis Management | MIT Short Course 2012 HeatherRead2 How does social media impact a crisis? How do you develop an action plan to respond? Get a practical guide from Heather Read, Program Manager of Social Media @ DuPont. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/dupontsocialcrisismgtmit-130425121609-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> How does social media impact a crisis? How do you develop an action plan to respond? Get a practical guide from Heather Read, Program Manager of Social Media @ DuPont.
Social Media Crisis Management | MIT Short Course 2012 from Heather Read
]]> 2275 6 https://cdn.slidesharecdn.com/ss_thumbnails/dupontsocialcrisismgtmit-130425121609-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-HeatherRead2-48x48.jpg?cb=1606675443 Heather Read is an award-winning leader with 20 years of experience in strategic communications and digital media. www.heatherread.com https://cdn.slidesharecdn.com/ss_thumbnails/historyofcontentanalysisinfographicfinal-200326003919-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/history-of-content-analysis-infographic-final/230867934 History of content ana... https://cdn.slidesharecdn.com/ss_thumbnails/contentanalysistypes-200326002618-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/content-analysis-types/230867010 Content analysis types https://cdn.slidesharecdn.com/ss_thumbnails/hreadcontentmgtsprinklrppt82013-130829150215-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/h-read-contentmgtsprinklr-ppt82013/25730226 Social Media Content M...