際際滷shows by User: JackMolisani1 / http://www.slideshare.net/images/logo.gif 際際滷shows by User: JackMolisani1 / Wed, 20 Dec 2017 19:38:27 GMT 際際滷Share feed for 際際滷shows by User: JackMolisani1 Keith Schengili-Roberts - DITA Worst Practices /slideshow/keith-schengiliroberts-dita-worst-practices/84565500 keithschengili-roberts-ditaworstpractices-171220193828
While people are interested in hearing about successes, we can actually learn more from failure. Not only do we discover what not to do, but also how to avoid the circumstances that led to it. Presenter Keith Schengili-Roberts has seen a lot of good and bad things happen to DITA implementations over the years, and part of his job at IXIASOFT is to investigate what works, what doesnt, and why. Listen to his stories on the best (worst) DITA practices!]]>
While people are interested in hearing about successes, we can actually learn more from failure. Not only do we discover what not to do, but also how to avoid the circumstances that led to it. Presenter Keith Schengili-Roberts has seen a lot of good and bad things happen to DITA implementations over the years, and part of his job at IXIASOFT is to investigate what works, what doesnt, and why. Listen to his stories on the best (worst) DITA practices!]]> Wed, 20 Dec 2017 19:38:27 GMT /slideshow/keith-schengiliroberts-dita-worst-practices/84565500 JackMolisani1@slideshare.net(JackMolisani1) Keith Schengili-Roberts - DITA Worst Practices JackMolisani1 While people are interested in hearing about successes, we can actually learn more from failure. Not only do we discover what not to do, but also how to avoid the circumstances that led to it. Presenter Keith Schengili-Roberts has seen a lot of good and bad things happen to DITA implementations over the years, and part of his job at IXIASOFT is to investigate what works, what doesnt, and why. Listen to his stories on the best (worst) DITA practices! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/keithschengili-roberts-ditaworstpractices-171220193828-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> While people are interested in hearing about successes, we can actually learn more from failure. Not only do we discover what not to do, but also how to avoid the circumstances that led to it. Presenter Keith Schengili-Roberts has seen a lot of good and bad things happen to DITA implementations over the years, and part of his job at IXIASOFT is to investigate what works, what doesnt, and why. Listen to his stories on the best (worst) DITA practices!
Keith Schengili-Roberts - DITA Worst Practices from Jack Molisani
]]> 2049 6 https://cdn.slidesharecdn.com/ss_thumbnails/keithschengili-roberts-ditaworstpractices-171220193828-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 LavaCon 2017 - Developing Your Edge: Getting a Seat at the Customers Table /slideshow/lavacon-2017-developing-your-edge-getting-a-seat-at-the-customers-table/82996532 charlesrygula-171129191359
In many businesses, Sales account teams closely guard and regulate contact with customers. I have heard of, and have experienced situations where technical communications staff are refused access to customers unless there is a major issue. Customer engagement is the linchpin to understanding requirements and delivering value. It is the critical factor between celebrating success and wasting cycles. My session explores the idea of getting communications professionals to overcome the trust and perception deficits we often face. A large part of the problem is the perception of how we communicate and a fear of what well say. This mentality impedes and undermines our value proposition. Ill share ideas and anecdotes about what can we do to:]]>
In many businesses, Sales account teams closely guard and regulate contact with customers. I have heard of, and have experienced situations where technical communications staff are refused access to customers unless there is a major issue. Customer engagement is the linchpin to understanding requirements and delivering value. It is the critical factor between celebrating success and wasting cycles. My session explores the idea of getting communications professionals to overcome the trust and perception deficits we often face. A large part of the problem is the perception of how we communicate and a fear of what well say. This mentality impedes and undermines our value proposition. Ill share ideas and anecdotes about what can we do to:]]> Wed, 29 Nov 2017 19:13:59 GMT /slideshow/lavacon-2017-developing-your-edge-getting-a-seat-at-the-customers-table/82996532 JackMolisani1@slideshare.net(JackMolisani1) LavaCon 2017 - Developing Your Edge: Getting a Seat at the Customers Table JackMolisani1 In many businesses, Sales account teams closely guard and regulate contact with customers. I have heard of, and have experienced situations where technical communications staff are refused access to customers unless there is a major issue. Customer engagement is the linchpin to understanding requirements and delivering value. It is the critical factor between celebrating success and wasting cycles. My session explores the idea of getting communications professionals to overcome the trust and perception deficits we often face. A large part of the problem is the perception of how we communicate and a fear of what well say. This mentality impedes and undermines our value proposition. Ill share ideas and anecdotes about what can we do to: <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/charlesrygula-171129191359-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> In many businesses, Sales account teams closely guard and regulate contact with customers. I have heard of, and have experienced situations where technical communications staff are refused access to customers unless there is a major issue. Customer engagement is the linchpin to understanding requirements and delivering value. It is the critical factor between celebrating success and wasting cycles. My session explores the idea of getting communications professionals to overcome the trust and perception deficits we often face. A large part of the problem is the perception of how we communicate and a fear of what well say. This mentality impedes and undermines our value proposition. Ill share ideas and anecdotes about what can we do to:
LavaCon 2017 - Developing Your Edge: Getting a Seat at the Customers Table from Jack Molisani
]]> 431 6 https://cdn.slidesharecdn.com/ss_thumbnails/charlesrygula-171129191359-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 LavaCon 2017 - How Modern Analytics Will Turn Your Technical Content Into a Rock Star /slideshow/lavacon-2017-how-modern-analytics-will-turn-your-technical-content-into-a-rock-star/82687431 fabricelacroix-171125013235
Understanding how product documentation is consumed can fuel your company with data that has the potential to transform operations and impact decisions. To gain this insight, you need to change the way you track and mine the behavior of users when they search, read and interact with your technical content. By combining the latest delivery, text-mining and analytics technologies, you will transform tech content into a sensor and its delivery into a data generator. After reviewing the flaws of the old approaches to content analytics, we will study how to properly capture the interactions of users with content. We will also explore the different levels of value that we can derive from modern delivery, text-mining and analytics. We will see how those new technologies can multiply the value of tech content. And we will learn how tech content can be impactful for many different activities and constituencies of the company, gathering more support and becoming more strategic.]]>
Understanding how product documentation is consumed can fuel your company with data that has the potential to transform operations and impact decisions. To gain this insight, you need to change the way you track and mine the behavior of users when they search, read and interact with your technical content. By combining the latest delivery, text-mining and analytics technologies, you will transform tech content into a sensor and its delivery into a data generator. After reviewing the flaws of the old approaches to content analytics, we will study how to properly capture the interactions of users with content. We will also explore the different levels of value that we can derive from modern delivery, text-mining and analytics. We will see how those new technologies can multiply the value of tech content. And we will learn how tech content can be impactful for many different activities and constituencies of the company, gathering more support and becoming more strategic.]]> Sat, 25 Nov 2017 01:32:35 GMT /slideshow/lavacon-2017-how-modern-analytics-will-turn-your-technical-content-into-a-rock-star/82687431 JackMolisani1@slideshare.net(JackMolisani1) LavaCon 2017 - How Modern Analytics Will Turn Your Technical Content Into a Rock Star JackMolisani1 Understanding how product documentation is consumed can fuel your company with data that has the potential to transform operations and impact decisions. To gain this insight, you need to change the way you track and mine the behavior of users when they search, read and interact with your technical content. By combining the latest delivery, text-mining and analytics technologies, you will transform tech content into a sensor and its delivery into a data generator. After reviewing the flaws of the old approaches to content analytics, we will study how to properly capture the interactions of users with content. We will also explore the different levels of value that we can derive from modern delivery, text-mining and analytics. We will see how those new technologies can multiply the value of tech content. And we will learn how tech content can be impactful for many different activities and constituencies of the company, gathering more support and becoming more strategic. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/fabricelacroix-171125013235-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Understanding how product documentation is consumed can fuel your company with data that has the potential to transform operations and impact decisions. To gain this insight, you need to change the way you track and mine the behavior of users when they search, read and interact with your technical content. By combining the latest delivery, text-mining and analytics technologies, you will transform tech content into a sensor and its delivery into a data generator. After reviewing the flaws of the old approaches to content analytics, we will study how to properly capture the interactions of users with content. We will also explore the different levels of value that we can derive from modern delivery, text-mining and analytics. We will see how those new technologies can multiply the value of tech content. And we will learn how tech content can be impactful for many different activities and constituencies of the company, gathering more support and becoming more strategic.
LavaCon 2017 - How Modern Analytics Will Turn Your Technical Content Into a Rock Star from Jack Molisani
]]> 233 1 https://cdn.slidesharecdn.com/ss_thumbnails/fabricelacroix-171125013235-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 LavaCon 2017 - Agile Localization: Building Bridges Between Translation Quality and Rapid Software Development /slideshow/lavacon-2017-agile-localization-building-bridges-between-translation-quality-and-rapid-software-development/82686643 lauradent-171125011606
Staying in sync with the rapid cycles of Agile software development can be a challenge for any technical communicator, and even more so when localization is involved. Localization includes both the technical and linguistic aspects of translating software and documentation into other languages. You can be a hero in your organization by creating a smooth process to build a bridge between the seemingly incompatible processes of agile development and localization.]]>
Staying in sync with the rapid cycles of Agile software development can be a challenge for any technical communicator, and even more so when localization is involved. Localization includes both the technical and linguistic aspects of translating software and documentation into other languages. You can be a hero in your organization by creating a smooth process to build a bridge between the seemingly incompatible processes of agile development and localization.]]> Sat, 25 Nov 2017 01:16:06 GMT /slideshow/lavacon-2017-agile-localization-building-bridges-between-translation-quality-and-rapid-software-development/82686643 JackMolisani1@slideshare.net(JackMolisani1) LavaCon 2017 - Agile Localization: Building Bridges Between Translation Quality and Rapid Software Development JackMolisani1 Staying in sync with the rapid cycles of Agile software development can be a challenge for any technical communicator, and even more so when localization is involved. Localization includes both the technical and linguistic aspects of translating software and documentation into other languages. You can be a hero in your organization by creating a smooth process to build a bridge between the seemingly incompatible processes of agile development and localization. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/lauradent-171125011606-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Staying in sync with the rapid cycles of Agile software development can be a challenge for any technical communicator, and even more so when localization is involved. Localization includes both the technical and linguistic aspects of translating software and documentation into other languages. You can be a hero in your organization by creating a smooth process to build a bridge between the seemingly incompatible processes of agile development and localization.
LavaCon 2017 - Agile Localization: Building Bridges Between Translation Quality and Rapid Software Development from Jack Molisani
]]> 389 6 https://cdn.slidesharecdn.com/ss_thumbnails/lauradent-171125011606-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 LavaCon 2017 - Who Cares About Change? /slideshow/lavacon-2017-who-cares-about-change/82233773 tristanmitchell-171117184919
Content moves around. It passes back and forth between authoring, editing, reviewing, and publishing before ever reaching its intended audience. Each touch point creates change, but often that change is elusive or unknown. In regulated industries such as healthcare, aerospace, and pharmaceuticals, proving that you have control over content change is a vital capability. How can you gain and demonstrate that control and how do you present an audit trail of change to the relevant audiences in an appropriate format?]]>
Content moves around. It passes back and forth between authoring, editing, reviewing, and publishing before ever reaching its intended audience. Each touch point creates change, but often that change is elusive or unknown. In regulated industries such as healthcare, aerospace, and pharmaceuticals, proving that you have control over content change is a vital capability. How can you gain and demonstrate that control and how do you present an audit trail of change to the relevant audiences in an appropriate format?]]> Fri, 17 Nov 2017 18:49:19 GMT /slideshow/lavacon-2017-who-cares-about-change/82233773 JackMolisani1@slideshare.net(JackMolisani1) LavaCon 2017 - Who Cares About Change? JackMolisani1 Content moves around. It passes back and forth between authoring, editing, reviewing, and publishing before ever reaching its intended audience. Each touch point creates change, but often that change is elusive or unknown. In regulated industries such as healthcare, aerospace, and pharmaceuticals, proving that you have control over content change is a vital capability. How can you gain and demonstrate that control and how do you present an audit trail of change to the relevant audiences in an appropriate format? <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/tristanmitchell-171117184919-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Content moves around. It passes back and forth between authoring, editing, reviewing, and publishing before ever reaching its intended audience. Each touch point creates change, but often that change is elusive or unknown. In regulated industries such as healthcare, aerospace, and pharmaceuticals, proving that you have control over content change is a vital capability. How can you gain and demonstrate that control and how do you present an audit trail of change to the relevant audiences in an appropriate format?
LavaCon 2017 - Who Cares About Change? from Jack Molisani
]]> 192 1 https://cdn.slidesharecdn.com/ss_thumbnails/tristanmitchell-171117184919-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 LavaCon 2017 - Much Ado About Templates: Reduce the Learning Curve and Increase Productivity at DITA Implementations /slideshow/lavacon-2017-much-ado-about-templates-reduce-the-learning-curve-and-increase-productivity-at-dita-implementations/82198997 catherinelong-171117065424
How did our team of five information specialists and 100 SMEs, who provide content for a worldwide audience of 3,500 service technicians in a regulated industry, move from Word to XML? We adapted and used templates! Since we were used to Word templates, it made sense to mimic that for simplicity in training and transition. Templates provide a built-in structure and allow customization of the user experience. Please join us as we expose our experiences with templates in XML.]]>
How did our team of five information specialists and 100 SMEs, who provide content for a worldwide audience of 3,500 service technicians in a regulated industry, move from Word to XML? We adapted and used templates! Since we were used to Word templates, it made sense to mimic that for simplicity in training and transition. Templates provide a built-in structure and allow customization of the user experience. Please join us as we expose our experiences with templates in XML.]]> Fri, 17 Nov 2017 06:54:24 GMT /slideshow/lavacon-2017-much-ado-about-templates-reduce-the-learning-curve-and-increase-productivity-at-dita-implementations/82198997 JackMolisani1@slideshare.net(JackMolisani1) LavaCon 2017 - Much Ado About Templates: Reduce the Learning Curve and Increase Productivity at DITA Implementations JackMolisani1 How did our team of five information specialists and 100 SMEs, who provide content for a worldwide audience of 3,500 service technicians in a regulated industry, move from Word to XML? We adapted and used templates! Since we were used to Word templates, it made sense to mimic that for simplicity in training and transition. Templates provide a built-in structure and allow customization of the user experience. Please join us as we expose our experiences with templates in XML. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/catherinelong-171117065424-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> How did our team of five information specialists and 100 SMEs, who provide content for a worldwide audience of 3,500 service technicians in a regulated industry, move from Word to XML? We adapted and used templates! Since we were used to Word templates, it made sense to mimic that for simplicity in training and transition. Templates provide a built-in structure and allow customization of the user experience. Please join us as we expose our experiences with templates in XML.
LavaCon 2017 - Much Ado About Templates: Reduce the Learning Curve and Increase Productivity at DITA Implementations from Jack Molisani
]]> 176 3 https://cdn.slidesharecdn.com/ss_thumbnails/catherinelong-171117065424-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 LavaCon 2017 - Building an Enterprisewide Content Platformand Why DITA will Fail /slideshow/lavacon-2017-building-an-enterprisewide-content-platformand-why-dita-will-fail/82198914 davewhite-171117065206
Breaking down content silos requires an enterprise-wide strategy that serves a number of distinct departments, creators, reviewers, and consumers. However, an enterprise-wide strategy that requires an enterprise-wide deployment of DITA will very likely fail. DITA simply is not made for ALL the content types and workflows within an organization, which usually span support, marketing, product documentation, legal, and more. In this session, well focus on why an enterprise-wide content strategy is important, alternatives to DITA, and how to get started.]]>
Breaking down content silos requires an enterprise-wide strategy that serves a number of distinct departments, creators, reviewers, and consumers. However, an enterprise-wide strategy that requires an enterprise-wide deployment of DITA will very likely fail. DITA simply is not made for ALL the content types and workflows within an organization, which usually span support, marketing, product documentation, legal, and more. In this session, well focus on why an enterprise-wide content strategy is important, alternatives to DITA, and how to get started.]]> Fri, 17 Nov 2017 06:52:06 GMT /slideshow/lavacon-2017-building-an-enterprisewide-content-platformand-why-dita-will-fail/82198914 JackMolisani1@slideshare.net(JackMolisani1) LavaCon 2017 - Building an Enterprisewide Content Platformand Why DITA will Fail JackMolisani1 Breaking down content silos requires an enterprise-wide strategy that serves a number of distinct departments, creators, reviewers, and consumers. However, an enterprise-wide strategy that requires an enterprise-wide deployment of DITA will very likely fail. DITA simply is not made for ALL the content types and workflows within an organization, which usually span support, marketing, product documentation, legal, and more. In this session, well focus on why an enterprise-wide content strategy is important, alternatives to DITA, and how to get started. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/davewhite-171117065206-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Breaking down content silos requires an enterprise-wide strategy that serves a number of distinct departments, creators, reviewers, and consumers. However, an enterprise-wide strategy that requires an enterprise-wide deployment of DITA will very likely fail. DITA simply is not made for ALL the content types and workflows within an organization, which usually span support, marketing, product documentation, legal, and more. In this session, well focus on why an enterprise-wide content strategy is important, alternatives to DITA, and how to get started.
LavaCon 2017 - Building an Enterprisewide Content Platformand Why DITA will Fail from Jack Molisani
]]> 121 3 https://cdn.slidesharecdn.com/ss_thumbnails/davewhite-171117065206-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 LavaCon 2017 - Take the Risk, Embrace the Change! /slideshow/lavacon-2017-take-the-risk-embrace-the-change/82198823 hoaaldous-171117064921
Hoa Aldous has made many difficult choices throughout her life. From escaping Vietnam to opting out of an arranged marriage, shes had to risk it all on more than one occasion. In this keynote, Hoa will share her life experiences, how she assessed the risks shes faced, and that embracing the resulting changes can often lead to the experience you were looking for all along.]]>
Hoa Aldous has made many difficult choices throughout her life. From escaping Vietnam to opting out of an arranged marriage, shes had to risk it all on more than one occasion. In this keynote, Hoa will share her life experiences, how she assessed the risks shes faced, and that embracing the resulting changes can often lead to the experience you were looking for all along.]]> Fri, 17 Nov 2017 06:49:21 GMT /slideshow/lavacon-2017-take-the-risk-embrace-the-change/82198823 JackMolisani1@slideshare.net(JackMolisani1) LavaCon 2017 - Take the Risk, Embrace the Change! JackMolisani1 Hoa Aldous has made many difficult choices throughout her life. From escaping Vietnam to opting out of an arranged marriage, shes had to risk it all on more than one occasion. In this keynote, Hoa will share her life experiences, how she assessed the risks shes faced, and that embracing the resulting changes can often lead to the experience you were looking for all along. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/hoaaldous-171117064921-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Hoa Aldous has made many difficult choices throughout her life. From escaping Vietnam to opting out of an arranged marriage, shes had to risk it all on more than one occasion. In this keynote, Hoa will share her life experiences, how she assessed the risks shes faced, and that embracing the resulting changes can often lead to the experience you were looking for all along.
LavaCon 2017 - Take the Risk, Embrace the Change! from Jack Molisani
]]> 68 2 https://cdn.slidesharecdn.com/ss_thumbnails/hoaaldous-171117064921-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 LavaCon 2017 - Structured Content Authoring For All! /slideshow/lavacon-2017-structured-content-authoring-for-all/82198757 janbenedictus-171117064708
Many say Structured Content Authoring is too complex. But organizations have no choice: to keep content consistent, findable and manageable, we simply must write and store in a structured format. Semantic tagging, re-use, targeting, conditions, references, all are essential and valuable features that form the essence of Structured Content schemas. If we simply strip complexity for lightweight authoring- chances are fair that we lose much of this value. The question is: how to make Structured Content Authoring a mainstream activity?]]>
Many say Structured Content Authoring is too complex. But organizations have no choice: to keep content consistent, findable and manageable, we simply must write and store in a structured format. Semantic tagging, re-use, targeting, conditions, references, all are essential and valuable features that form the essence of Structured Content schemas. If we simply strip complexity for lightweight authoring- chances are fair that we lose much of this value. The question is: how to make Structured Content Authoring a mainstream activity?]]> Fri, 17 Nov 2017 06:47:08 GMT /slideshow/lavacon-2017-structured-content-authoring-for-all/82198757 JackMolisani1@slideshare.net(JackMolisani1) LavaCon 2017 - Structured Content Authoring For All! JackMolisani1 Many say Structured Content Authoring is too complex. But organizations have no choice: to keep content consistent, findable and manageable, we simply must write and store in a structured format. Semantic tagging, re-use, targeting, conditions, references, all are essential and valuable features that form the essence of Structured Content schemas. If we simply strip complexity for lightweight authoring- chances are fair that we lose much of this value. The question is: how to make Structured Content Authoring a mainstream activity? <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/janbenedictus-171117064708-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Many say Structured Content Authoring is too complex. But organizations have no choice: to keep content consistent, findable and manageable, we simply must write and store in a structured format. Semantic tagging, re-use, targeting, conditions, references, all are essential and valuable features that form the essence of Structured Content schemas. If we simply strip complexity for lightweight authoring- chances are fair that we lose much of this value. The question is: how to make Structured Content Authoring a mainstream activity?
LavaCon 2017 - Structured Content Authoring For All! from Jack Molisani
]]> 83 2 https://cdn.slidesharecdn.com/ss_thumbnails/janbenedictus-171117064708-thumbnail.jpg?width=120&height=120&fit=bounds document Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 LavaCon 2017 - Building Catwalks Between Silos: Using Taxonomy to Drive Engagement from Content Marketing to Product Docs /JackMolisani1/lavacon-2017-building-catwalks-between-silos-using-taxonomy-to-drive-engagement-from-content-marketing-to-product-docs joepairman-171117064436
While content marketing can improve brand preference, its hard to link it to product information directly while maintaining an authentic voice. Conversely, product documentation is perceived as authentic and trustworthy a potentially powerful marketing asset itself but can be hard to find and hard work to read. This live use case shows how content marketing can link customers to docs in a relevant, contextual, and scalable way by combining taxonomy and minimalist structured content.]]>
While content marketing can improve brand preference, its hard to link it to product information directly while maintaining an authentic voice. Conversely, product documentation is perceived as authentic and trustworthy a potentially powerful marketing asset itself but can be hard to find and hard work to read. This live use case shows how content marketing can link customers to docs in a relevant, contextual, and scalable way by combining taxonomy and minimalist structured content.]]> Fri, 17 Nov 2017 06:44:36 GMT /JackMolisani1/lavacon-2017-building-catwalks-between-silos-using-taxonomy-to-drive-engagement-from-content-marketing-to-product-docs JackMolisani1@slideshare.net(JackMolisani1) LavaCon 2017 - Building Catwalks Between Silos: Using Taxonomy to Drive Engagement from Content Marketing to Product Docs JackMolisani1 While content marketing can improve brand preference, its hard to link it to product information directly while maintaining an authentic voice. Conversely, product documentation is perceived as authentic and trustworthy a potentially powerful marketing asset itself but can be hard to find and hard work to read. This live use case shows how content marketing can link customers to docs in a relevant, contextual, and scalable way by combining taxonomy and minimalist structured content. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/joepairman-171117064436-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> While content marketing can improve brand preference, its hard to link it to product information directly while maintaining an authentic voice. Conversely, product documentation is perceived as authentic and trustworthy a potentially powerful marketing asset itself but can be hard to find and hard work to read. This live use case shows how content marketing can link customers to docs in a relevant, contextual, and scalable way by combining taxonomy and minimalist structured content.
LavaCon 2017 - Building Catwalks Between Silos: Using Taxonomy to Drive Engagement from Content Marketing to Product Docs from Jack Molisani
]]> 422 1 https://cdn.slidesharecdn.com/ss_thumbnails/joepairman-171117064436-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 LavaCon 2017 - Getting Dragged Along? Start Charting Your Teams Course with an Investment Model /slideshow/lavacon-2017-getting-dragged-along-start-charting-your-teams-course-with-an-investment-model/82198621 lisahultman-171117064221
To meet the demand for content, do you take a peanut butter approach and spread your resources evenly but thinly across the whole product? Or do you grease the squeakiest wheel, which means you neglect a wheel thats more vital to the business? Either way, outside forces dictate how youll use your resources. Soon youll have a lot of mediocre content that doesnt represent your teams value. And that makes it hard to get headcount and funding.]]>
To meet the demand for content, do you take a peanut butter approach and spread your resources evenly but thinly across the whole product? Or do you grease the squeakiest wheel, which means you neglect a wheel thats more vital to the business? Either way, outside forces dictate how youll use your resources. Soon youll have a lot of mediocre content that doesnt represent your teams value. And that makes it hard to get headcount and funding.]]> Fri, 17 Nov 2017 06:42:21 GMT /slideshow/lavacon-2017-getting-dragged-along-start-charting-your-teams-course-with-an-investment-model/82198621 JackMolisani1@slideshare.net(JackMolisani1) LavaCon 2017 - Getting Dragged Along? Start Charting Your Teams Course with an Investment Model JackMolisani1 To meet the demand for content, do you take a peanut butter approach and spread your resources evenly but thinly across the whole product? Or do you grease the squeakiest wheel, which means you neglect a wheel thats more vital to the business? Either way, outside forces dictate how youll use your resources. Soon youll have a lot of mediocre content that doesnt represent your teams value. And that makes it hard to get headcount and funding. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/lisahultman-171117064221-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> To meet the demand for content, do you take a peanut butter approach and spread your resources evenly but thinly across the whole product? Or do you grease the squeakiest wheel, which means you neglect a wheel thats more vital to the business? Either way, outside forces dictate how youll use your resources. Soon youll have a lot of mediocre content that doesnt represent your teams value. And that makes it hard to get headcount and funding.
LavaCon 2017 - Getting Dragged Along? Start Charting Your Teams Course with an Investment Model from Jack Molisani
]]> 48 1 https://cdn.slidesharecdn.com/ss_thumbnails/lisahultman-171117064221-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 LavaCon 2017 - DITA: Start Small, Grow Big Using Open Source Tools /slideshow/lavacon-2017-dita-start-small-grow-big-using-open-source-tools/82198355 patrickbaker-171117063241
Youre considering using DITA and would like to try it out without incurring significant upfront costs, but also keeping your options open longer-term. Where do you start? How will you approach the challenges of content creation, content management, and publishing your content? There are in fact plenty of options. The good news is that XML and DITA are open standards. This has led to a healthy ecosystem with quality commercial and inter-operable open source tools, that do away with vendor lock-in and keep operating costs down. We will discuss the three challenges, show an example of how end-to-end solutions can be built based upon Git and other open source tools. In fact, the result may be better than youd expect.]]>
Youre considering using DITA and would like to try it out without incurring significant upfront costs, but also keeping your options open longer-term. Where do you start? How will you approach the challenges of content creation, content management, and publishing your content? There are in fact plenty of options. The good news is that XML and DITA are open standards. This has led to a healthy ecosystem with quality commercial and inter-operable open source tools, that do away with vendor lock-in and keep operating costs down. We will discuss the three challenges, show an example of how end-to-end solutions can be built based upon Git and other open source tools. In fact, the result may be better than youd expect.]]> Fri, 17 Nov 2017 06:32:41 GMT /slideshow/lavacon-2017-dita-start-small-grow-big-using-open-source-tools/82198355 JackMolisani1@slideshare.net(JackMolisani1) LavaCon 2017 - DITA: Start Small, Grow Big Using Open Source Tools JackMolisani1 Youre considering using DITA and would like to try it out without incurring significant upfront costs, but also keeping your options open longer-term. Where do you start? How will you approach the challenges of content creation, content management, and publishing your content? There are in fact plenty of options. The good news is that XML and DITA are open standards. This has led to a healthy ecosystem with quality commercial and inter-operable open source tools, that do away with vendor lock-in and keep operating costs down. We will discuss the three challenges, show an example of how end-to-end solutions can be built based upon Git and other open source tools. In fact, the result may be better than youd expect. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/patrickbaker-171117063241-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Youre considering using DITA and would like to try it out without incurring significant upfront costs, but also keeping your options open longer-term. Where do you start? How will you approach the challenges of content creation, content management, and publishing your content? There are in fact plenty of options. The good news is that XML and DITA are open standards. This has led to a healthy ecosystem with quality commercial and inter-operable open source tools, that do away with vendor lock-in and keep operating costs down. We will discuss the three challenges, show an example of how end-to-end solutions can be built based upon Git and other open source tools. In fact, the result may be better than youd expect.
LavaCon 2017 - DITA: Start Small, Grow Big Using Open Source Tools from Jack Molisani
]]> 151 1 https://cdn.slidesharecdn.com/ss_thumbnails/patrickbaker-171117063241-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 LavaCon 2017 - Feed the Goldfish in 19 Minutes and 52 Seconds /slideshow/lavacon-2017-feed-the-goldfish-in-19-minutes-and-52-seconds/82198173 stefangentz-171117062632
Content consumption patterns have dramatically changed over the last decade. The maximum selective sustained attention span of a human being is about 20 minutes. The length of this talk. Latest research shows that the transient attention span of human beings has even gone down from 12 to 8 seconds over the last decade even a goldfish has a longer attention span. To communicate technical content in the future successfully, we need to move from drops to drips, deliver smaller content chunks, improve findability and searchability and tailor content to the content consumers role and context automatically.]]>
Content consumption patterns have dramatically changed over the last decade. The maximum selective sustained attention span of a human being is about 20 minutes. The length of this talk. Latest research shows that the transient attention span of human beings has even gone down from 12 to 8 seconds over the last decade even a goldfish has a longer attention span. To communicate technical content in the future successfully, we need to move from drops to drips, deliver smaller content chunks, improve findability and searchability and tailor content to the content consumers role and context automatically.]]> Fri, 17 Nov 2017 06:26:32 GMT /slideshow/lavacon-2017-feed-the-goldfish-in-19-minutes-and-52-seconds/82198173 JackMolisani1@slideshare.net(JackMolisani1) LavaCon 2017 - Feed the Goldfish in 19 Minutes and 52 Seconds JackMolisani1 Content consumption patterns have dramatically changed over the last decade. The maximum selective sustained attention span of a human being is about 20 minutes. The length of this talk. Latest research shows that the transient attention span of human beings has even gone down from 12 to 8 seconds over the last decade even a goldfish has a longer attention span. To communicate technical content in the future successfully, we need to move from drops to drips, deliver smaller content chunks, improve findability and searchability and tailor content to the content consumers role and context automatically. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/stefangentz-171117062632-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Content consumption patterns have dramatically changed over the last decade. The maximum selective sustained attention span of a human being is about 20 minutes. The length of this talk. Latest research shows that the transient attention span of human beings has even gone down from 12 to 8 seconds over the last decade even a goldfish has a longer attention span. To communicate technical content in the future successfully, we need to move from drops to drips, deliver smaller content chunks, improve findability and searchability and tailor content to the content consumers role and context automatically.
LavaCon 2017 - Feed the Goldfish in 19 Minutes and 52 Seconds from Jack Molisani
]]> 563 3 https://cdn.slidesharecdn.com/ss_thumbnails/stefangentz-171117062632-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 LavaCon 2017 - How UX and Content Can (and Should) Work Together /JackMolisani1/lavacon-2017-how-ux-and-content-can-and-should-work-together thefarmerandthecowhandfinalfinal-171116205852
The Farmer and the Cowhand Should Be Friends, or, How UX and Content Can (and Should) Work Together. Lets be frank: If UX designers had their way, the only words youd ever see on the web are lorem ipsum. And yet, words from interfaces to microcopy to long narratives are integral to the usability and delight of any web product. Based on his years of UX experience and love of good content, Dylan will talk about ways to bring the two sides together to make better things on the web.]]>
The Farmer and the Cowhand Should Be Friends, or, How UX and Content Can (and Should) Work Together. Lets be frank: If UX designers had their way, the only words youd ever see on the web are lorem ipsum. And yet, words from interfaces to microcopy to long narratives are integral to the usability and delight of any web product. Based on his years of UX experience and love of good content, Dylan will talk about ways to bring the two sides together to make better things on the web.]]> Thu, 16 Nov 2017 20:58:52 GMT /JackMolisani1/lavacon-2017-how-ux-and-content-can-and-should-work-together JackMolisani1@slideshare.net(JackMolisani1) LavaCon 2017 - How UX and Content Can (and Should) Work Together JackMolisani1 The Farmer and the Cowhand Should Be Friends, or, How UX and Content Can (and Should) Work Together. Lets be frank: If UX designers had their way, the only words youd ever see on the web are lorem ipsum. And yet, words from interfaces to microcopy to long narratives are integral to the usability and delight of any web product. Based on his years of UX experience and love of good content, Dylan will talk about ways to bring the two sides together to make better things on the web. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/thefarmerandthecowhandfinalfinal-171116205852-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The Farmer and the Cowhand Should Be Friends, or, How UX and Content Can (and Should) Work Together. Lets be frank: If UX designers had their way, the only words youd ever see on the web are lorem ipsum. And yet, words from interfaces to microcopy to long narratives are integral to the usability and delight of any web product. Based on his years of UX experience and love of good content, Dylan will talk about ways to bring the two sides together to make better things on the web.
LavaCon 2017 - How UX and Content Can (and Should) Work Together from Jack Molisani
]]> 78 2 https://cdn.slidesharecdn.com/ss_thumbnails/thefarmerandthecowhandfinalfinal-171116205852-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 LavaCon 2017 - Implementing a Customer-driven Transition to DITA Content: A Step-by-Step Journey to Success - Part 3 /JackMolisani1/lavacon-2017-implementing-a-customerdriven-transition-to-dita-content-a-stepbystep-journey-to-success-part-3 susannacienalavaconv7-171115082052
When customer expectations uproot your documentation processes and PDF content offering, how do you mobilize a team that has used the same tools and processes to create book-based, unstructured content for over two decades? When new demands drive the change for structured content to support a myriad of users and multi-channel publishing, the logical choice is a DITA workflow. Join Ciena, The Content Era and Adobe Tech Comm at LavaCon 2017 Portland for an immersive workshop that highlights how a DITA workflow is possible with familiar tools, a modest budget, and creative handling of the content.]]>
When customer expectations uproot your documentation processes and PDF content offering, how do you mobilize a team that has used the same tools and processes to create book-based, unstructured content for over two decades? When new demands drive the change for structured content to support a myriad of users and multi-channel publishing, the logical choice is a DITA workflow. Join Ciena, The Content Era and Adobe Tech Comm at LavaCon 2017 Portland for an immersive workshop that highlights how a DITA workflow is possible with familiar tools, a modest budget, and creative handling of the content.]]> Wed, 15 Nov 2017 08:20:52 GMT /JackMolisani1/lavacon-2017-implementing-a-customerdriven-transition-to-dita-content-a-stepbystep-journey-to-success-part-3 JackMolisani1@slideshare.net(JackMolisani1) LavaCon 2017 - Implementing a Customer-driven Transition to DITA Content: A Step-by-Step Journey to Success - Part 3 JackMolisani1 When customer expectations uproot your documentation processes and PDF content offering, how do you mobilize a team that has used the same tools and processes to create book-based, unstructured content for over two decades? When new demands drive the change for structured content to support a myriad of users and multi-channel publishing, the logical choice is a DITA workflow. Join Ciena, The Content Era and Adobe Tech Comm at LavaCon 2017 Portland for an immersive workshop that highlights how a DITA workflow is possible with familiar tools, a modest budget, and creative handling of the content. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/susannacienalavaconv7-171115082052-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> When customer expectations uproot your documentation processes and PDF content offering, how do you mobilize a team that has used the same tools and processes to create book-based, unstructured content for over two decades? When new demands drive the change for structured content to support a myriad of users and multi-channel publishing, the logical choice is a DITA workflow. Join Ciena, The Content Era and Adobe Tech Comm at LavaCon 2017 Portland for an immersive workshop that highlights how a DITA workflow is possible with familiar tools, a modest budget, and creative handling of the content.
LavaCon 2017 - Implementing a Customer-driven Transition to DITA Content: A Step-by-Step Journey to Success - Part 3 from Jack Molisani
]]> 281 5 https://cdn.slidesharecdn.com/ss_thumbnails/susannacienalavaconv7-171115082052-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 LavaCon 2017 - Evolving the New Content Order /slideshow/lavacon-2017-evolving-the-new-content-order/82081362 lavacon-evolvingthenewcontentorder-crucesaunders-171115003242
We are at a critical moment in history, with knowledge bursting at the seams of our organizations. Many of us still struggle to manage numerous modes of omnichannel content engagement: published, interactive, and automated. The solution requires vision to move towards a new order of content intelligence encompassing our organizations entire knowledge graph. It requires spanning silos, especially between marcomm and techcomm. Join Cruce Saunders as he explores the new content stack, and how to future proof content assets to meet the demands of ever-evolving customer experiences.]]>
We are at a critical moment in history, with knowledge bursting at the seams of our organizations. Many of us still struggle to manage numerous modes of omnichannel content engagement: published, interactive, and automated. The solution requires vision to move towards a new order of content intelligence encompassing our organizations entire knowledge graph. It requires spanning silos, especially between marcomm and techcomm. Join Cruce Saunders as he explores the new content stack, and how to future proof content assets to meet the demands of ever-evolving customer experiences.]]> Wed, 15 Nov 2017 00:32:42 GMT /slideshow/lavacon-2017-evolving-the-new-content-order/82081362 JackMolisani1@slideshare.net(JackMolisani1) LavaCon 2017 - Evolving the New Content Order JackMolisani1 We are at a critical moment in history, with knowledge bursting at the seams of our organizations. Many of us still struggle to manage numerous modes of omnichannel content engagement: published, interactive, and automated. The solution requires vision to move towards a new order of content intelligence encompassing our organizations entire knowledge graph. It requires spanning silos, especially between marcomm and techcomm. Join Cruce Saunders as he explores the new content stack, and how to future proof content assets to meet the demands of ever-evolving customer experiences. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/lavacon-evolvingthenewcontentorder-crucesaunders-171115003242-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> We are at a critical moment in history, with knowledge bursting at the seams of our organizations. Many of us still struggle to manage numerous modes of omnichannel content engagement: published, interactive, and automated. The solution requires vision to move towards a new order of content intelligence encompassing our organizations entire knowledge graph. It requires spanning silos, especially between marcomm and techcomm. Join Cruce Saunders as he explores the new content stack, and how to future proof content assets to meet the demands of ever-evolving customer experiences.
LavaCon 2017 - Evolving the New Content Order from Jack Molisani
]]> 908 2 https://cdn.slidesharecdn.com/ss_thumbnails/lavacon-evolvingthenewcontentorder-crucesaunders-171115003242-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 LavaCon 2017 - Managing Stakeholders Across the Content Ecosystem: The Key to Implementing a Content Strategy /JackMolisani1/lavacon-2017-managing-stakeholders-across-the-content-ecosystem-the-key-to-implementing-a-content-strategy 2017-171115002746
Trying to implement an content strategy that supports your customers across their entire journeyor even just sell the idea to decision makers? Having problems getting it to fly? More than any other single aspect, stakeholder management is critical to getting support for and implementing a unified content strategy (or ANY project, for that matter). You need to understand THEIR needs and ensure that youre communicating continually to quiet objections and move your project forward. And its not always easyespecially when youre leading initiatives across silos and teams with no direct authority. Influencing those stakeholders is key! In this session, Andrea will discuss the success factors to aim for, and the behaviors that can trip you up, when managing stakeholders to successfully support your clients, solve business problems, and drive revenue and customer loyalty!]]>
Trying to implement an content strategy that supports your customers across their entire journeyor even just sell the idea to decision makers? Having problems getting it to fly? More than any other single aspect, stakeholder management is critical to getting support for and implementing a unified content strategy (or ANY project, for that matter). You need to understand THEIR needs and ensure that youre communicating continually to quiet objections and move your project forward. And its not always easyespecially when youre leading initiatives across silos and teams with no direct authority. Influencing those stakeholders is key! In this session, Andrea will discuss the success factors to aim for, and the behaviors that can trip you up, when managing stakeholders to successfully support your clients, solve business problems, and drive revenue and customer loyalty!]]> Wed, 15 Nov 2017 00:27:46 GMT /JackMolisani1/lavacon-2017-managing-stakeholders-across-the-content-ecosystem-the-key-to-implementing-a-content-strategy JackMolisani1@slideshare.net(JackMolisani1) LavaCon 2017 - Managing Stakeholders Across the Content Ecosystem: The Key to Implementing a Content Strategy JackMolisani1 Trying to implement an content strategy that supports your customers across their entire journeyor even just sell the idea to decision makers? Having problems getting it to fly? More than any other single aspect, stakeholder management is critical to getting support for and implementing a unified content strategy (or ANY project, for that matter). You need to understand THEIR needs and ensure that youre communicating continually to quiet objections and move your project forward. And its not always easyespecially when youre leading initiatives across silos and teams with no direct authority. Influencing those stakeholders is key! In this session, Andrea will discuss the success factors to aim for, and the behaviors that can trip you up, when managing stakeholders to successfully support your clients, solve business problems, and drive revenue and customer loyalty! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/2017-171115002746-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Trying to implement an content strategy that supports your customers across their entire journeyor even just sell the idea to decision makers? Having problems getting it to fly? More than any other single aspect, stakeholder management is critical to getting support for and implementing a unified content strategy (or ANY project, for that matter). You need to understand THEIR needs and ensure that youre communicating continually to quiet objections and move your project forward. And its not always easyespecially when youre leading initiatives across silos and teams with no direct authority. Influencing those stakeholders is key! In this session, Andrea will discuss the success factors to aim for, and the behaviors that can trip you up, when managing stakeholders to successfully support your clients, solve business problems, and drive revenue and customer loyalty!
LavaCon 2017 - Managing Stakeholders Across the Content Ecosystem: The Key to Implementing a Content Strategy from Jack Molisani
]]> 56 1 https://cdn.slidesharecdn.com/ss_thumbnails/2017-171115002746-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 LavaCon 2017 - Future-proof Your Content: Beyond Traditional Publishing for Scalability /slideshow/lavacon-2017-futureproof-your-content-beyond-traditional-publishing-for-scalability/82081048 sdl-future-proofyourcontentbeyondtraditionalpublishing-171115001925
This session delineates why the most common publishing methods in todays technical space cannot survive into the middle of the next decade. Tools and methodologies are required that are scalable for vast increases of atomic content and to dozens of more language targets. Discover what the minimum ingredients are for survival in terms of tools, workflows and content strategies.]]>
This session delineates why the most common publishing methods in todays technical space cannot survive into the middle of the next decade. Tools and methodologies are required that are scalable for vast increases of atomic content and to dozens of more language targets. Discover what the minimum ingredients are for survival in terms of tools, workflows and content strategies.]]> Wed, 15 Nov 2017 00:19:25 GMT /slideshow/lavacon-2017-futureproof-your-content-beyond-traditional-publishing-for-scalability/82081048 JackMolisani1@slideshare.net(JackMolisani1) LavaCon 2017 - Future-proof Your Content: Beyond Traditional Publishing for Scalability JackMolisani1 This session delineates why the most common publishing methods in todays technical space cannot survive into the middle of the next decade. Tools and methodologies are required that are scalable for vast increases of atomic content and to dozens of more language targets. Discover what the minimum ingredients are for survival in terms of tools, workflows and content strategies. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/sdl-future-proofyourcontentbeyondtraditionalpublishing-171115001925-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This session delineates why the most common publishing methods in todays technical space cannot survive into the middle of the next decade. Tools and methodologies are required that are scalable for vast increases of atomic content and to dozens of more language targets. Discover what the minimum ingredients are for survival in terms of tools, workflows and content strategies.
LavaCon 2017 - Future-proof Your Content: Beyond Traditional Publishing for Scalability from Jack Molisani
]]> 131 1 https://cdn.slidesharecdn.com/ss_thumbnails/sdl-future-proofyourcontentbeyondtraditionalpublishing-171115001925-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 LavaCon 2017 - Silos. (And other concepts that make us average) /slideshow/lavacon-2017-silos-and-other-concepts-that-make-us-average/82080901 gilhooleysilospresentation-171115001210
Content crosses silos, giving content developers a unique perspective of the good, the bad, and the ugly. Years of experience leads to insight, but can also paralyze innovative ideas. Has your experience given you tribal knowledge and wisdom, or preconceived notions that are no longer true or helpful? In this keynote, Megan Gilhooly discusses new ways of thinking that challenge common business trends. She will provide examples highlighting how your ability to think critically and your passion for forging new trends can help you throughout your content career.]]>
Content crosses silos, giving content developers a unique perspective of the good, the bad, and the ugly. Years of experience leads to insight, but can also paralyze innovative ideas. Has your experience given you tribal knowledge and wisdom, or preconceived notions that are no longer true or helpful? In this keynote, Megan Gilhooly discusses new ways of thinking that challenge common business trends. She will provide examples highlighting how your ability to think critically and your passion for forging new trends can help you throughout your content career.]]> Wed, 15 Nov 2017 00:12:10 GMT /slideshow/lavacon-2017-silos-and-other-concepts-that-make-us-average/82080901 JackMolisani1@slideshare.net(JackMolisani1) LavaCon 2017 - Silos. (And other concepts that make us average) JackMolisani1 Content crosses silos, giving content developers a unique perspective of the good, the bad, and the ugly. Years of experience leads to insight, but can also paralyze innovative ideas. Has your experience given you tribal knowledge and wisdom, or preconceived notions that are no longer true or helpful? In this keynote, Megan Gilhooly discusses new ways of thinking that challenge common business trends. She will provide examples highlighting how your ability to think critically and your passion for forging new trends can help you throughout your content career. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/gilhooleysilospresentation-171115001210-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Content crosses silos, giving content developers a unique perspective of the good, the bad, and the ugly. Years of experience leads to insight, but can also paralyze innovative ideas. Has your experience given you tribal knowledge and wisdom, or preconceived notions that are no longer true or helpful? In this keynote, Megan Gilhooly discusses new ways of thinking that challenge common business trends. She will provide examples highlighting how your ability to think critically and your passion for forging new trends can help you throughout your content career.
LavaCon 2017 - Silos. (And other concepts that make us average) from Jack Molisani
]]> 65 1 https://cdn.slidesharecdn.com/ss_thumbnails/gilhooleysilospresentation-171115001210-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 LavaCon 2017 - Management Workshop Part 1: Leadership and Management in Technical Documentation /slideshow/lavacon-2017-management-workshop-part-1-leadership-and-management-in-technical-documentation/82079880 lavaconus-171114232811
Some of the unique challenges that Tech Comms managers face are offshoring, outsourcing, vendor management, managing across countries, justification of resources etc. In this workshop we will work with real life scenarios and learn from solutions that have been implemented in organizations to manage and lead effective content management teams. You will be exposed to ideas and and handy tools that we to build your team with a varied set of skills for scalability and longevity.]]>
Some of the unique challenges that Tech Comms managers face are offshoring, outsourcing, vendor management, managing across countries, justification of resources etc. In this workshop we will work with real life scenarios and learn from solutions that have been implemented in organizations to manage and lead effective content management teams. You will be exposed to ideas and and handy tools that we to build your team with a varied set of skills for scalability and longevity.]]> Tue, 14 Nov 2017 23:28:11 GMT /slideshow/lavacon-2017-management-workshop-part-1-leadership-and-management-in-technical-documentation/82079880 JackMolisani1@slideshare.net(JackMolisani1) LavaCon 2017 - Management Workshop Part 1: Leadership and Management in Technical Documentation JackMolisani1 Some of the unique challenges that Tech Comms managers face are offshoring, outsourcing, vendor management, managing across countries, justification of resources etc. In this workshop we will work with real life scenarios and learn from solutions that have been implemented in organizations to manage and lead effective content management teams. You will be exposed to ideas and and handy tools that we to build your team with a varied set of skills for scalability and longevity. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/lavaconus-171114232811-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Some of the unique challenges that Tech Comms managers face are offshoring, outsourcing, vendor management, managing across countries, justification of resources etc. In this workshop we will work with real life scenarios and learn from solutions that have been implemented in organizations to manage and lead effective content management teams. You will be exposed to ideas and and handy tools that we to build your team with a varied set of skills for scalability and longevity.
LavaCon 2017 - Management Workshop Part 1: Leadership and Management in Technical Documentation from Jack Molisani
]]> 113 1 https://cdn.slidesharecdn.com/ss_thumbnails/lavaconus-171114232811-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://public.slidesharecdn.com/v2/images/profile-picture.png https://cdn.slidesharecdn.com/ss_thumbnails/keithschengili-roberts-ditaworstpractices-171220193828-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/keith-schengiliroberts-dita-worst-practices/84565500 Keith Schengili-Robert... https://cdn.slidesharecdn.com/ss_thumbnails/charlesrygula-171129191359-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/lavacon-2017-developing-your-edge-getting-a-seat-at-the-customers-table/82996532 LavaCon 2017 - Develop... https://cdn.slidesharecdn.com/ss_thumbnails/fabricelacroix-171125013235-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/lavacon-2017-how-modern-analytics-will-turn-your-technical-content-into-a-rock-star/82687431 LavaCon 2017 - How Mod...