際際滷shows by User: Jamescaig / http://www.slideshare.net/images/logo.gif 際際滷shows by User: Jamescaig / Thu, 22 Mar 2012 05:03:50 GMT 際際滷Share feed for 際際滷shows by User: Jamescaig Behavioural economics (and beyond: a presentation to Which? magazine /slideshow/behavioural-economics-and-beyond-a-presentation-to-which-magazine/12113400 behaviouraleconomicsandbeyondapresentationtowhichmagazine-120322050353-phpapp01
A presentation to Which? magazine covering the main ideas behind Behavioural Economics and the way advertisers are using it. The deck also touches on how the theory fits with current government thinking, and how technology is helping brands apply nudge theory even more easily]]>
A presentation to Which? magazine covering the main ideas behind Behavioural Economics and the way advertisers are using it. The deck also touches on how the theory fits with current government thinking, and how technology is helping brands apply nudge theory even more easily]]> Thu, 22 Mar 2012 05:03:50 GMT /slideshow/behavioural-economics-and-beyond-a-presentation-to-which-magazine/12113400 Jamescaig@slideshare.net(Jamescaig) Behavioural economics (and beyond: a presentation to Which? magazine Jamescaig A presentation to Which? magazine covering the main ideas behind Behavioural Economics and the way advertisers are using it. The deck also touches on how the theory fits with current government thinking, and how technology is helping brands apply nudge theory even more easily <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/behaviouraleconomicsandbeyondapresentationtowhichmagazine-120322050353-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A presentation to Which? magazine covering the main ideas behind Behavioural Economics and the way advertisers are using it. The deck also touches on how the theory fits with current government thinking, and how technology is helping brands apply nudge theory even more easily
Behavioural economics (and beyond: a presentation to Which? magazine from James Caig
]]> 1268 6 https://cdn.slidesharecdn.com/ss_thumbnails/behaviouraleconomicsandbeyondapresentationtowhichmagazine-120322050353-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 The five tactics of contagious behaviour /slideshow/the-five-tactics-of-contagious-behaviour/10561052 thefivetacticsofcontagiousbehaviour-111212083754-phpapp01
A very shallow take on a very interesting subject - how contagious behaviour and social influence help ideas spread]]>
A very shallow take on a very interesting subject - how contagious behaviour and social influence help ideas spread]]> Mon, 12 Dec 2011 08:37:54 GMT /slideshow/the-five-tactics-of-contagious-behaviour/10561052 Jamescaig@slideshare.net(Jamescaig) The five tactics of contagious behaviour Jamescaig A very shallow take on a very interesting subject - how contagious behaviour and social influence help ideas spread <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/thefivetacticsofcontagiousbehaviour-111212083754-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A very shallow take on a very interesting subject - how contagious behaviour and social influence help ideas spread
The five tactics of contagious behaviour from James Caig
]]> 868 2 https://cdn.slidesharecdn.com/ss_thumbnails/thefivetacticsofcontagiousbehaviour-111212083754-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Responding to consumers' expectations in a SoLoMo world /slideshow/responding-to-consumers-expectations-in-a-solomo-world/10328962 respondingtoasolomoworld-111125135321-phpapp02
A presentation I gave to clients of my agency and a number of MECers at a Google-organised event recently. The theme was SoLoMo - my brief to talk about how brands and advertisers may respond.]]>
A presentation I gave to clients of my agency and a number of MECers at a Google-organised event recently. The theme was SoLoMo - my brief to talk about how brands and advertisers may respond.]]> Fri, 25 Nov 2011 13:53:19 GMT /slideshow/responding-to-consumers-expectations-in-a-solomo-world/10328962 Jamescaig@slideshare.net(Jamescaig) Responding to consumers' expectations in a SoLoMo world Jamescaig A presentation I gave to clients of my agency and a number of MECers at a Google-organised event recently. The theme was SoLoMo - my brief to talk about how brands and advertisers may respond. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/respondingtoasolomoworld-111125135321-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A presentation I gave to clients of my agency and a number of MECers at a Google-organised event recently. The theme was SoLoMo - my brief to talk about how brands and advertisers may respond.
Responding to consumers' expectations in a SoLoMo world from James Caig
]]> 503 3 https://cdn.slidesharecdn.com/ss_thumbnails/respondingtoasolomoworld-111125135321-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Google firestarters #3 future OS of agencies /slideshow/google-firestarters-3-future-os-of-agencies/9454810 googlefirestarters3futureosofagencies-110928052320-phpapp01
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]]> Wed, 28 Sep 2011 05:23:18 GMT /slideshow/google-firestarters-3-future-os-of-agencies/9454810 Jamescaig@slideshare.net(Jamescaig) Google firestarters #3 future OS of agencies Jamescaig <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/googlefirestarters3futureosofagencies-110928052320-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Google firestarters #3 future OS of agencies from James Caig
]]> 1809 9 https://cdn.slidesharecdn.com/ss_thumbnails/googlefirestarters3futureosofagencies-110928052320-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Consumers, context, and a future for communications planning /slideshow/consumers-context-and-a-future-for-communications-planning/6417265 consumerscontextandafutureforcommunicationsplanning-101231130832-phpapp01
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]]> Fri, 31 Dec 2010 13:08:32 GMT /slideshow/consumers-context-and-a-future-for-communications-planning/6417265 Jamescaig@slideshare.net(Jamescaig) Consumers, context, and a future for communications planning Jamescaig <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/consumerscontextandafutureforcommunicationsplanning-101231130832-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Consumers, context, and a future for communications planning from James Caig
]]> 373 3 https://cdn.slidesharecdn.com/ss_thumbnails/consumerscontextandafutureforcommunicationsplanning-101231130832-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds document Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://public.slidesharecdn.com/v2/images/profile-picture.png Deputy Head of Strategy at MEC UK. Testing out ideas about the way planning and agencies might be better. Or just different. seewhathappensblog.com https://cdn.slidesharecdn.com/ss_thumbnails/behaviouraleconomicsandbeyondapresentationtowhichmagazine-120322050353-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/behavioural-economics-and-beyond-a-presentation-to-which-magazine/12113400 Behavioural economics ... https://cdn.slidesharecdn.com/ss_thumbnails/thefivetacticsofcontagiousbehaviour-111212083754-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/the-five-tactics-of-contagious-behaviour/10561052 The five tactics of co... https://cdn.slidesharecdn.com/ss_thumbnails/respondingtoasolomoworld-111125135321-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/responding-to-consumers-expectations-in-a-solomo-world/10328962 Responding to consumer...