ºÝºÝߣshows by User: JemssJemss / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: JemssJemss / Mon, 12 Dec 2016 09:08:08 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: JemssJemss Digital and Social Media Marketing Book Launch - #passion4digital /slideshow/digital-and-social-media-marketing-book-launch-passion4digital/70047782 digital-and-social-media-marketing-book-launch-161212090808
ºÝºÝߣs used during the launch session PechaKucha on Thursday 8th December at Salford Business School, University of Salford, UK. Meet the Authors:  Gordon Fletcher @gordonfletcher - Salford Business School - Buyer Persona Spring Aleksej Heinze - @AleksejHeinze - Salford Business School - How SEO contributes to digital marketing mix Martin Williams - @ukcopywriting - ukcopywriting.com - Doctor Strangewords And How I Learned to Love the Blank Page Alex Fenton - @AlexFenton - Salford Business School - Being social on social media Tahir Rashid - @drtahirrashid - Salford Business School - Know your mobile marketing Colin Telford - @telfordian - The Candidate Ltd - Why a career in digital is so hot right NOW!  Sophie Iredale - @SophieIredale - Salford Business School - Quality and exciting digital content ]]>

ºÝºÝߣs used during the launch session PechaKucha on Thursday 8th December at Salford Business School, University of Salford, UK. Meet the Authors:  Gordon Fletcher @gordonfletcher - Salford Business School - Buyer Persona Spring Aleksej Heinze - @AleksejHeinze - Salford Business School - How SEO contributes to digital marketing mix Martin Williams - @ukcopywriting - ukcopywriting.com - Doctor Strangewords And How I Learned to Love the Blank Page Alex Fenton - @AlexFenton - Salford Business School - Being social on social media Tahir Rashid - @drtahirrashid - Salford Business School - Know your mobile marketing Colin Telford - @telfordian - The Candidate Ltd - Why a career in digital is so hot right NOW!  Sophie Iredale - @SophieIredale - Salford Business School - Quality and exciting digital content ]]>
Mon, 12 Dec 2016 09:08:08 GMT /slideshow/digital-and-social-media-marketing-book-launch-passion4digital/70047782 JemssJemss@slideshare.net(JemssJemss) Digital and Social Media Marketing Book Launch - #passion4digital JemssJemss ºÝºÝߣs used during the launch session PechaKucha on Thursday 8th December at Salford Business School, University of Salford, UK. Meet the Authors:  Gordon Fletcher @gordonfletcher - Salford Business School - Buyer Persona Spring Aleksej Heinze - @AleksejHeinze - Salford Business School - How SEO contributes to digital marketing mix Martin Williams - @ukcopywriting - ukcopywriting.com - Doctor Strangewords �And How I Learned to Love the Blank Page� Alex Fenton - @AlexFenton - Salford Business School - Being social on social media Tahir Rashid - @drtahirrashid - Salford Business School - Know your mobile marketing Colin Telford - @telfordian - The Candidate Ltd - Why a career in digital is so hot right NOW!  Sophie Iredale - @SophieIredale - Salford Business School - Quality and exciting digital content <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/digital-and-social-media-marketing-book-launch-161212090808-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> ºÝºÝߣs used during the launch session PechaKucha on Thursday 8th December at Salford Business School, University of Salford, UK. Meet the Authors:  Gordon Fletcher @gordonfletcher - Salford Business School - Buyer Persona Spring Aleksej Heinze - @AleksejHeinze - Salford Business School - How SEO contributes to digital marketing mix Martin Williams - @ukcopywriting - ukcopywriting.com - Doctor Strangewords �And How I Learned to Love the Blank Page� Alex Fenton - @AlexFenton - Salford Business School - Being social on social media Tahir Rashid - @drtahirrashid - Salford Business School - Know your mobile marketing Colin Telford - @telfordian - The Candidate Ltd - Why a career in digital is so hot right NOW!  Sophie Iredale - @SophieIredale - Salford Business School - Quality and exciting digital content
Digital and Social Media Marketing Book Launch - #passion4digital from Masters in Digital Marketing Europe
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Ch 3 case study kicks.com /slideshow/ch-3-case-study-kickscom/70046967 ch3casestudykickz-161212083643
Source: Heinze, A., Fletcher, G., Rashid, T., & Cruz, A. (Eds.). (2017). Digital and Social Media Marketing: A Results-Driven Approach. Routledge. Accessible online http://mastersindigitalmarketing.org/book/ #passion4digital This work is licensed under a Creative Commons Attribution 4.0 International License. ]]>

Source: Heinze, A., Fletcher, G., Rashid, T., & Cruz, A. (Eds.). (2017). Digital and Social Media Marketing: A Results-Driven Approach. Routledge. Accessible online http://mastersindigitalmarketing.org/book/ #passion4digital This work is licensed under a Creative Commons Attribution 4.0 International License. ]]>
Mon, 12 Dec 2016 08:36:43 GMT /slideshow/ch-3-case-study-kickscom/70046967 JemssJemss@slideshare.net(JemssJemss) Ch 3 case study kicks.com JemssJemss Source: Heinze, A., Fletcher, G., Rashid, T., & Cruz, A. (Eds.). (2017). Digital and Social Media Marketing: A Results-Driven Approach. Routledge. Accessible online http://mastersindigitalmarketing.org/book/ #passion4digital This work is licensed under a Creative Commons Attribution 4.0 International License. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ch3casestudykickz-161212083643-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Source: Heinze, A., Fletcher, G., Rashid, T., &amp; Cruz, A. (Eds.). (2017). Digital and Social Media Marketing: A Results-Driven Approach. Routledge. Accessible online http://mastersindigitalmarketing.org/book/ #passion4digital This work is licensed under a Creative Commons Attribution 4.0 International License.
Ch 3 case study kicks.com from Masters in Digital Marketing Europe
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Ch 2 case study TransferWise /slideshow/ch-2-case-study-transferwise/70046926 ch2casestudytransferwise-161212083441
Case study to support teaching and understanding business needs. Source: Heinze, A., Fletcher, G., Rashid, T., & Cruz, A. (Eds.). (2017). Digital and Social Media Marketing: A Results-Driven Approach. Routledge. Accessible online http://mastersindigitalmarketing.org/book/ #passion4digital This work is licensed under a Creative Commons Attribution 4.0 International License. ]]>

Case study to support teaching and understanding business needs. Source: Heinze, A., Fletcher, G., Rashid, T., & Cruz, A. (Eds.). (2017). Digital and Social Media Marketing: A Results-Driven Approach. Routledge. Accessible online http://mastersindigitalmarketing.org/book/ #passion4digital This work is licensed under a Creative Commons Attribution 4.0 International License. ]]>
Mon, 12 Dec 2016 08:34:41 GMT /slideshow/ch-2-case-study-transferwise/70046926 JemssJemss@slideshare.net(JemssJemss) Ch 2 case study TransferWise JemssJemss Case study to support teaching and understanding business needs. Source: Heinze, A., Fletcher, G., Rashid, T., & Cruz, A. (Eds.). (2017). Digital and Social Media Marketing: A Results-Driven Approach. Routledge. Accessible online http://mastersindigitalmarketing.org/book/ #passion4digital This work is licensed under a Creative Commons Attribution 4.0 International License. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ch2casestudytransferwise-161212083441-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Case study to support teaching and understanding business needs. Source: Heinze, A., Fletcher, G., Rashid, T., &amp; Cruz, A. (Eds.). (2017). Digital and Social Media Marketing: A Results-Driven Approach. Routledge. Accessible online http://mastersindigitalmarketing.org/book/ #passion4digital This work is licensed under a Creative Commons Attribution 4.0 International License.
Ch 2 case study TransferWise from Masters in Digital Marketing Europe
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Ch 10 supporting materials BUPA global - DigitasLBi /slideshow/ch-10-supporting-materials-bupa-global-digitaslbi/70046338 ch10-supportingmaterialsbupaglobal-digitaslbi-2-161212081159
European Search Awards 2016 winning campaign case study by Bupa Global LATAM: Driving brand awareness through online advertising whilst increasing leads in new LATAM markets. By DigitasLBi]]>

European Search Awards 2016 winning campaign case study by Bupa Global LATAM: Driving brand awareness through online advertising whilst increasing leads in new LATAM markets. By DigitasLBi]]>
Mon, 12 Dec 2016 08:11:59 GMT /slideshow/ch-10-supporting-materials-bupa-global-digitaslbi/70046338 JemssJemss@slideshare.net(JemssJemss) Ch 10 supporting materials BUPA global - DigitasLBi JemssJemss European Search Awards 2016 winning campaign case study by Bupa Global LATAM: Driving brand awareness through online advertising whilst increasing leads in new LATAM markets. By DigitasLBi <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ch10-supportingmaterialsbupaglobal-digitaslbi-2-161212081159-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> European Search Awards 2016 winning campaign case study by Bupa Global LATAM: Driving brand awareness through online advertising whilst increasing leads in new LATAM markets. By DigitasLBi
Ch 10 supporting materials BUPA global - DigitasLBi from Masters in Digital Marketing Europe
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Ch 5 supplementary material - Chapter building JEMSS brand /slideshow/ch-5-supplementary-material-chapter-building-jemss-brand/70045912 ch5supplementarymaterial-161212075635
Case study about developing a new digital brand online. Assignment undertaken by Salford Business School MSc Digital Marketing students: Katrina Winstanley, Lucie Apampa, Fianna Hornby, Namitha Muthukrishan and Ayse Guemueshan. This was was completed as part of their Search and Social Media Marketing module.]]>

Case study about developing a new digital brand online. Assignment undertaken by Salford Business School MSc Digital Marketing students: Katrina Winstanley, Lucie Apampa, Fianna Hornby, Namitha Muthukrishan and Ayse Guemueshan. This was was completed as part of their Search and Social Media Marketing module.]]>
Mon, 12 Dec 2016 07:56:35 GMT /slideshow/ch-5-supplementary-material-chapter-building-jemss-brand/70045912 JemssJemss@slideshare.net(JemssJemss) Ch 5 supplementary material - Chapter building JEMSS brand JemssJemss Case study about developing a new digital brand online. Assignment undertaken by Salford Business School MSc Digital Marketing students: Katrina Winstanley, Lucie Apampa, Fianna Hornby, Namitha Muthukrishan and Ayse Guemueshan. This was was completed as part of their Search and Social Media Marketing module. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ch5supplementarymaterial-161212075635-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Case study about developing a new digital brand online. Assignment undertaken by Salford Business School MSc Digital Marketing students: Katrina Winstanley, Lucie Apampa, Fianna Hornby, Namitha Muthukrishan and Ayse Guemueshan. This was was completed as part of their Search and Social Media Marketing module.
Ch 5 supplementary material - Chapter building JEMSS brand from Masters in Digital Marketing Europe
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Buyer Persona Spring: Digital Marketing Strategy development template /slideshow/buyer-persona-spring-digital-marketing-strategy-development-template/66333761 jemss-conference-14thseptember2016v1-160923083226
JEMSS project successfully completed: findings from research and development of a Joint Master’s Degree on Digital and Social Media Marketing. Dr Aleksej Heinze summarises some of the key lessons from the JEMSS project - slides presented at the #passion4digital conference in Bulgaria Sofia on 14th September 2016. Explanation of the Buyer Persona Spring - a concept for guiding the development of a digital marketing strategy. See video here https://www.youtube.com/watch?v=xNVMY8N43W8 ]]>

JEMSS project successfully completed: findings from research and development of a Joint Master’s Degree on Digital and Social Media Marketing. Dr Aleksej Heinze summarises some of the key lessons from the JEMSS project - slides presented at the #passion4digital conference in Bulgaria Sofia on 14th September 2016. Explanation of the Buyer Persona Spring - a concept for guiding the development of a digital marketing strategy. See video here https://www.youtube.com/watch?v=xNVMY8N43W8 ]]>
Fri, 23 Sep 2016 08:32:26 GMT /slideshow/buyer-persona-spring-digital-marketing-strategy-development-template/66333761 JemssJemss@slideshare.net(JemssJemss) Buyer Persona Spring: Digital Marketing Strategy development template JemssJemss JEMSS project successfully completed: findings from research and development of a Joint Master’s Degree on Digital and Social Media Marketing. Dr Aleksej Heinze summarises some of the key lessons from the JEMSS project - slides presented at the #passion4digital conference in Bulgaria Sofia on 14th September 2016. Explanation of the Buyer Persona Spring - a concept for guiding the development of a digital marketing strategy. See video here https://www.youtube.com/watch?v=xNVMY8N43W8 <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/jemss-conference-14thseptember2016v1-160923083226-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> JEMSS project successfully completed: findings from research and development of a Joint Master’s Degree on Digital and Social Media Marketing. Dr Aleksej Heinze summarises some of the key lessons from the JEMSS project - slides presented at the #passion4digital conference in Bulgaria Sofia on 14th September 2016. Explanation of the Buyer Persona Spring - a concept for guiding the development of a digital marketing strategy. See video here https://www.youtube.com/watch?v=xNVMY8N43W8
Buyer Persona Spring: Digital Marketing Strategy development template from Masters in Digital Marketing Europe
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Joint programme development, Bartłomiej Kurzyk /slideshow/joint-programme-development-bartomiej-kurzyk/66333082 finalpanel-kurzyk-160923081009
Bartłomiej Kurzyk describes the progress made by the JEMSS project partnership towards the Joint programme development for a Joint Masters in Digital and Social Media Marketing]]>

Bartłomiej Kurzyk describes the progress made by the JEMSS project partnership towards the Joint programme development for a Joint Masters in Digital and Social Media Marketing]]>
Fri, 23 Sep 2016 08:10:09 GMT /slideshow/joint-programme-development-bartomiej-kurzyk/66333082 JemssJemss@slideshare.net(JemssJemss) Joint programme development, Bartłomiej Kurzyk JemssJemss Bartłomiej Kurzyk describes the progress made by the JEMSS project partnership towards the Joint programme development for a Joint Masters in Digital and Social Media Marketing <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/finalpanel-kurzyk-160923081009-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Bartłomiej Kurzyk describes the progress made by the JEMSS project partnership towards the Joint programme development for a Joint Masters in Digital and Social Media Marketing
Joint programme development, BartナPmiej Kurzyk from Masters in Digital Marketing Europe
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The future of digital marketing - Sophie Iredale #passion4digital /slideshow/the-future-of-digital-marketing-sophie-iredale-passion4digital/66332955 dsmmlifelonglearningppt-160923080528
Sophie Iredale shares her view of the digital marketing industry challenges and sustainability. With growing demands and poor confidence in digital makreting skills amongst practitioners and their clients what can help the Digital Marketing Skills Gap? See related video from the panel discussion https://youtu.be/aJWFT17CPG8]]>

Sophie Iredale shares her view of the digital marketing industry challenges and sustainability. With growing demands and poor confidence in digital makreting skills amongst practitioners and their clients what can help the Digital Marketing Skills Gap? See related video from the panel discussion https://youtu.be/aJWFT17CPG8]]>
Fri, 23 Sep 2016 08:05:28 GMT /slideshow/the-future-of-digital-marketing-sophie-iredale-passion4digital/66332955 JemssJemss@slideshare.net(JemssJemss) The future of digital marketing - Sophie Iredale #passion4digital JemssJemss Sophie Iredale shares her view of the digital marketing industry challenges and sustainability. With growing demands and poor confidence in digital makreting skills amongst practitioners and their clients what can help the Digital Marketing Skills Gap? See related video from the panel discussion https://youtu.be/aJWFT17CPG8 <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/dsmmlifelonglearningppt-160923080528-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Sophie Iredale shares her view of the digital marketing industry challenges and sustainability. With growing demands and poor confidence in digital makreting skills amongst practitioners and their clients what can help the Digital Marketing Skills Gap? See related video from the panel discussion https://youtu.be/aJWFT17CPG8
The future of digital marketing - Sophie Iredale #passion4digital from Masters in Digital Marketing Europe
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Sasha Bezuhanova shares The Change Digital Edition #Bulgaria Move.GB /slideshow/sasha-bezuhanova-shares-the-change-digital-edition-bulgaria-movegb/66332751 digitalmrtg-life-longlearning-160923075813
Sasha Bezuhanova is passionate about the opportunites that Digital Economy offers to organisations. She left her executive role at HP and is now working as a social entrepreneur on the development of new oportunites for Bulgarian start ups. See video with English translation here https://www.youtube.com/watch?v=QGE1Fcu9ors ]]>

Sasha Bezuhanova is passionate about the opportunites that Digital Economy offers to organisations. She left her executive role at HP and is now working as a social entrepreneur on the development of new oportunites for Bulgarian start ups. See video with English translation here https://www.youtube.com/watch?v=QGE1Fcu9ors ]]>
Fri, 23 Sep 2016 07:58:13 GMT /slideshow/sasha-bezuhanova-shares-the-change-digital-edition-bulgaria-movegb/66332751 JemssJemss@slideshare.net(JemssJemss) Sasha Bezuhanova shares The Change Digital Edition #Bulgaria Move.GB JemssJemss Sasha Bezuhanova is passionate about the opportunites that Digital Economy offers to organisations. She left her executive role at HP and is now working as a social entrepreneur on the development of new oportunites for Bulgarian start ups. See video with English translation here https://www.youtube.com/watch?v=QGE1Fcu9ors <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/digitalmrtg-life-longlearning-160923075813-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Sasha Bezuhanova is passionate about the opportunites that Digital Economy offers to organisations. She left her executive role at HP and is now working as a social entrepreneur on the development of new oportunites for Bulgarian start ups. See video with English translation here https://www.youtube.com/watch?v=QGE1Fcu9ors
Sasha Bezuhanova shares The Change Digital Edition #Bulgaria Move.GB from Masters in Digital Marketing Europe
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Case studies of successfull student internships in digital marketing /slideshow/case-studies-of-successfull-student-internships-in-digital-marketing/66332458 ct-conferenceslides-casestudiesfinalfinal-160923074712
Internships are an essential part of a higher education degreee in digital marketing. It does take time to learn a job whilst studying but this time has been shown again and again that work experience is vital to help students to develop their skills and abilities when it comes to getting a digital marketing job in the future. http://mastersindigitalmarketing.org/ See video here https://www.youtube.com/watch?v=CQNjFEeusRI ]]>

Internships are an essential part of a higher education degreee in digital marketing. It does take time to learn a job whilst studying but this time has been shown again and again that work experience is vital to help students to develop their skills and abilities when it comes to getting a digital marketing job in the future. http://mastersindigitalmarketing.org/ See video here https://www.youtube.com/watch?v=CQNjFEeusRI ]]>
Fri, 23 Sep 2016 07:47:12 GMT /slideshow/case-studies-of-successfull-student-internships-in-digital-marketing/66332458 JemssJemss@slideshare.net(JemssJemss) Case studies of successfull student internships in digital marketing JemssJemss Internships are an essential part of a higher education degreee in digital marketing. It does take time to learn a job whilst studying but this time has been shown again and again that work experience is vital to help students to develop their skills and abilities when it comes to getting a digital marketing job in the future. http://mastersindigitalmarketing.org/ See video here https://www.youtube.com/watch?v=CQNjFEeusRI <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ct-conferenceslides-casestudiesfinalfinal-160923074712-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Internships are an essential part of a higher education degreee in digital marketing. It does take time to learn a job whilst studying but this time has been shown again and again that work experience is vital to help students to develop their skills and abilities when it comes to getting a digital marketing job in the future. http://mastersindigitalmarketing.org/ See video here https://www.youtube.com/watch?v=CQNjFEeusRI
Case studies of successfull student internships in digital marketing from Masters in Digital Marketing Europe
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https://cdn.slidesharecdn.com/profile-photo-JemssJemss-48x48.jpg?cb=1523516705 Get a European masters in SEO & Social Media Marketing mastersindigitalmarketing.org/ https://cdn.slidesharecdn.com/ss_thumbnails/digital-and-social-media-marketing-book-launch-161212090808-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/digital-and-social-media-marketing-book-launch-passion4digital/70047782 Digital and Social Med... https://cdn.slidesharecdn.com/ss_thumbnails/ch3casestudykickz-161212083643-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/ch-3-case-study-kickscom/70046967 Ch 3 case study kicks.com https://cdn.slidesharecdn.com/ss_thumbnails/ch2casestudytransferwise-161212083441-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/ch-2-case-study-transferwise/70046926 Ch 2 case study Transf...