ºÝºÝߣshows by User: JohnColucci1 / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: JohnColucci1 / Mon, 16 Jul 2018 22:57:37 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: JohnColucci1 SXSW 2019 Pitch: "Overexposed" /slideshow/sxsw-2019-pitch-overexposed/106204064 sxsw2019overexposed-180716225738
People who work on audience, social or community teams (for media orgs, brands, politicians, public figures, etc.) often are responsible for some level of community moderation. While discourse can be productive, often trolls or bad actors weigh in – with threatening or harmful dialogue, graphic imagery, or other terrible things - all at the expense of the person on the other side of the screen. How can those working with digital communities protect their teams’ mental health as audiences and conversations grow, when resources might be thin? ]]>
People who work on audience, social or community teams (for media orgs, brands, politicians, public figures, etc.) often are responsible for some level of community moderation. While discourse can be productive, often trolls or bad actors weigh in – with threatening or harmful dialogue, graphic imagery, or other terrible things - all at the expense of the person on the other side of the screen. How can those working with digital communities protect their teams’ mental health as audiences and conversations grow, when resources might be thin? ]]> Mon, 16 Jul 2018 22:57:37 GMT /slideshow/sxsw-2019-pitch-overexposed/106204064 JohnColucci1@slideshare.net(JohnColucci1) SXSW 2019 Pitch: "Overexposed" JohnColucci1 People who work on audience, social or community teams (for media orgs, brands, politicians, public figures, etc.) often are responsible for some level of community moderation. While discourse can be productive, often trolls or bad actors weigh in – with threatening or harmful dialogue, graphic imagery, or other terrible things - all at the expense of the person on the other side of the screen. How can those working with digital communities protect their teams’ mental health as audiences and conversations grow, when resources might be thin? <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/sxsw2019overexposed-180716225738-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> People who work on audience, social or community teams (for media orgs, brands, politicians, public figures, etc.) often are responsible for some level of community moderation. While discourse can be productive, often trolls or bad actors weigh in – with threatening or harmful dialogue, graphic imagery, or other terrible things - all at the expense of the person on the other side of the screen. How can those working with digital communities protect their teams’ mental health as audiences and conversations grow, when resources might be thin?
SXSW 2019 Pitch: "Overexposed" from John Colucci
]]> 89 3 https://cdn.slidesharecdn.com/ss_thumbnails/sxsw2019overexposed-180716225738-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Schooling Newsrooms & Keeping Up with Social Media At Scale /slideshow/schooling-newsrooms-keeping-up-with-social-media-at-scale/78101336 sxswschoolnewsroomv1-170720210050
There’s no shortage of blogs, Facebook groups, and conferences that inform journalists on what works and doesn’t in regards to social media in the newsroom. It’s a lot to keep up with, so how can a journalist avoid being left behind? 4 experts in managing this at scale explain how newsrooms (and journalists alone) can cut through the noise, find actionable advice, and stay on top of the ever-changing state of social. ]]>
There’s no shortage of blogs, Facebook groups, and conferences that inform journalists on what works and doesn’t in regards to social media in the newsroom. It’s a lot to keep up with, so how can a journalist avoid being left behind? 4 experts in managing this at scale explain how newsrooms (and journalists alone) can cut through the noise, find actionable advice, and stay on top of the ever-changing state of social. ]]> Thu, 20 Jul 2017 21:00:50 GMT /slideshow/schooling-newsrooms-keeping-up-with-social-media-at-scale/78101336 JohnColucci1@slideshare.net(JohnColucci1) Schooling Newsrooms & Keeping Up with Social Media At Scale JohnColucci1 There’s no shortage of blogs, Facebook groups, and conferences that inform journalists on what works and doesn’t in regards to social media in the newsroom. It’s a lot to keep up with, so how can a journalist avoid being left behind? 4 experts in managing this at scale explain how newsrooms (and journalists alone) can cut through the noise, find actionable advice, and stay on top of the ever-changing state of social. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/sxswschoolnewsroomv1-170720210050-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> There’s no shortage of blogs, Facebook groups, and conferences that inform journalists on what works and doesn’t in regards to social media in the newsroom. It’s a lot to keep up with, so how can a journalist avoid being left behind? 4 experts in managing this at scale explain how newsrooms (and journalists alone) can cut through the noise, find actionable advice, and stay on top of the ever-changing state of social.
Schooling Newsrooms & Keeping Up with Social Media At Scale from John Colucci
]]> 95 2 https://cdn.slidesharecdn.com/ss_thumbnails/sxswschoolnewsroomv1-170720210050-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 LIVE FROM THE QUAD: Higher Ed & Social Live-Streaming (SXSW 2018 PROPOSAL) /slideshow/live-from-the-quad-higher-ed-social-livestreaming-sxsw-2018-proposal/78049796 sxswhigheredls-170719163858
Facebook Live, Periscope, and YouTube Live broadcasts are happening at universities the world over - but not just students talking in their dorm rooms or in the quad. Universities themselves, such as Carnegie Mellon, Columbia, and Univ. of Michigan are figuring out ways to use these platforms in the classroom and across campus. From faculty engagement, to admissions engagement - this panel aims to discuss the state of social livestreaming and impact it has on college campuses around the world. ]]>
Facebook Live, Periscope, and YouTube Live broadcasts are happening at universities the world over - but not just students talking in their dorm rooms or in the quad. Universities themselves, such as Carnegie Mellon, Columbia, and Univ. of Michigan are figuring out ways to use these platforms in the classroom and across campus. From faculty engagement, to admissions engagement - this panel aims to discuss the state of social livestreaming and impact it has on college campuses around the world. ]]> Wed, 19 Jul 2017 16:38:58 GMT /slideshow/live-from-the-quad-higher-ed-social-livestreaming-sxsw-2018-proposal/78049796 JohnColucci1@slideshare.net(JohnColucci1) LIVE FROM THE QUAD: Higher Ed & Social Live-Streaming (SXSW 2018 PROPOSAL) JohnColucci1 Facebook Live, Periscope, and YouTube Live broadcasts are happening at universities the world over - but not just students talking in their dorm rooms or in the quad. Universities themselves, such as Carnegie Mellon, Columbia, and Univ. of Michigan are figuring out ways to use these platforms in the classroom and across campus. From faculty engagement, to admissions engagement - this panel aims to discuss the state of social livestreaming and impact it has on college campuses around the world. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/sxswhigheredls-170719163858-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Facebook Live, Periscope, and YouTube Live broadcasts are happening at universities the world over - but not just students talking in their dorm rooms or in the quad. Universities themselves, such as Carnegie Mellon, Columbia, and Univ. of Michigan are figuring out ways to use these platforms in the classroom and across campus. From faculty engagement, to admissions engagement - this panel aims to discuss the state of social livestreaming and impact it has on college campuses around the world.
LIVE FROM THE QUAD: Higher Ed & Social Live-Streaming (SXSW 2018 PROPOSAL) from John Colucci
]]> 309 7 https://cdn.slidesharecdn.com/ss_thumbnails/sxswhigheredls-170719163858-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Redefining Realness for Brands on Twitter (SXSW 2015) /slideshow/redefining-realness-for-brands-on-twitter/45940175 finalrrfbt-150317090541-conversion-gate01
When a brand makes a mistake on Twitter, people rejoice in a poor social media manager’s plight. You’re likely familiar with flubs like DiGiorno's unfortunate misunderstanding of a hashtag, US Airways' accidental photo essay, the American Red Cross’s beer-filled camping trip or Chrysler’s angst against Detroit drivers. Fear about messing up or worrying too much what followers think makes brands less creative. Yes, a brand can get right up to the line without crossing it. They can jump onto a trending topic and nail it. CPG brands like Denny's and even media brands like Mashable and Engadget get sassy on the daily, converting haters and trolls into life-long brand advocates in the process – and having fun, too. This panel will offer simple, uncomplicated advice to help brands stay smart and creative. And if they do mess up, we’ll talk about how they can bounce back with class, without soiling their pants in the process.]]>
When a brand makes a mistake on Twitter, people rejoice in a poor social media manager’s plight. You’re likely familiar with flubs like DiGiorno's unfortunate misunderstanding of a hashtag, US Airways' accidental photo essay, the American Red Cross’s beer-filled camping trip or Chrysler’s angst against Detroit drivers. Fear about messing up or worrying too much what followers think makes brands less creative. Yes, a brand can get right up to the line without crossing it. They can jump onto a trending topic and nail it. CPG brands like Denny's and even media brands like Mashable and Engadget get sassy on the daily, converting haters and trolls into life-long brand advocates in the process – and having fun, too. This panel will offer simple, uncomplicated advice to help brands stay smart and creative. And if they do mess up, we’ll talk about how they can bounce back with class, without soiling their pants in the process.]]> Tue, 17 Mar 2015 09:05:41 GMT /slideshow/redefining-realness-for-brands-on-twitter/45940175 JohnColucci1@slideshare.net(JohnColucci1) Redefining Realness for Brands on Twitter JohnColucci1 When a brand makes a mistake on Twitter, people rejoice in a poor social media manager’s plight. You’re likely familiar with flubs like DiGiorno's unfortunate misunderstanding of a hashtag, US Airways' accidental photo essay, the American Red Cross’s beer-filled camping trip or Chrysler’s angst against Detroit drivers. Fear about messing up or worrying too much what followers think makes brands less creative. Yes, a brand can get right up to the line without crossing it. They can jump onto a trending topic and nail it. CPG brands like Denny's and even media brands like Mashable and Engadget get sassy on the daily, converting haters and trolls into life-long brand advocates in the process – and having fun, too. This panel will offer simple, uncomplicated advice to help brands stay smart and creative. And if they do mess up, we’ll talk about how they can bounce back with class, without soiling their pants in the process. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/finalrrfbt-150317090541-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> When a brand makes a mistake on Twitter, people rejoice in a poor social media manager’s plight. You’re likely familiar with flubs like DiGiorno&#39;s unfortunate misunderstanding of a hashtag, US Airways&#39; accidental photo essay, the American Red Cross’s beer-filled camping trip or Chrysler’s angst against Detroit drivers. Fear about messing up or worrying too much what followers think makes brands less creative. Yes, a brand can get right up to the line without crossing it. They can jump onto a trending topic and nail it. CPG brands like Denny&#39;s and even media brands like Mashable and Engadget get sassy on the daily, converting haters and trolls into life-long brand advocates in the process – and having fun, too. This panel will offer simple, uncomplicated advice to help brands stay smart and creative. And if they do mess up, we’ll talk about how they can bounce back with class, without soiling their pants in the process.
Redefining Realness for Brands on Twitter from John Colucci
]]> 6292 31 https://cdn.slidesharecdn.com/ss_thumbnails/finalrrfbt-150317090541-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Redefining realness for brands on Twitter - SXSW 2015 /slideshow/sxsw-2014-37372030/37372030 sxswpresopdff-140725183717-phpapp01
Brand flubs happen, but fear about failure can kill creativity. How to go to the line without crossing it and avoid pooping your pants. Vote for our SXSW 2015 panel!]]>
Brand flubs happen, but fear about failure can kill creativity. How to go to the line without crossing it and avoid pooping your pants. Vote for our SXSW 2015 panel!]]> Fri, 25 Jul 2014 18:37:17 GMT /slideshow/sxsw-2014-37372030/37372030 JohnColucci1@slideshare.net(JohnColucci1) Redefining realness for brands on Twitter - SXSW 2015 JohnColucci1 Brand flubs happen, but fear about failure can kill creativity. How to go to the line without crossing it and avoid pooping your pants. Vote for our SXSW 2015 panel! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/sxswpresopdff-140725183717-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Brand flubs happen, but fear about failure can kill creativity. How to go to the line without crossing it and avoid pooping your pants. Vote for our SXSW 2015 panel!
Redefining realness for brands on Twitter - SXSW 2015 from John Colucci
]]> 811 8 https://cdn.slidesharecdn.com/ss_thumbnails/sxswpresopdff-140725183717-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-JohnColucci1-48x48.jpg?cb=1563455244 I’m a former project manager turned social and digital media expert, always working tirelessly to make a measurable impact and win - full stop. I’m best friends with Cookie Monster and Boo the dog, but not so much William Shatner. I’m also a writer, conference speaker (like SXSW - twice!) and casual on-camera talker. I’ve worked across broadcast media, tech media, medical tech, aviation, hospitality, retail, and non-profit. I’ve lived in CA and now WA, but NJ will always be my home. www.johncolucci.com https://cdn.slidesharecdn.com/ss_thumbnails/sxsw2019overexposed-180716225738-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/sxsw-2019-pitch-overexposed/106204064 SXSW 2019 Pitch: &quot;Over... https://cdn.slidesharecdn.com/ss_thumbnails/sxswschoolnewsroomv1-170720210050-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/schooling-newsrooms-keeping-up-with-social-media-at-scale/78101336 Schooling Newsrooms &amp; ... https://cdn.slidesharecdn.com/ss_thumbnails/sxswhigheredls-170719163858-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/live-from-the-quad-higher-ed-social-livestreaming-sxsw-2018-proposal/78049796 LIVE FROM THE QUAD: H...