�ݺ�ߣshows by User: Kobie

�ݺ�ߣshows by User: Kobie_Marketing / http://www.slideshare.net/images/logo.gif �ݺ�ߣshows by User: Kobie_Marketing / Mon, 12 Jan 2015 14:11:05 GMT �ݺ�ߣShare feed for �ݺ�ߣshows by User: Kobie_Marketing Kobie Quarterly: Retail Services Edition January 2015 /Kobie_Marketing/kobie-quarterly-retail-edition-january-2015 kobiequarterlysinglepages-150112141105-conversion-gate02
In a world where the best deal is only a Google search away, retailers are struggling to keep customers coming back. This is especially true for brick-and-mortars that have taken a hit from the rise of ecommerce and practices like showrooming. And yet Amazon opened a physical store last year, along with several other successful ecommerce brands like Warby Parker and Birchbox. Would anyone be able to predict this just a few years ago when ecommerce was hailed as the end of brick-and-mortars? Online retailers moving toward offline stores tells us not only that the in-store experience still matters, but more importantly retailers are ditching the one-channel mindset for an omnichannel approach. Retailers now recognize the need to connect with customers at all touchpoints in relevant, meaningful ways. We’re seeing brands experiment with how to deliver more contextual, highly personalized customer experiences by using emerging technology like beacons and augmented reality. Thanks to Apple Pay’s launch last fall, mobile wallets may finally make a real impact on retail. In this issue we explore how these technologies can be integrated with loyalty. We also look at defining and measuring loyalty ROI in retail, which is key for getting buy in from your organization. We’ve included a Retail Loyalty Readiness Worksheet to guide you through costing out the initial capital investment and ongoing costs of launching a loyalty program. We hope the Kobie Quarterly: Retail Edition helps inspire and inform your loyalty strategy for 2015 and beyond. No matter where the retail industry is headed, our primary focus should remain the same: rewarding customers in ways specific to their wants and needs. That will always be in style.]]>
In a world where the best deal is only a Google search away, retailers are struggling to keep customers coming back. This is especially true for brick-and-mortars that have taken a hit from the rise of ecommerce and practices like showrooming. And yet Amazon opened a physical store last year, along with several other successful ecommerce brands like Warby Parker and Birchbox. Would anyone be able to predict this just a few years ago when ecommerce was hailed as the end of brick-and-mortars? Online retailers moving toward offline stores tells us not only that the in-store experience still matters, but more importantly retailers are ditching the one-channel mindset for an omnichannel approach. Retailers now recognize the need to connect with customers at all touchpoints in relevant, meaningful ways. We’re seeing brands experiment with how to deliver more contextual, highly personalized customer experiences by using emerging technology like beacons and augmented reality. Thanks to Apple Pay’s launch last fall, mobile wallets may finally make a real impact on retail. In this issue we explore how these technologies can be integrated with loyalty. We also look at defining and measuring loyalty ROI in retail, which is key for getting buy in from your organization. We’ve included a Retail Loyalty Readiness Worksheet to guide you through costing out the initial capital investment and ongoing costs of launching a loyalty program. We hope the Kobie Quarterly: Retail Edition helps inspire and inform your loyalty strategy for 2015 and beyond. No matter where the retail industry is headed, our primary focus should remain the same: rewarding customers in ways specific to their wants and needs. That will always be in style.]]> Mon, 12 Jan 2015 14:11:05 GMT /Kobie_Marketing/kobie-quarterly-retail-edition-january-2015 Kobie_Marketing@slideshare.net(Kobie_Marketing) Kobie Quarterly: Retail Services Edition January 2015 Kobie_Marketing In a world where the best deal is only a Google search away, retailers are struggling to keep customers coming back. This is especially true for brick-and-mortars that have taken a hit from the rise of ecommerce and practices like showrooming. And yet Amazon opened a physical store last year, along with several other successful ecommerce brands like Warby Parker and Birchbox. Would anyone be able to predict this just a few years ago when ecommerce was hailed as the end of brick-and-mortars? Online retailers moving toward offline stores tells us not only that the in-store experience still matters, but more importantly retailers are ditching the one-channel mindset for an omnichannel approach. Retailers now recognize the need to connect with customers at all touchpoints in relevant, meaningful ways. We’re seeing brands experiment with how to deliver more contextual, highly personalized customer experiences by using emerging technology like beacons and augmented reality. Thanks to Apple Pay’s launch last fall, mobile wallets may finally make a real impact on retail. In this issue we explore how these technologies can be integrated with loyalty. We also look at defining and measuring loyalty ROI in retail, which is key for getting buy in from your organization. We’ve included a Retail Loyalty Readiness Worksheet to guide you through costing out the initial capital investment and ongoing costs of launching a loyalty program. We hope the Kobie Quarterly: Retail Edition helps inspire and inform your loyalty strategy for 2015 and beyond. No matter where the retail industry is headed, our primary focus should remain the same: rewarding customers in ways specific to their wants and needs. That will always be in style. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/kobiequarterlysinglepages-150112141105-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds" /> In a world where the best deal is only a Google search away, retailers are struggling to keep customers coming back. This is especially true for brick-and-mortars that have taken a hit from the rise of ecommerce and practices like showrooming. And yet Amazon opened a physical store last year, along with several other successful ecommerce brands like Warby Parker and Birchbox. Would anyone be able to predict this just a few years ago when ecommerce was hailed as the end of brick-and-mortars? Online retailers moving toward offline stores tells us not only that the in-store experience still matters, but more importantly retailers are ditching the one-channel mindset for an omnichannel approach. Retailers now recognize the need to connect with customers at all touchpoints in relevant, meaningful ways. We’re seeing brands experiment with how to deliver more contextual, highly personalized customer experiences by using emerging technology like beacons and augmented reality. Thanks to Apple Pay’s launch last fall, mobile wallets may finally make a real impact on retail. In this issue we explore how these technologies can be integrated with loyalty. We also look at defining and measuring loyalty ROI in retail, which is key for getting buy in from your organization. We’ve included a Retail Loyalty Readiness Worksheet to guide you through costing out the initial capital investment and ongoing costs of launching a loyalty program. We hope the Kobie Quarterly: Retail Edition helps inspire and inform your loyalty strategy for 2015 and beyond. No matter where the retail industry is headed, our primary focus should remain the same: rewarding customers in ways specific to their wants and needs. That will always be in style.

Kobie Quarterly: Retail Services Edition January 2015 from Kobie Marketing

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1 Will Apple Pay Finally Make Mobile Payments a Reality for Retail? /slideshow/will-apple-pay-finally-make-mobile-payments-a-reality-for-retail/41472947 willapplepayfinnalymakemobilepaymentsarealityforretail-141112133508-conversion-gate01
Mobile wallets like Square and Google Wallet have been around for years but have never gained widespread consumer acceptance. So why is there so much hype around the launch of Apple Pay? Find out why Apple may be positioned to succeed where others have failed and what this means for loyalty. ]]>
Mobile wallets like Square and Google Wallet have been around for years but have never gained widespread consumer acceptance. So why is there so much hype around the launch of Apple Pay? Find out why Apple may be positioned to succeed where others have failed and what this means for loyalty. ]]> Wed, 12 Nov 2014 13:35:08 GMT /slideshow/will-apple-pay-finally-make-mobile-payments-a-reality-for-retail/41472947 Kobie_Marketing@slideshare.net(Kobie_Marketing) Will Apple Pay Finally Make Mobile Payments a Reality for Retail? Kobie_Marketing Mobile wallets like Square and Google Wallet have been around for years but have never gained widespread consumer acceptance. So why is there so much hype around the launch of Apple Pay? Find out why Apple may be positioned to succeed where others have failed and what this means for loyalty. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/willapplepayfinnalymakemobilepaymentsarealityforretail-141112133508-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Mobile wallets like Square and Google Wallet have been around for years but have never gained widespread consumer acceptance. So why is there so much hype around the launch of Apple Pay? Find out why Apple may be positioned to succeed where others have failed and what this means for loyalty.

Will Apple Pay Finally Make Mobile Payments a Reality for Retail? from Kobie Marketing

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1 Travel and Hospitality Trends - Kobie Marketing /slideshow/kobie-travel-and-hospitality-loyalty-trends-infokobiecom/34142501 kobie-travelandhospitalityloyaltytrends-infokobie-140430150003-phpapp01
According to recent studies, more than 238 million U.S. travelers have travel loyalty program memberships. Frequent Flyer programs built the roadmap for formal loyalty programs in the early 80’s. They have a reputation for being some of the largest and most popular programs in the industry; and have long been known for attracting active and inactive members by expanding the program with earn/burn activities that go well beyond airline trips only, However, only 44% of these consumers are actively engaged with the program – and 50% believe they are actually limiting their value by enrolling in memberships that only focus on one airline alliance or hotel chain. So how is 2014 responding to this issue? With more Millennials making up the bulk of travelers, 2014 has witnessed new loyalty strategies that incorporate social media, mobile usage and digital behavior to gain real insight on consumer preferences and increase their level of engagement beyond their flight or hotel stay. On the burn side, expanding rewards and promoting miles/points + cash, such as ‘mix and match’ rewards, and access to once and a lifetime experiences continues to resonate well. And with 25% of airline and hotel program members begging for rewards they can actually redeem, 2014 travel loyalty programs are opting for flexible points options that keep Millennials coming back for more. Success Story: Recognized as a top hotel program at the 2014 FlyerTalk Awards, Starwood’s Preferred Guest program offers customers flexibility by allowing members to transfer rewards to different airlines and combine points and cash to book rooms. ]]>
According to recent studies, more than 238 million U.S. travelers have travel loyalty program memberships. Frequent Flyer programs built the roadmap for formal loyalty programs in the early 80’s. They have a reputation for being some of the largest and most popular programs in the industry; and have long been known for attracting active and inactive members by expanding the program with earn/burn activities that go well beyond airline trips only, However, only 44% of these consumers are actively engaged with the program – and 50% believe they are actually limiting their value by enrolling in memberships that only focus on one airline alliance or hotel chain. So how is 2014 responding to this issue? With more Millennials making up the bulk of travelers, 2014 has witnessed new loyalty strategies that incorporate social media, mobile usage and digital behavior to gain real insight on consumer preferences and increase their level of engagement beyond their flight or hotel stay. On the burn side, expanding rewards and promoting miles/points + cash, such as ‘mix and match’ rewards, and access to once and a lifetime experiences continues to resonate well. And with 25% of airline and hotel program members begging for rewards they can actually redeem, 2014 travel loyalty programs are opting for flexible points options that keep Millennials coming back for more. Success Story: Recognized as a top hotel program at the 2014 FlyerTalk Awards, Starwood’s Preferred Guest program offers customers flexibility by allowing members to transfer rewards to different airlines and combine points and cash to book rooms. ]]> Wed, 30 Apr 2014 15:00:03 GMT /slideshow/kobie-travel-and-hospitality-loyalty-trends-infokobiecom/34142501 Kobie_Marketing@slideshare.net(Kobie_Marketing) Travel and Hospitality Trends - Kobie Marketing Kobie_Marketing According to recent studies, more than 238 million U.S. travelers have travel loyalty program memberships. Frequent Flyer programs built the roadmap for formal loyalty programs in the early 80’s. They have a reputation for being some of the largest and most popular programs in the industry; and have long been known for attracting active and inactive members by expanding the program with earn/burn activities that go well beyond airline trips only, However, only 44% of these consumers are actively engaged with the program – and 50% believe they are actually limiting their value by enrolling in memberships that only focus on one airline alliance or hotel chain. So how is 2014 responding to this issue? With more Millennials making up the bulk of travelers, 2014 has witnessed new loyalty strategies that incorporate social media, mobile usage and digital behavior to gain real insight on consumer preferences and increase their level of engagement beyond their flight or hotel stay. On the burn side, expanding rewards and promoting miles/points + cash, such as ‘mix and match’ rewards, and access to once and a lifetime experiences continues to resonate well. And with 25% of airline and hotel program members begging for rewards they can actually redeem, 2014 travel loyalty programs are opting for flexible points options that keep Millennials coming back for more. Success Story: Recognized as a top hotel program at the 2014 FlyerTalk Awards, Starwood’s Preferred Guest program offers customers flexibility by allowing members to transfer rewards to different airlines and combine points and cash to book rooms. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/kobie-travelandhospitalityloyaltytrends-infokobie-140430150003-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> According to recent studies, more than 238 million U.S. travelers have travel loyalty program memberships. Frequent Flyer programs built the roadmap for formal loyalty programs in the early 80’s. They have a reputation for being some of the largest and most popular programs in the industry; and have long been known for attracting active and inactive members by expanding the program with earn/burn activities that go well beyond airline trips only, However, only 44% of these consumers are actively engaged with the program – and 50% believe they are actually limiting their value by enrolling in memberships that only focus on one airline alliance or hotel chain. So how is 2014 responding to this issue? With more Millennials making up the bulk of travelers, 2014 has witnessed new loyalty strategies that incorporate social media, mobile usage and digital behavior to gain real insight on consumer preferences and increase their level of engagement beyond their flight or hotel stay. On the burn side, expanding rewards and promoting miles/points + cash, such as ‘mix and match’ rewards, and access to once and a lifetime experiences continues to resonate well. And with 25% of airline and hotel program members begging for rewards they can actually redeem, 2014 travel loyalty programs are opting for flexible points options that keep Millennials coming back for more. Success Story: Recognized as a top hotel program at the 2014 FlyerTalk Awards, Starwood’s Preferred Guest program offers customers flexibility by allowing members to transfer rewards to different airlines and combine points and cash to book rooms.

Travel and Hospitality Trends - Kobie Marketing from Kobie Marketing

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1 Travel and Hospitality: A Loyalty Perspective /slideshow/travel-and-hospitality-a-loyalty-perspective/31723243 travelhospitalityinfographpdf-140227101403-phpapp01
Suffering from loyalty jet lag? Check out the infographic below for a quick refresh of where loyalty is heading is the travel and hospitality industries. Want more? Check out the Kobie Quarterly Review: Travel Edition for even more great insight!]]>
Suffering from loyalty jet lag? Check out the infographic below for a quick refresh of where loyalty is heading is the travel and hospitality industries. Want more? Check out the Kobie Quarterly Review: Travel Edition for even more great insight!]]> Thu, 27 Feb 2014 10:14:03 GMT /slideshow/travel-and-hospitality-a-loyalty-perspective/31723243 Kobie_Marketing@slideshare.net(Kobie_Marketing) Travel and Hospitality: A Loyalty Perspective Kobie_Marketing Suffering from loyalty jet lag? Check out the infographic below for a quick refresh of where loyalty is heading is the travel and hospitality industries. Want more? Check out the Kobie Quarterly Review: Travel Edition for even more great insight! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/travelhospitalityinfographpdf-140227101403-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Suffering from loyalty jet lag? Check out the infographic below for a quick refresh of where loyalty is heading is the travel and hospitality industries. Want more? Check out the Kobie Quarterly Review: Travel Edition for even more great insight!

Travel and Hospitality: A Loyalty Perspective from Kobie Marketing

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1 Kobie Quarterly Review - Financial Services Edition - Mar 2014 /slideshow/kobie-quarterly-review-financial-services-edition-feb-2014/31355218 kobiequarterlyreviewfinancialserviceseditionfeb2014-140218141253-phpapp02
Despite a sluggish economic recovery, Americans continue to shell out ever-growing amounts during high-spending times of the year. Take, for example, the record $4.7 billion consumers spent on movie tickets during the summer of 2013 and their total holiday purchases, which have been climbing steadily since 2010 after a two-year drop. During the run-up to these free-spending periods, companies put in many long hours devising sales strategies to maximize consumer engagement and ROI. Consumers plan ahead, too, relying on friends, family, social media and mobile devices to research products, land the best deals and discover the ultimate customer experience. During these times, loyalty programs take center stage – not just in the retail sector but also in financial services. And some exciting recent developments have helped financial services loyalty programs turn the image of the faceless, unresponsive bank into one that is driving genuine customer engagement year-round, including: • The evolving importance of Big Data and its accumulation and analysis beyond traditional loyalty metrics. Financial services, like other verticals, are learning to cater holistically to customers. What can a brand learn about program members outside of how they shop, what they buy and how they interact with their financial institution? How does their lifestyle impact their loyalty experience? • The growing need for FIs to get moving on mobile while attracting, engaging and retaining Millennials – a generation poised for significant spending power, but whose loyalty remains up for grabs. Banks need to be where their customers are and increasingly that means offering them an on-the-go experience that is seamless, intuitive and fun. • The fundamental rethinking of how a customer’s predicted long-term economic value – commonly known as customer lifetime value (CLV) – is determined. FIs must embrace CLV as the total amount customers could spend over time if properly engaged, with transactional barriers removed. These trends – and additional insights – are at the heart of the Kobie Quarterly Review: Financial Services edition. Its goal is simple: to educate readers about the evolving loyalty landscape in specific industries and where it’s heading. Our Quarterly Review also offers suggestions and analyses on how brands can improve their loyalty efforts, discussions on mobile technology and today’s two-way brand-consumer dialogue. We hope the Kobie Quarterly Review: Financial Services edition broadens your appreciation for what loyalty programs are all about - a way for brands and customers to truly develop genuine relationships – relationships that can grow as robust as the most revered financial institutions. Tell us what you think and keep the conversation going. Michael Hemsey, President Kobie Marketing ]]>
Despite a sluggish economic recovery, Americans continue to shell out ever-growing amounts during high-spending times of the year. Take, for example, the record $4.7 billion consumers spent on movie tickets during the summer of 2013 and their total holiday purchases, which have been climbing steadily since 2010 after a two-year drop. During the run-up to these free-spending periods, companies put in many long hours devising sales strategies to maximize consumer engagement and ROI. Consumers plan ahead, too, relying on friends, family, social media and mobile devices to research products, land the best deals and discover the ultimate customer experience. During these times, loyalty programs take center stage – not just in the retail sector but also in financial services. And some exciting recent developments have helped financial services loyalty programs turn the image of the faceless, unresponsive bank into one that is driving genuine customer engagement year-round, including: • The evolving importance of Big Data and its accumulation and analysis beyond traditional loyalty metrics. Financial services, like other verticals, are learning to cater holistically to customers. What can a brand learn about program members outside of how they shop, what they buy and how they interact with their financial institution? How does their lifestyle impact their loyalty experience? • The growing need for FIs to get moving on mobile while attracting, engaging and retaining Millennials – a generation poised for significant spending power, but whose loyalty remains up for grabs. Banks need to be where their customers are and increasingly that means offering them an on-the-go experience that is seamless, intuitive and fun. • The fundamental rethinking of how a customer’s predicted long-term economic value – commonly known as customer lifetime value (CLV) – is determined. FIs must embrace CLV as the total amount customers could spend over time if properly engaged, with transactional barriers removed. These trends – and additional insights – are at the heart of the Kobie Quarterly Review: Financial Services edition. Its goal is simple: to educate readers about the evolving loyalty landscape in specific industries and where it’s heading. Our Quarterly Review also offers suggestions and analyses on how brands can improve their loyalty efforts, discussions on mobile technology and today’s two-way brand-consumer dialogue. We hope the Kobie Quarterly Review: Financial Services edition broadens your appreciation for what loyalty programs are all about - a way for brands and customers to truly develop genuine relationships – relationships that can grow as robust as the most revered financial institutions. Tell us what you think and keep the conversation going. Michael Hemsey, President Kobie Marketing ]]> Tue, 18 Feb 2014 14:12:53 GMT /slideshow/kobie-quarterly-review-financial-services-edition-feb-2014/31355218 Kobie_Marketing@slideshare.net(Kobie_Marketing) Kobie Quarterly Review - Financial Services Edition - Mar 2014 Kobie_Marketing Despite a sluggish economic recovery, Americans continue to shell out ever-growing amounts during high-spending times of the year. Take, for example, the record $4.7 billion consumers spent on movie tickets during the summer of 2013 and their total holiday purchases, which have been climbing steadily since 2010 after a two-year drop. During the run-up to these free-spending periods, companies put in many long hours devising sales strategies to maximize consumer engagement and ROI. Consumers plan ahead, too, relying on friends, family, social media and mobile devices to research products, land the best deals and discover the ultimate customer experience. During these times, loyalty programs take center stage – not just in the retail sector but also in financial services. And some exciting recent developments have helped financial services loyalty programs turn the image of the faceless, unresponsive bank into one that is driving genuine customer engagement year-round, including: • The evolving importance of Big Data and its accumulation and analysis beyond traditional loyalty metrics. Financial services, like other verticals, are learning to cater holistically to customers. What can a brand learn about program members outside of how they shop, what they buy and how they interact with their financial institution? How does their lifestyle impact their loyalty experience? • The growing need for FIs to get moving on mobile while attracting, engaging and retaining Millennials – a generation poised for significant spending power, but whose loyalty remains up for grabs. Banks need to be where their customers are and increasingly that means offering them an on-the-go experience that is seamless, intuitive and fun. • The fundamental rethinking of how a customer’s predicted long-term economic value – commonly known as customer lifetime value (CLV) – is determined. FIs must embrace CLV as the total amount customers could spend over time if properly engaged, with transactional barriers removed. These trends – and additional insights – are at the heart of the Kobie Quarterly Review: Financial Services edition. Its goal is simple: to educate readers about the evolving loyalty landscape in specific industries and where it’s heading. Our Quarterly Review also offers suggestions and analyses on how brands can improve their loyalty efforts, discussions on mobile technology and today’s two-way brand-consumer dialogue. We hope the Kobie Quarterly Review: Financial Services edition broadens your appreciation for what loyalty programs are all about - a way for brands and customers to truly develop genuine relationships – relationships that can grow as robust as the most revered financial institutions. Tell us what you think and keep the conversation going. Michael Hemsey, President Kobie Marketing <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/kobiequarterlyreviewfinancialserviceseditionfeb2014-140218141253-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Despite a sluggish economic recovery, Americans continue to shell out ever-growing amounts during high-spending times of the year. Take, for example, the record $4.7 billion consumers spent on movie tickets during the summer of 2013 and their total holiday purchases, which have been climbing steadily since 2010 after a two-year drop. During the run-up to these free-spending periods, companies put in many long hours devising sales strategies to maximize consumer engagement and ROI. Consumers plan ahead, too, relying on friends, family, social media and mobile devices to research products, land the best deals and discover the ultimate customer experience. During these times, loyalty programs take center stage – not just in the retail sector but also in financial services. And some exciting recent developments have helped financial services loyalty programs turn the image of the faceless, unresponsive bank into one that is driving genuine customer engagement year-round, including: • The evolving importance of Big Data and its accumulation and analysis beyond traditional loyalty metrics. Financial services, like other verticals, are learning to cater holistically to customers. What can a brand learn about program members outside of how they shop, what they buy and how they interact with their financial institution? How does their lifestyle impact their loyalty experience? • The growing need for FIs to get moving on mobile while attracting, engaging and retaining Millennials – a generation poised for significant spending power, but whose loyalty remains up for grabs. Banks need to be where their customers are and increasingly that means offering them an on-the-go experience that is seamless, intuitive and fun. • The fundamental rethinking of how a customer’s predicted long-term economic value – commonly known as customer lifetime value (CLV) – is determined. FIs must embrace CLV as the total amount customers could spend over time if properly engaged, with transactional barriers removed. These trends – and additional insights – are at the heart of the Kobie Quarterly Review: Financial Services edition. Its goal is simple: to educate readers about the evolving loyalty landscape in specific industries and where it’s heading. Our Quarterly Review also offers suggestions and analyses on how brands can improve their loyalty efforts, discussions on mobile technology and today’s two-way brand-consumer dialogue. We hope the Kobie Quarterly Review: Financial Services edition broadens your appreciation for what loyalty programs are all about - a way for brands and customers to truly develop genuine relationships – relationships that can grow as robust as the most revered financial institutions. Tell us what you think and keep the conversation going. Michael Hemsey, President Kobie Marketing

Kobie Quarterly Review - Financial Services Edition - Mar 2014 from Kobie Marketing

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1 https://cdn.slidesharecdn.com/profile-photo-Kobie_Marketing-48x48.jpg?cb=1523554181 Kobie Marketing is a global leader in loyalty marketing and an industry pioneer, delivering end-to-end strategy, technology and program management solutions. For nearly 25 years, Kobie has provided innovative loyalty experiences to the world’s most successful brands, helping clients receive incremental revenue, product and household penetration, and brand advocacy. Kobie drives results and ROI through Kobie Alchemy®, a best-in-class loyalty marketing technology platform. To learn more, visit http://www.kobie.com. www.kobie.com https://cdn.slidesharecdn.com/ss_thumbnails/kobiequarterlysinglepages-150112141105-conversion-gate02-thumbnail.jpg?width=320&height=320&fit=bounds Kobie_Marketing/kobie-quarterly-retail-edition-january-2015 Kobie Quarterly: Retai... https://cdn.slidesharecdn.com/ss_thumbnails/willapplepayfinnalymakemobilepaymentsarealityforretail-141112133508-conversion-gate01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/will-apple-pay-finally-make-mobile-payments-a-reality-for-retail/41472947 Will Apple Pay Finally... https://cdn.slidesharecdn.com/ss_thumbnails/kobie-travelandhospitalityloyaltytrends-infokobie-140430150003-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/kobie-travel-and-hospitality-loyalty-trends-infokobiecom/34142501 Travel and Hospitality...