�ݺ�ߣshows by User: KristaKotrla

�ݺ�ߣshows by User: KristaKotrla / http://www.slideshare.net/images/logo.gif �ݺ�ߣshows by User: KristaKotrla / Wed, 08 Oct 2014 21:12:00 GMT �ݺ�ߣShare feed for �ݺ�ߣshows by User: KristaKotrla Easy Content Strategy: Use 3 Magic Words /slideshow/content-strategy-40046182/40046182 contentstrategy101-141008211200-conversion-gate01
Learn the 3 magic words for a killer content marketing strategy that will drive the right kind of traffic to any website. This content strategy is so effective it even inspired a boring medical company go “all in” with content marketing which resulted in 8x the web traffic, 80x the web leads and millions of dollars in sales. It’s a three word strategy that will equip you to generate a year’s worth of content ideas in 1 hour, attract the right kinds of prospects, and inspire content that grows businesses. Are you ready?]]>
Learn the 3 magic words for a killer content marketing strategy that will drive the right kind of traffic to any website. This content strategy is so effective it even inspired a boring medical company go “all in” with content marketing which resulted in 8x the web traffic, 80x the web leads and millions of dollars in sales. It’s a three word strategy that will equip you to generate a year’s worth of content ideas in 1 hour, attract the right kinds of prospects, and inspire content that grows businesses. Are you ready?]]> Wed, 08 Oct 2014 21:12:00 GMT /slideshow/content-strategy-40046182/40046182 KristaKotrla@slideshare.net(KristaKotrla) Easy Content Strategy: Use 3 Magic Words KristaKotrla Learn the 3 magic words for a killer content marketing strategy that will drive the right kind of traffic to any website. This content strategy is so effective it even inspired a boring medical company go “all in” with content marketing which resulted in 8x the web traffic, 80x the web leads and millions of dollars in sales. It’s a three word strategy that will equip you to generate a year’s worth of content ideas in 1 hour, attract the right kinds of prospects, and inspire content that grows businesses. Are you ready? <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/contentstrategy101-141008211200-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" /><br> Learn the 3 magic words for a killer content marketing strategy that will drive the right kind of traffic to any website. This content strategy is so effective it even inspired a boring medical company go “all in” with content marketing which resulted in 8x the web traffic, 80x the web leads and millions of dollars in sales. It’s a three word strategy that will equip you to generate a year’s worth of content ideas in 1 hour, attract the right kinds of prospects, and inspire content that grows businesses. Are you ready?

Easy Content Strategy: Use 3 Magic Words from Krista Kotrla

]]> 905 5 https://cdn.slidesharecdn.com/ss_thumbnails/contentstrategy101-141008211200-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 How to Humanize Your Hospital's Brand -- Step-by-Step /KristaKotrla/humanize-your-hospital-brand-for-mayo-clinic-and-ragan-health-by-krista-kotrla humanizeyourhospitalbrandformayoclinicandraganhealthbykristakotrla-140724223044-phpapp02
Presented by Mayo Clinic Center for Social Media, Ragan Communications and Astute Solutions. In Krista Kotrla’s new 75-minute webinar, “How to humanize your hospital’s brand—step-by-step,” you’ll find out why the right message matters so much. Here’s a secret: People don’t really want to pick a hospital. They want someone to help them: They want answers to questions. They want acknowledgement of their unique situation. They want to believe that the people they trust with their health are passionate about helping. Every industry struggles with being more customer-centric Hospital communicators especially ought to be more patient-centric than brand-centric—always. That means ONE THING: Put more humanity in your messages. During this webinar, you’ll learn: How to humanize your brand content Why you should involve every employee in your content strategy How to inspire other team members to get involved 5 types of content you should be (but you’re probably not) writing Why you need to add video to your content marketing The 2 most underused web pages on almost every hospital site How to make sure your online brand matches patients’ offline experiences ]]>
Presented by Mayo Clinic Center for Social Media, Ragan Communications and Astute Solutions. In Krista Kotrla’s new 75-minute webinar, “How to humanize your hospital’s brand—step-by-step,” you’ll find out why the right message matters so much. Here’s a secret: People don’t really want to pick a hospital. They want someone to help them: They want answers to questions. They want acknowledgement of their unique situation. They want to believe that the people they trust with their health are passionate about helping. Every industry struggles with being more customer-centric Hospital communicators especially ought to be more patient-centric than brand-centric—always. That means ONE THING: Put more humanity in your messages. During this webinar, you’ll learn: How to humanize your brand content Why you should involve every employee in your content strategy How to inspire other team members to get involved 5 types of content you should be (but you’re probably not) writing Why you need to add video to your content marketing The 2 most underused web pages on almost every hospital site How to make sure your online brand matches patients’ offline experiences ]]> Thu, 24 Jul 2014 22:30:44 GMT /KristaKotrla/humanize-your-hospital-brand-for-mayo-clinic-and-ragan-health-by-krista-kotrla KristaKotrla@slideshare.net(KristaKotrla) How to Humanize Your Hospital's Brand -- Step-by-Step KristaKotrla Presented by Mayo Clinic Center for Social Media, Ragan Communications and Astute Solutions. In Krista Kotrla’s new 75-minute webinar, “How to humanize your hospital’s brand—step-by-step,” you’ll find out why the right message matters so much. Here’s a secret: People don’t really want to pick a hospital. They want someone to help them: They want answers to questions. They want acknowledgement of their unique situation. They want to believe that the people they trust with their health are passionate about helping. Every industry struggles with being more customer-centric Hospital communicators especially ought to be more patient-centric than brand-centric—always. That means ONE THING: Put more humanity in your messages. During this webinar, you’ll learn: How to humanize your brand content Why you should involve every employee in your content strategy How to inspire other team members to get involved 5 types of content you should be (but you’re probably not) writing Why you need to add video to your content marketing The 2 most underused web pages on almost every hospital site How to make sure your online brand matches patients’ offline experiences <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/humanizeyourhospitalbrandformayoclinicandraganhealthbykristakotrla-140724223044-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /><br> Presented by Mayo Clinic Center for Social Media, Ragan Communications and Astute Solutions. In Krista Kotrla’s new 75-minute webinar, “How to humanize your hospital’s brand—step-by-step,” you’ll find out why the right message matters so much. Here’s a secret: People don’t really want to pick a hospital. They want someone to help them: They want answers to questions. They want acknowledgement of their unique situation. They want to believe that the people they trust with their health are passionate about helping. Every industry struggles with being more customer-centric Hospital communicators especially ought to be more patient-centric than brand-centric—always. That means ONE THING: Put more humanity in your messages. During this webinar, you’ll learn: How to humanize your brand content Why you should involve every employee in your content strategy How to inspire other team members to get involved 5 types of content you should be (but you’re probably not) writing Why you need to add video to your content marketing The 2 most underused web pages on almost every hospital site How to make sure your online brand matches patients’ offline experiences

How to Humanize Your Hospital's Brand -- Step-by-Step from Krista Kotrla

]]> 4734 21 https://cdn.slidesharecdn.com/ss_thumbnails/humanizeyourhospitalbrandformayoclinicandraganhealthbykristakotrla-140724223044-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

0 https://cdn.slidesharecdn.com/profile-photo-KristaKotrla-48x48.jpg?cb=1553264171 CEOs and leadership team executives come to us when they want to get more done in less time, avoid losing their best people, and they are sick of team dysfunction, confusion and politics preventing brilliant strategies and technological advancement from realizing their full potential. We help you and your executive leaders identify problems and solve them faster, and function as a cohesive and winning team that creates clarity throughout your organization so that you can set people up for success in the midst of challenge, thrive while continually disrupting yourself and inspire unprecedented levels of employee engagement and customer loyalty. If that is your goal too, let's connect. www.kristakotrla.com https://cdn.slidesharecdn.com/ss_thumbnails/contentstrategy101-141008211200-conversion-gate01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/content-strategy-40046182/40046182 Easy Content Strategy:... https://cdn.slidesharecdn.com/ss_thumbnails/humanizeyourhospitalbrandformayoclinicandraganhealthbykristakotrla-140724223044-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds KristaKotrla/humanize-your-hospital-brand-for-mayo-clinic-and-ragan-health-by-krista-kotrla How to Humanize Your H...