�ݺ�ߣshows by User: LBDGA1

�ݺ�ߣshows by User: LBDGA1 / http://www.slideshare.net/images/logo.gif �ݺ�ߣshows by User: LBDGA1 / Thu, 21 Jul 2016 14:51:46 GMT �ݺ�ߣShare feed for �ݺ�ߣshows by User: LBDGA1 ABM & The chamber of Marketing Secrets /slideshow/abm-the-chamber-of-marketing-secrets/64251418 webinar-abmthechamberofmarketingsecrets-v2-160721145146
If you're thinking of deploying Account Based Marketing or ABM within your business, then we've got 5 key points that you need to think about before going ahead. If you'd like to watch a recording of this webinar where we talk through each point in more detail, then click here: http://info.lbdga.com/Webinar---20072016_Registration-Page.html]]>
If you're thinking of deploying Account Based Marketing or ABM within your business, then we've got 5 key points that you need to think about before going ahead. If you'd like to watch a recording of this webinar where we talk through each point in more detail, then click here: http://info.lbdga.com/Webinar---20072016_Registration-Page.html]]> Thu, 21 Jul 2016 14:51:46 GMT /slideshow/abm-the-chamber-of-marketing-secrets/64251418 LBDGA1@slideshare.net(LBDGA1) ABM & The chamber of Marketing Secrets LBDGA1 If you're thinking of deploying Account Based Marketing or ABM within your business, then we've got 5 key points that you need to think about before going ahead. If you'd like to watch a recording of this webinar where we talk through each point in more detail, then click here: http://info.lbdga.com/Webinar---20072016_Registration-Page.html <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/webinar-abmthechamberofmarketingsecrets-v2-160721145146-thumbnail.jpg?width=120&height=120&fit=bounds" /> If you're thinking of deploying Account Based Marketing or ABM within your business, then we've got 5 key points that you need to think about before going ahead. If you'd like to watch a recording of this webinar where we talk through each point in more detail, then click here: http://info.lbdga.com/Webinar---20072016_Registration-Page.html

ABM & The chamber of Marketing Secrets from Ledger Bennett DGA

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0 10 Steps to a Successful Marketing Automation Mission /slideshow/10-steps-to-a-successful-marketing-automation-mission/45664176 21616leveragemapguideawslidesharev2int100315-150310104856-conversion-gate01
10 Practical, actionable suggestions on how to ensure your Marketing Automation programme flies.]]>
10 Practical, actionable suggestions on how to ensure your Marketing Automation programme flies.]]> Tue, 10 Mar 2015 10:48:56 GMT /slideshow/10-steps-to-a-successful-marketing-automation-mission/45664176 LBDGA1@slideshare.net(LBDGA1) 10 Steps to a Successful Marketing Automation Mission LBDGA1 10 Practical, actionable suggestions on how to ensure your Marketing Automation programme flies. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/21616leveragemapguideawslidesharev2int100315-150310104856-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" /> 10 Practical, actionable suggestions on how to ensure your Marketing Automation programme flies.

10 Steps to a Successful Marketing Automation Mission from Ledger Bennett DGA

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0 Making Demand Generation work in the Construction industry /slideshow/30026-constructionguideawv1int100414/39556537 30026-construction-guide-aw-v1-int-10-04-14-140926041906-phpapp02
In the UK today, around 93% of builders are recognised as heavy Internet users, and 70% of them buy products online. Likewise, construction industry customers are increasingly engaging in social media as a source of information, and more importantly, recommendation. Without strong relationships with your merchant base, it's unlikely that you're getting your marketing messages through to the people paying money for products. This is particularly problematic within the construction industry, as the products tradesmen use are a direct reflection of their workmanship, which they value above most other things. When customer satisfaction is fundamental to word-of-mouth recommendation, they need to know and trust the products and brands they’re using. You can make this happen. 'Making Demand Generation work in the Construction industry' is a helpful guide that looks to connect brand owners, merchants and their customers using realistic Demand Generation strategies that professionals can leverage to their advantage.]]>
In the UK today, around 93% of builders are recognised as heavy Internet users, and 70% of them buy products online. Likewise, construction industry customers are increasingly engaging in social media as a source of information, and more importantly, recommendation. Without strong relationships with your merchant base, it's unlikely that you're getting your marketing messages through to the people paying money for products. This is particularly problematic within the construction industry, as the products tradesmen use are a direct reflection of their workmanship, which they value above most other things. When customer satisfaction is fundamental to word-of-mouth recommendation, they need to know and trust the products and brands they’re using. You can make this happen. 'Making Demand Generation work in the Construction industry' is a helpful guide that looks to connect brand owners, merchants and their customers using realistic Demand Generation strategies that professionals can leverage to their advantage.]]> Fri, 26 Sep 2014 04:19:06 GMT /slideshow/30026-constructionguideawv1int100414/39556537 LBDGA1@slideshare.net(LBDGA1) Making Demand Generation work in the Construction industry LBDGA1 In the UK today, around 93% of builders are recognised as heavy Internet users, and 70% of them buy products online. Likewise, construction industry customers are increasingly engaging in social media as a source of information, and more importantly, recommendation. Without strong relationships with your merchant base, it's unlikely that you're getting your marketing messages through to the people paying money for products. This is particularly problematic within the construction industry, as the products tradesmen use are a direct reflection of their workmanship, which they value above most other things. When customer satisfaction is fundamental to word-of-mouth recommendation, they need to know and trust the products and brands they’re using. You can make this happen. 'Making Demand Generation work in the Construction industry' is a helpful guide that looks to connect brand owners, merchants and their customers using realistic Demand Generation strategies that professionals can leverage to their advantage. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/30026-construction-guide-aw-v1-int-10-04-14-140926041906-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> In the UK today, around 93% of builders are recognised as heavy Internet users, and 70% of them buy products online. Likewise, construction industry customers are increasingly engaging in social media as a source of information, and more importantly, recommendation. Without strong relationships with your merchant base, it's unlikely that you're getting your marketing messages through to the people paying money for products. This is particularly problematic within the construction industry, as the products tradesmen use are a direct reflection of their workmanship, which they value above most other things. When customer satisfaction is fundamental to word-of-mouth recommendation, they need to know and trust the products and brands they’re using. You can make this happen. 'Making Demand Generation work in the Construction industry' is a helpful guide that looks to connect brand owners, merchants and their customers using realistic Demand Generation strategies that professionals can leverage to their advantage.

Making Demand Generation work in the Construction industry from Ledger Bennett DGA

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0 30065 state of enterprise b2 b infographic aw rgb v1 int 24 07 14 /slideshow/30065-state-of-enterprise-b2-b-infographic-aw-rgb-v1-int-24-07-14/39556398 30065stateofenterpriseb2binfographicawrgbv1int240714-140926041455-phpapp01
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]]> Fri, 26 Sep 2014 04:14:55 GMT /slideshow/30065-state-of-enterprise-b2-b-infographic-aw-rgb-v1-int-24-07-14/39556398 LBDGA1@slideshare.net(LBDGA1) 30065 state of enterprise b2 b infographic aw rgb v1 int 24 07 14 LBDGA1 <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/30065stateofenterpriseb2binfographicawrgbv1int240714-140926041455-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" />

30065 state of enterprise b2 b infographic aw rgb v1 int 24 07 14 from Ledger Bennett DGA

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0 Making Demand Generation Work in the Technology Industry /slideshow/30041-technology-guide-aw-rgb-v1-int-13-08-14/38400574 30041technologyguideawrgbv1int130814-140827030858-phpapp02
How well do you understand your tech buyers? When do you know they are ready to buy? More significantly where can you find them? Our guide to Making Demand Generation Work in the Technology Industry has been designed and customised significantly to answer the questions that are important to you. Discover the latest insights and analysis on the biggest issues impeding your revenue streams and identify the key players you need to know to get in on the action. ]]>
How well do you understand your tech buyers? When do you know they are ready to buy? More significantly where can you find them? Our guide to Making Demand Generation Work in the Technology Industry has been designed and customised significantly to answer the questions that are important to you. Discover the latest insights and analysis on the biggest issues impeding your revenue streams and identify the key players you need to know to get in on the action. ]]> Wed, 27 Aug 2014 03:08:58 GMT /slideshow/30041-technology-guide-aw-rgb-v1-int-13-08-14/38400574 LBDGA1@slideshare.net(LBDGA1) Making Demand Generation Work in the Technology Industry LBDGA1 How well do you understand your tech buyers? When do you know they are ready to buy? More significantly where can you find them? Our guide to Making Demand Generation Work in the Technology Industry has been designed and customised significantly to answer the questions that are important to you. Discover the latest insights and analysis on the biggest issues impeding your revenue streams and identify the key players you need to know to get in on the action. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/30041technologyguideawrgbv1int130814-140827030858-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> How well do you understand your tech buyers? When do you know they are ready to buy? More significantly where can you find them? Our guide to Making Demand Generation Work in the Technology Industry has been designed and customised significantly to answer the questions that are important to you. Discover the latest insights and analysis on the biggest issues impeding your revenue streams and identify the key players you need to know to get in on the action.

Making Demand Generation Work in the Technology Industry from Ledger Bennett DGA

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0 BRICs - Challenging the Status Quo /slideshow/brics-challenging-the-status-quo/30034524 21402lbdgabricsoutlinedtext130113-140115030912-phpapp01
Dynamic, fast-growing, much hyped and increasingly powerful Brazil, Russia, India and China present significant opportunities and challenges to marketers. If you’re planning to enter one or all of these markets, this presentation will help you to understand some of the issues involved. In examining four perceptions marketers might hold towards BRICS, including the nature of the market(s), digital channels, global leadership and investment potential, we help to formulate an approach that will lead to greater business success in these regions.]]>
Dynamic, fast-growing, much hyped and increasingly powerful Brazil, Russia, India and China present significant opportunities and challenges to marketers. If you’re planning to enter one or all of these markets, this presentation will help you to understand some of the issues involved. In examining four perceptions marketers might hold towards BRICS, including the nature of the market(s), digital channels, global leadership and investment potential, we help to formulate an approach that will lead to greater business success in these regions.]]> Wed, 15 Jan 2014 03:09:12 GMT /slideshow/brics-challenging-the-status-quo/30034524 LBDGA1@slideshare.net(LBDGA1) BRICs - Challenging the Status Quo LBDGA1 Dynamic, fast-growing, much hyped and increasingly powerful Brazil, Russia, India and China present significant opportunities and challenges to marketers. If you’re planning to enter one or all of these markets, this presentation will help you to understand some of the issues involved. In examining four perceptions marketers might hold towards BRICS, including the nature of the market(s), digital channels, global leadership and investment potential, we help to formulate an approach that will lead to greater business success in these regions. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/21402lbdgabricsoutlinedtext130113-140115030912-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Dynamic, fast-growing, much hyped and increasingly powerful Brazil, Russia, India and China present significant opportunities and challenges to marketers. If you’re planning to enter one or all of these markets, this presentation will help you to understand some of the issues involved. In examining four perceptions marketers might hold towards BRICS, including the nature of the market(s), digital channels, global leadership and investment potential, we help to formulate an approach that will lead to greater business success in these regions.

BRICs - Challenging the Status Quo from Ledger Bennett DGA

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0 B2B Social Media and Engineering communities /slideshow/21064-b2-b-social-media-pdf-aw-v4-04-10-13/29278455 21064b2bsocialmediapdfawv4041013-131217031327-phpapp02
Social Media is about making connections, but you need to know where to look to find prospects worth your while connecting with. If you're in engineering, here are some pointers. ]]>
Social Media is about making connections, but you need to know where to look to find prospects worth your while connecting with. If you're in engineering, here are some pointers. ]]> Tue, 17 Dec 2013 03:13:27 GMT /slideshow/21064-b2-b-social-media-pdf-aw-v4-04-10-13/29278455 LBDGA1@slideshare.net(LBDGA1) B2B Social Media and Engineering communities LBDGA1 Social Media is about making connections, but you need to know where to look to find prospects worth your while connecting with. If you're in engineering, here are some pointers. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/21064b2bsocialmediapdfawv4041013-131217031327-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Social Media is about making connections, but you need to know where to look to find prospects worth your while connecting with. If you're in engineering, here are some pointers.

B2B Social Media and Engineering communities from Ledger Bennett DGA

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0 Inbound Marketing 101 /slideshow/inbound-marketing-101-29278365/29278365 20990inbound101guideawv5041013-131217031102-phpapp02
In a nutshell, Inbound is what's replaced traditional, costly broadcast advertising with an adaptable model where customer behaviour is made visible, results tangible and effectiveness measurable.]]>
In a nutshell, Inbound is what's replaced traditional, costly broadcast advertising with an adaptable model where customer behaviour is made visible, results tangible and effectiveness measurable.]]> Tue, 17 Dec 2013 03:11:02 GMT /slideshow/inbound-marketing-101-29278365/29278365 LBDGA1@slideshare.net(LBDGA1) Inbound Marketing 101 LBDGA1 In a nutshell, Inbound is what's replaced traditional, costly broadcast advertising with an adaptable model where customer behaviour is made visible, results tangible and effectiveness measurable. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/20990inbound101guideawv5041013-131217031102-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> In a nutshell, Inbound is what's replaced traditional, costly broadcast advertising with an adaptable model where customer behaviour is made visible, results tangible and effectiveness measurable.

Inbound Marketing 101 from Ledger Bennett DGA

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0 Marketing Automation 101 /slideshow/marketing-automation-101-29278312/29278312 20989marketingautomation101pdfawv5041013-131217030913-phpapp01
A quick guide on what Marketing Automation is, steps to success in launching your campaigns, how to optimise activity and enables sales to help drive revenue.]]>
A quick guide on what Marketing Automation is, steps to success in launching your campaigns, how to optimise activity and enables sales to help drive revenue.]]> Tue, 17 Dec 2013 03:09:13 GMT /slideshow/marketing-automation-101-29278312/29278312 LBDGA1@slideshare.net(LBDGA1) Marketing Automation 101 LBDGA1 A quick guide on what Marketing Automation is, steps to success in launching your campaigns, how to optimise activity and enables sales to help drive revenue. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/20989marketingautomation101pdfawv5041013-131217030913-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> A quick guide on what Marketing Automation is, steps to success in launching your campaigns, how to optimise activity and enables sales to help drive revenue.

Marketing Automation 101 from Ledger Bennett DGA

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0 Content Marketing 101 /slideshow/20988-content-marketing-101-pdf-aw-v5-04-10-13/29278238 20988contentmarketing101pdfawv5041013-131217030707-phpapp02
Compelling content is at the heart of every successful marketing strategy today, the fuel for your Demand Generation engine. Learn how to create it and where to put it.]]>
Compelling content is at the heart of every successful marketing strategy today, the fuel for your Demand Generation engine. Learn how to create it and where to put it.]]> Tue, 17 Dec 2013 03:07:06 GMT /slideshow/20988-content-marketing-101-pdf-aw-v5-04-10-13/29278238 LBDGA1@slideshare.net(LBDGA1) Content Marketing 101 LBDGA1 Compelling content is at the heart of every successful marketing strategy today, the fuel for your Demand Generation engine. Learn how to create it and where to put it. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/20988contentmarketing101pdfawv5041013-131217030707-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Compelling content is at the heart of every successful marketing strategy today, the fuel for your Demand Generation engine. Learn how to create it and where to put it.

Content Marketing 101 from Ledger Bennett DGA

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0 Pulling together: centralising your marketing /slideshow/20978-centralising-your-marketing-data-pdf-aw-v3-04-10-13/29278177 20978centralisingyourmarketingdatapdfawv3041013-131217030447-phpapp01
The Internet has given rise to a new dynamic where the buyer is in control. As a result, marketing teams need access to new skillsets. Get some clarity on what these are.]]>
The Internet has given rise to a new dynamic where the buyer is in control. As a result, marketing teams need access to new skillsets. Get some clarity on what these are.]]> Tue, 17 Dec 2013 03:04:47 GMT /slideshow/20978-centralising-your-marketing-data-pdf-aw-v3-04-10-13/29278177 LBDGA1@slideshare.net(LBDGA1) Pulling together: centralising your marketing LBDGA1 The Internet has given rise to a new dynamic where the buyer is in control. As a result, marketing teams need access to new skillsets. Get some clarity on what these are. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/20978centralisingyourmarketingdatapdfawv3041013-131217030447-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> The Internet has given rise to a new dynamic where the buyer is in control. As a result, marketing teams need access to new skillsets. Get some clarity on what these are.

Pulling together: centralising your marketing from Ledger Bennett DGA

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0 Modern Marketing and Demand Generation /slideshow/20987-mmdg-guide-a4-online-aw-v5-lr-12-11-13/29278065 20987mmdgguidea4onlineawv5lr121113-131217030220-phpapp01
Modern marketing - what's changed and what can we do about it? This guide looks at the most effective B2B marketing strategies in today's business climate.]]>
Modern marketing - what's changed and what can we do about it? This guide looks at the most effective B2B marketing strategies in today's business climate.]]> Tue, 17 Dec 2013 03:02:20 GMT /slideshow/20987-mmdg-guide-a4-online-aw-v5-lr-12-11-13/29278065 LBDGA1@slideshare.net(LBDGA1) Modern Marketing and Demand Generation LBDGA1 Modern marketing - what's changed and what can we do about it? This guide looks at the most effective B2B marketing strategies in today's business climate. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/20987mmdgguidea4onlineawv5lr121113-131217030220-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Modern marketing - what's changed and what can we do about it? This guide looks at the most effective B2B marketing strategies in today's business climate.

Modern Marketing and Demand Generation from Ledger Bennett DGA

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0 10 Reasons why Marketing Automation missions fail /slideshow/21616-leverage-map-guide-aw-v1-lr-12-12-13/29277682 21616leveragemapguideawv1lr121213-131217025115-phpapp01
Marketing Automation sounds like the perfect solution, but perhaps it hasn’t delivered quite as well as you thought? Here are 10 reasons why Marketing Automation missions fail, and the solutions behind them!]]>
Marketing Automation sounds like the perfect solution, but perhaps it hasn’t delivered quite as well as you thought? Here are 10 reasons why Marketing Automation missions fail, and the solutions behind them!]]> Tue, 17 Dec 2013 02:51:15 GMT /slideshow/21616-leverage-map-guide-aw-v1-lr-12-12-13/29277682 LBDGA1@slideshare.net(LBDGA1) 10 Reasons why Marketing Automation missions fail LBDGA1 Marketing Automation sounds like the perfect solution, but perhaps it hasn’t delivered quite as well as you thought? Here are 10 reasons why Marketing Automation missions fail, and the solutions behind them! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/21616leveragemapguideawv1lr121213-131217025115-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Marketing Automation sounds like the perfect solution, but perhaps it hasn’t delivered quite as well as you thought? Here are 10 reasons why Marketing Automation missions fail, and the solutions behind them!

10 Reasons why Marketing Automation missions fail from Ledger Bennett DGA

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0 https://cdn.slidesharecdn.com/profile-photo-LBDGA1-48x48.jpg?cb=1523643829 We are a B2B Demand Generation agency that uses sales and marketing know-how to help customers increase revenue by deploying Inbound Marketing, Content Marketing and Marketing Automation strategies. www.LBDGA.com https://cdn.slidesharecdn.com/ss_thumbnails/webinar-abmthechamberofmarketingsecrets-v2-160721145146-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/abm-the-chamber-of-marketing-secrets/64251418 ABM & The chamber of M... https://cdn.slidesharecdn.com/ss_thumbnails/21616leveragemapguideawslidesharev2int100315-150310104856-conversion-gate01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/10-steps-to-a-successful-marketing-automation-mission/45664176 10 Steps to a Successf... https://cdn.slidesharecdn.com/ss_thumbnails/30026-construction-guide-aw-v1-int-10-04-14-140926041906-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/30026-constructionguideawv1int100414/39556537 Making Demand Generati...