ºÝºÝߣshows by User: LaurenLicata / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: LaurenLicata / Thu, 31 Dec 2015 20:13:48 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: LaurenLicata Google Small Business + Belly: Attracting Loyal Customers /slideshow/google-small-business-belly-attracting-loyal-customers/56582510 googlebelly-151231201348
Customer loyalty can generate big results for small businesses. In the US alone, consumers hold over 3.3 billion memberships in customer loyalty programs, a 26% increase from two years ago (Source: Colloquy Loyalty Census 2015). However, on average, 50-60% of customers at a small business don’t come back (Source: Belly). This month, we’re talking about how you can attract and retain loyal customers for your small business. Lauren Licata from Belly, one of the largest customer loyalty networks, joined us in the studio to talk about creating lasting relationships with your customers. ]]>
Customer loyalty can generate big results for small businesses. In the US alone, consumers hold over 3.3 billion memberships in customer loyalty programs, a 26% increase from two years ago (Source: Colloquy Loyalty Census 2015). However, on average, 50-60% of customers at a small business don’t come back (Source: Belly). This month, we’re talking about how you can attract and retain loyal customers for your small business. Lauren Licata from Belly, one of the largest customer loyalty networks, joined us in the studio to talk about creating lasting relationships with your customers. ]]> Thu, 31 Dec 2015 20:13:48 GMT /slideshow/google-small-business-belly-attracting-loyal-customers/56582510 LaurenLicata@slideshare.net(LaurenLicata) Google Small Business + Belly: Attracting Loyal Customers LaurenLicata Customer loyalty can generate big results for small businesses. In the US alone, consumers hold over 3.3 billion memberships in customer loyalty programs, a 26% increase from two years ago (Source: Colloquy Loyalty Census 2015). However, on average, 50-60% of customers at a small business don’t come back (Source: Belly). This month, we’re talking about how you can attract and retain loyal customers for your small business. Lauren Licata from Belly, one of the largest customer loyalty networks, joined us in the studio to talk about creating lasting relationships with your customers. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/googlebelly-151231201348-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Customer loyalty can generate big results for small businesses. In the US alone, consumers hold over 3.3 billion memberships in customer loyalty programs, a 26% increase from two years ago (Source: Colloquy Loyalty Census 2015). However, on average, 50-60% of customers at a small business don’t come back (Source: Belly). This month, we’re talking about how you can attract and retain loyal customers for your small business. Lauren Licata from Belly, one of the largest customer loyalty networks, joined us in the studio to talk about creating lasting relationships with your customers.
Google Small Business + Belly: Attracting Loyal Customers from Lauren Licata Funk
]]> 607 4 https://cdn.slidesharecdn.com/ss_thumbnails/googlebelly-151231201348-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 How Two Startups Use Content Marketing To Drive Sales /slideshow/how-two-startups-use-content-marketing-to-drive-sales-56582353/56582353 ga-how2startupsusecontentmarketingtodrivesales-151231195910
Presentation I gave at General Assembly in Chicago fall 2015.]]>
Presentation I gave at General Assembly in Chicago fall 2015.]]> Thu, 31 Dec 2015 19:59:10 GMT /slideshow/how-two-startups-use-content-marketing-to-drive-sales-56582353/56582353 LaurenLicata@slideshare.net(LaurenLicata) How Two Startups Use Content Marketing To Drive Sales LaurenLicata Presentation I gave at General Assembly in Chicago fall 2015. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ga-how2startupsusecontentmarketingtodrivesales-151231195910-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Presentation I gave at General Assembly in Chicago fall 2015.
How Two Startups Use Content Marketing To Drive Sales from Lauren Licata Funk
]]> 1533 17 https://cdn.slidesharecdn.com/ss_thumbnails/ga-how2startupsusecontentmarketingtodrivesales-151231195910-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Social Media Hacks To Fuel Your Content Marketing /slideshow/social-media-hacks-to-fuel-your-content-marketing/39449648 socialmediahackstofuelyourcontentmarketing-140923185135-phpapp01
From locally-owned businesses, to multinational brands, companies of all sizes are investing in content marketing to acquire new customers and increase business from existing ones. Creating content is only half the battle though. Getting the right audience to see it – and take action – is the harder part. This session will explore free and cost-effective content distribution hacks employed by startups to get more web traffic, social media shares and customers. * I gave this presentation at Social Media Week, Chicago - 2014.]]>
From locally-owned businesses, to multinational brands, companies of all sizes are investing in content marketing to acquire new customers and increase business from existing ones. Creating content is only half the battle though. Getting the right audience to see it – and take action – is the harder part. This session will explore free and cost-effective content distribution hacks employed by startups to get more web traffic, social media shares and customers. * I gave this presentation at Social Media Week, Chicago - 2014.]]> Tue, 23 Sep 2014 18:51:34 GMT /slideshow/social-media-hacks-to-fuel-your-content-marketing/39449648 LaurenLicata@slideshare.net(LaurenLicata) Social Media Hacks To Fuel Your Content Marketing LaurenLicata From locally-owned businesses, to multinational brands, companies of all sizes are investing in content marketing to acquire new customers and increase business from existing ones. Creating content is only half the battle though. Getting the right audience to see it – and take action – is the harder part. This session will explore free and cost-effective content distribution hacks employed by startups to get more web traffic, social media shares and customers. * I gave this presentation at Social Media Week, Chicago - 2014. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/socialmediahackstofuelyourcontentmarketing-140923185135-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> From locally-owned businesses, to multinational brands, companies of all sizes are investing in content marketing to acquire new customers and increase business from existing ones. Creating content is only half the battle though. Getting the right audience to see it – and take action – is the harder part. This session will explore free and cost-effective content distribution hacks employed by startups to get more web traffic, social media shares and customers. * I gave this presentation at Social Media Week, Chicago - 2014.
Social Media Hacks To Fuel Your Content Marketing from Lauren Licata Funk
]]> 29665 12 https://cdn.slidesharecdn.com/ss_thumbnails/socialmediahackstofuelyourcontentmarketing-140923185135-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Growing Your Business With Content Marketing /slideshow/growing-your-business-with-content-marketing/29024095 growingyourbusinesswithcontentmarketing-131208223258-phpapp01
If you're marketing your business online, you can't escape content marketing. This presentation, originally given at the Apple Store North Michigan Avenue explains how you can use content marketing to drive cost-effective leads and develop a community of devoted customers. ]]>
If you're marketing your business online, you can't escape content marketing. This presentation, originally given at the Apple Store North Michigan Avenue explains how you can use content marketing to drive cost-effective leads and develop a community of devoted customers. ]]> Sun, 08 Dec 2013 22:32:58 GMT /slideshow/growing-your-business-with-content-marketing/29024095 LaurenLicata@slideshare.net(LaurenLicata) Growing Your Business With Content Marketing LaurenLicata If you're marketing your business online, you can't escape content marketing. This presentation, originally given at the Apple Store North Michigan Avenue explains how you can use content marketing to drive cost-effective leads and develop a community of devoted customers. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/growingyourbusinesswithcontentmarketing-131208223258-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> If you&#39;re marketing your business online, you can&#39;t escape content marketing. This presentation, originally given at the Apple Store North Michigan Avenue explains how you can use content marketing to drive cost-effective leads and develop a community of devoted customers.
Growing Your Business With Content Marketing from Lauren Licata Funk
]]> 1472 10 https://cdn.slidesharecdn.com/ss_thumbnails/growingyourbusinesswithcontentmarketing-131208223258-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-LaurenLicata-48x48.jpg?cb=1525140415 I’ve spent my career in startup marketing and have significant experience in marketing leadership & strategy. Past: VP of Marketing at Chicago-based Belly | Content Marketing Manager, Base CRM www.laurenfunk.com https://cdn.slidesharecdn.com/ss_thumbnails/googlebelly-151231201348-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/google-small-business-belly-attracting-loyal-customers/56582510 Google Small Business ... https://cdn.slidesharecdn.com/ss_thumbnails/ga-how2startupsusecontentmarketingtodrivesales-151231195910-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/how-two-startups-use-content-marketing-to-drive-sales-56582353/56582353 How Two Startups Use C... https://cdn.slidesharecdn.com/ss_thumbnails/socialmediahackstofuelyourcontentmarketing-140923185135-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/social-media-hacks-to-fuel-your-content-marketing/39449648 Social Media Hacks To ...