ºÝºÝߣshows by User: Leiki / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: Leiki / Fri, 25 Nov 2016 08:54:02 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: Leiki Beyond purchase history - Retailers and online behavior /slideshow/beyond-purchase-history-retailers-and-online-behavior/69518278 retailersandonlinebehavior20161124-161125085402
How to move beyond Retargeting and Social Recommendations? The future of Content Discovery and Data Analysis in Online Retail.]]>
How to move beyond Retargeting and Social Recommendations? The future of Content Discovery and Data Analysis in Online Retail.]]> Fri, 25 Nov 2016 08:54:02 GMT /slideshow/beyond-purchase-history-retailers-and-online-behavior/69518278 Leiki@slideshare.net(Leiki) Beyond purchase history - Retailers and online behavior Leiki How to move beyond Retargeting and Social Recommendations? The future of Content Discovery and Data Analysis in Online Retail. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/retailersandonlinebehavior20161124-161125085402-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> How to move beyond Retargeting and Social Recommendations? The future of Content Discovery and Data Analysis in Online Retail.
Beyond purchase history - Retailers and online behavior from Leiki
]]> 586 9 https://cdn.slidesharecdn.com/ss_thumbnails/retailersandonlinebehavior20161124-161125085402-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Leiki - Creating the User Centric Web /slideshow/leiki/16805646 leikifocusoverview2013-4-130227080106-phpapp01
Leiki Smart Services Content Discovery - Precisely target content where other methods fail. Leiki’s content discovery services increase traffic for publishers, broadcasters, retailers and brand advertisers. Audience and Content Data - Creating powerful audience segments from semantic understanding of content. Leiki’s unique semantic analysis provides audience data that is not available through other means. Three ways of targeting: 1. Contextual targeting - Recommending similar content. Leiki is uniquely capable of understanding any text, headline or meta data. Articles, images, videos, products, discussions, blog posts accurately related to each other. 2. Behavioral targeting - Recommending personally interesting content. We create the most detailed personal interest profiles from clickstream for real-time behavioral targeting. 3. Social targeting - Recommending content that is popular with like-minded users. Content Discovery Services SmartContext: Show visitors relevant content across sites, automatically on each page. SmartPersonal: Understand each visitor’s interests and accurately personalize their services SmartSearch: Search anything with natural language. SmartSearch finds relevant content without requiring keyword match. SmartBanner: Offer dynamic creatives that precisely respond to context and user interests - maximize buyer attention, use like a normal banner. Audience & Content Data Services SmartSegments: Quickly create tailored audience segments that sell. SmartProfiles & SmartSafety: Content tagging redefined – automatically tags content with custom tag sets. SmartTrends: Understands user interests in media to unprecedented depth – in real time. SmartTracker: Creates detailed consumer purchase intent profiles for CRM integration and campaigns. ]]>
Leiki Smart Services Content Discovery - Precisely target content where other methods fail. Leiki’s content discovery services increase traffic for publishers, broadcasters, retailers and brand advertisers. Audience and Content Data - Creating powerful audience segments from semantic understanding of content. Leiki’s unique semantic analysis provides audience data that is not available through other means. Three ways of targeting: 1. Contextual targeting - Recommending similar content. Leiki is uniquely capable of understanding any text, headline or meta data. Articles, images, videos, products, discussions, blog posts accurately related to each other. 2. Behavioral targeting - Recommending personally interesting content. We create the most detailed personal interest profiles from clickstream for real-time behavioral targeting. 3. Social targeting - Recommending content that is popular with like-minded users. Content Discovery Services SmartContext: Show visitors relevant content across sites, automatically on each page. SmartPersonal: Understand each visitor’s interests and accurately personalize their services SmartSearch: Search anything with natural language. SmartSearch finds relevant content without requiring keyword match. SmartBanner: Offer dynamic creatives that precisely respond to context and user interests - maximize buyer attention, use like a normal banner. Audience & Content Data Services SmartSegments: Quickly create tailored audience segments that sell. SmartProfiles & SmartSafety: Content tagging redefined – automatically tags content with custom tag sets. SmartTrends: Understands user interests in media to unprecedented depth – in real time. SmartTracker: Creates detailed consumer purchase intent profiles for CRM integration and campaigns. ]]> Wed, 27 Feb 2013 08:01:06 GMT /slideshow/leiki/16805646 Leiki@slideshare.net(Leiki) Leiki - Creating the User Centric Web Leiki Leiki Smart Services Content Discovery - Precisely target content where other methods fail. Leiki’s content discovery services increase traffic for publishers, broadcasters, retailers and brand advertisers. Audience and Content Data - Creating powerful audience segments from semantic understanding of content. Leiki’s unique semantic analysis provides audience data that is not available through other means. Three ways of targeting: 1. Contextual targeting� - Recommending similar content. Leiki is uniquely capable of understanding any text, headline or meta data. Articles, images, videos, products, discussions, blog posts accurately related to each other. 2. Behavioral targeting - �Recommending personally interesting content. We create the most detailed personal interest profiles from clickstream for real-time behavioral targeting. 3. Social targeting� - Recommending content that is popular with like-minded users. Content Discovery Services SmartContext: Show visitors relevant content across sites, automatically on each page. SmartPersonal: Understand each visitor’s interests and accurately personalize their services SmartSearch: Search anything with natural language. SmartSearch finds relevant content without requiring keyword match. SmartBanner: Offer dynamic creatives that precisely respond to context and user interests - maximize buyer attention, use like a normal banner. Audience & Content Data Services SmartSegments: Quickly create tailored audience segments that sell. SmartProfiles & SmartSafety: Content tagging redefined – automatically tags content with custom tag sets. SmartTrends: Understands user interests in media to unprecedented depth – in real time. SmartTracker: Creates detailed consumer purchase intent profiles for CRM integration and campaigns. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/leikifocusoverview2013-4-130227080106-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Leiki Smart Services Content Discovery - Precisely target content where other methods fail. Leiki’s content discovery services increase traffic for publishers, broadcasters, retailers and brand advertisers. Audience and Content Data - Creating powerful audience segments from semantic understanding of content. Leiki’s unique semantic analysis provides audience data that is not available through other means. Three ways of targeting: 1. Contextual targeting� - Recommending similar content. Leiki is uniquely capable of understanding any text, headline or meta data. Articles, images, videos, products, discussions, blog posts accurately related to each other. 2. Behavioral targeting - �Recommending personally interesting content. We create the most detailed personal interest profiles from clickstream for real-time behavioral targeting. 3. Social targeting� - Recommending content that is popular with like-minded users. Content Discovery Services SmartContext: Show visitors relevant content across sites, automatically on each page. SmartPersonal: Understand each visitor’s interests and accurately personalize their services SmartSearch: Search anything with natural language. SmartSearch finds relevant content without requiring keyword match. SmartBanner: Offer dynamic creatives that precisely respond to context and user interests - maximize buyer attention, use like a normal banner. Audience &amp; Content Data Services SmartSegments: Quickly create tailored audience segments that sell. SmartProfiles &amp; SmartSafety: Content tagging redefined – automatically tags content with custom tag sets. SmartTrends: Understands user interests in media to unprecedented depth – in real time. SmartTracker: Creates detailed consumer purchase intent profiles for CRM integration and campaigns.
Leiki - Creating the User Centric Web from Leiki
]]> 11159 8 https://cdn.slidesharecdn.com/ss_thumbnails/leikifocusoverview2013-4-130227080106-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 User-Centric Publishing with Automatic Content Recommendation /slideshow/usercentric-publishing/14945823 leikiifra2012-121030042154-phpapp01
Leiki presentation at the World Publishing Expo 2012 (WAN-IFRA). ]]>
Leiki presentation at the World Publishing Expo 2012 (WAN-IFRA). ]]> Tue, 30 Oct 2012 04:21:53 GMT /slideshow/usercentric-publishing/14945823 Leiki@slideshare.net(Leiki) User-Centric Publishing with Automatic Content Recommendation Leiki Leiki presentation at the World Publishing Expo 2012 (WAN-IFRA). <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/leikiifra2012-121030042154-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Leiki presentation at the World Publishing Expo 2012 (WAN-IFRA).
User-Centric Publishing with Automatic Content Recommendation from Leiki
]]> 1452 3 https://cdn.slidesharecdn.com/ss_thumbnails/leikiifra2012-121030042154-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Leiki for Kesko - The User Centric Retailer /slideshow/leiki-for-kesko-the-user-centric-retailer/10428887 leikiforkesko-theusercentricretailer-111202034200-phpapp01
Creating intelligent, optimized online presence for immersive and satisfying consumer experience. Large retailers are also publishers; like media companies, they often have editorial, user generated and product content. This Leiki Case Study on the leading Northern European retailer Kesko shows how both content owners and consumers benefit from Leiki's intelligent recommendations.]]>
Creating intelligent, optimized online presence for immersive and satisfying consumer experience. Large retailers are also publishers; like media companies, they often have editorial, user generated and product content. This Leiki Case Study on the leading Northern European retailer Kesko shows how both content owners and consumers benefit from Leiki's intelligent recommendations.]]> Fri, 02 Dec 2011 03:41:58 GMT /slideshow/leiki-for-kesko-the-user-centric-retailer/10428887 Leiki@slideshare.net(Leiki) Leiki for Kesko - The User Centric Retailer Leiki Creating intelligent, optimized online presence for immersive and satisfying consumer experience. Large retailers are also publishers; like media companies, they often have editorial, user generated and product content. This Leiki Case Study on the leading Northern European retailer Kesko shows how both content owners and consumers benefit from Leiki's intelligent recommendations. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/leikiforkesko-theusercentricretailer-111202034200-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Creating intelligent, optimized online presence for immersive and satisfying consumer experience. Large retailers are also publishers; like media companies, they often have editorial, user generated and product content. This Leiki Case Study on the leading Northern European retailer Kesko shows how both content owners and consumers benefit from Leiki&#39;s intelligent recommendations.
Leiki for Kesko - The User Centric Retailer from Leiki
]]> 2141 3 https://cdn.slidesharecdn.com/ss_thumbnails/leikiforkesko-theusercentricretailer-111202034200-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Leiki Functionalities - Part 1: Contextual Recommendations /slideshow/leiki-functionalities-part-1-contextual-recommendations/8624150 leikicontextualrecommendations20110718-110718064702-phpapp01
]]>
]]> Mon, 18 Jul 2011 06:46:58 GMT /slideshow/leiki-functionalities-part-1-contextual-recommendations/8624150 Leiki@slideshare.net(Leiki) Leiki Functionalities - Part 1: Contextual Recommendations Leiki <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/leikicontextualrecommendations20110718-110718064702-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Leiki Functionalities - Part 1: Contextual Recommendations from Leiki
]]> 534 1 https://cdn.slidesharecdn.com/ss_thumbnails/leikicontextualrecommendations20110718-110718064702-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-Leiki-48x48.jpg?cb=1523020231 Leiki was founded in 2000 to develop Web 3.0 and today operating in Nordic countries and the UK, we help content owners like publishers and retailers benefit from group level synergies and see outside the traditional focus on brand silos. With brand silos content is fragmented over a multitude of different sites. Users move to competitors’ sites when they don’t see the relevant content from the same publisher. Finding content is based on searching or going to a familiar URL; only a small part of potentially interested audiences make the effort to search. Instead of the human adapting to the machine, we make the machine adapt to the human. Leiki discovers personally relevant cont www.leiki.com https://cdn.slidesharecdn.com/ss_thumbnails/retailersandonlinebehavior20161124-161125085402-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/beyond-purchase-history-retailers-and-online-behavior/69518278 Beyond purchase histor... https://cdn.slidesharecdn.com/ss_thumbnails/leikifocusoverview2013-4-130227080106-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/leiki/16805646 Leiki - Creating the U... https://cdn.slidesharecdn.com/ss_thumbnails/leikiifra2012-121030042154-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/usercentric-publishing/14945823 User-Centric Publishin...